Rådet for Sikker Trafik

Rådet for Sikker Trafik (the Danish Road Safety Council) is a Danish private organisation that works to increase traffic safety. Its membership combines public authorities and private organisations, and its work includes information campaigns, brochures and educational programmes about traffic. Since 1970 it has run Børnenes Trafikklub (the Children's Traffic Club), a long-running programme aimed at young children. The council was founded on 8 September 1935 by, among others, Svend Bergsøe, who had already organised popular traffic-safety measures in Copenhagen, including efforts to make bicycles more visible. In 1939 the Danish state began supporting the council's information activities financially. In 2009 the organisation changed its name from Rådet for Større Færdselssikkerhed to Rådet for Sikker Trafik to modernise the language of its name. Today the council operates the public-facing website sikkertrafik.dk, which offers practical tools and advice for road users and families. These include a fine calculator for mopeds, a trailer calculator, information about driving licences for 17-year-olds, advice for parents, and guidance on setting a mobile phone to "Do Not Disturb" while driving. The site also features personal stories from people affected by traffic accidents, such as a child whose bicycle helmet saved him, a driver distracted for three seconds, and a family member lost in a 2018 car accident. The council also runs campaigns in cooperation with commercial partners; for example, it has worked with Alm. Brand to focus on inattentive driving during busy afternoon traffic. Its stated aim is that everyone should arrive safely and securely.

Rådet for Sikker Trafik was founded on 8 September 1935 by, among others, Svend Bergsøe. Before the council was established, Bergsøe had organised various popular traffic-safety measures in Copenhagen, including efforts to increase the visibility of bicycles. In 1939 the Danish state stepped in and supported the council's information activities financially, marking an early public-private character that still defines the organisation. The council's membership consists of both public authorities and private organisations, and its work includes information campaigns and brochures about traffic. In 1970 the council started Børnenes Trafikklub (the Children's Traffic Club), aimed at children between 3 and 6½ years old. Children received information tailored to their age group every half year, and about half of the children in the target group were members of the club. The reason for the club's success was that the number of children injured in traffic had risen sharply during the 1960s. In 2009 the council changed its name from Rådet for Større Færdselssikkerhed to Rådet for Sikker Trafik, in order to modernise the language of its name. The organisation continues to operate as a private Danish body working to increase traffic safety, running campaigns and educational programmes and maintaining a public-facing website with tools and advice for road users.

• 2009

  The council changed its name from Rådet for Større Færdselssikkerhed to Rådet for Sikker Trafik.

• 1970

  Børnenes Trafikklub (Children's Traffic Club) started for children aged 3 to 6½.

• 1939

  The Danish state began financially supporting the council's information activities.

• 1935

  Rådet for Sikker Trafik founded on 8 September by Svend Bergsøe and others.

A trusted, non-commercial Danish road-safety authority and public information brand, working with both public authorities and private partners.

• Børnenes Trafikklub

  A traffic club for children aged 3 to 6½, providing age-tailored information every half year since 1970.

• sikkertrafik.dk online tools

  Includes a moped fine calculator, trailer calculator, and guides such as setting a phone to 'Do Not Disturb' while driving.

• Traffic safety campaigns

  Information campaigns on topics such as inattentive driving, school routes, and child safety, sometimes with commercial partners.

1. 1Sammen om sikker trafik | SikkerTrafik.dksikkertrafik.dk
2. 2Rådet for Sikker Trafikwikidata.org
3. 3Rådet for Sikker Trafiksv.wikipedia.org