PXG (Parsons Xtreme Golf)
PXG (Parsons Xtreme Golf) is a veteran-owned American golf equipment company founded by Bob Parsons, focused on advanced R&D, custom fitting, and performance-driven innovation.
Last updated September 15, 2026
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Overview
PXG is a proudly veteran-owned golf equipment company relentlessly pursuing better golf through advanced R&D, custom fitting, premium engineering, and performance-driven innovation. Founded by Marine, entrepreneur, and self-proclaimed golf nut Bob Parsons, PXG was built with the discipline, resilience, accountability, and relentless pursuit of excellence learned through military service. The company is part of Bob Parsons' YAM Worldwide, which is home to his ventures in golf, motorcycles, real estate, finance, marketing, innovation and philanthropy. PXG offers a range of golf equipment including drivers, fairways, hybrids, irons, wedges, putters, and golf balls, with products such as Lightning Drivers, GEN8 Irons, Sugar Daddy III Wedges, Zero Torque Putters, and Xtreme Tour Golf Balls.
History
PXG was founded by Bob Parsons, a U.S. Marine Corps Vietnam War veteran and entrepreneur. The company was built on the belief that golfers deserve better-performing equipment, with a focus on real, measurable performance gains rather than incremental updates or marketing-driven product cycles. PXG is part of YAM Worldwide, founded by Bob Parsons in 2012, which owns and operates more than a dozen companies including PXG. The company emphasizes advanced R&D, custom fitting, premium engineering, and performance-driven innovation, and is proudly American and veteran-owned.
Products and positioning
Premium, performance-driven golf equipment with advanced R&D and custom fitting; proudly American and veteran-owned.
Lightning Drivers
Drivers starting at £429.00.
GEN8 Irons
Irons engineered with a Dual Perimeter Weighting System, QuantumCOR Internal Polymer, Deep Core Recoil Technology, and an Ultra-Thin Maraging Steel Face; starting at £199.00.
Sugar Daddy III Wedges
Wedges starting at £279.00.
Zero Torque Putters
Putters starting at £239.00.
Xtreme Tour Golf Ball
Golf ball priced at £40.00.
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