Puhua Investment
Puhua Investment is a Chinese investment company based in Tai'an, Shandong Province, with historical equity holdings in securities and banking businesses.
Last updated August 31, 2026
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Overview
Puhua Investment Co., Ltd. is a Chinese investment company headquartered in Tai'an, Shandong Province. The business was established in 2002 under the name Tai'an Taishan Investment Holding. Its early investment activity included a substantial holding in Pacific Securities, where it was reported as one of the joint-largest shareholders in 2004. The company adopted the name Puhua Investment in June 2006. Puhua Investment's profile has primarily been that of an investment and holding company rather than a consumer-facing operating brand. Its disclosed or reported equity interests have included Pacific Securities, Taian Bank, and New Times Securities. The company held 10% of Pacific Securities from 2007 until 2011, after which its stake declined progressively. It held approximately 9.57% in 2011, 8.34% in 2012, and 3.18% in 2013; from 2014 onward it was no longer among Pacific Securities' ten largest shareholders, with its holding reported as below 1.95%. As of 31 December 2015, state-owned enterprise Potevio was identified as Puhua Investment's largest shareholder, with a 39.04% interest. Two other shareholders were reported to hold 38.16% and 22.80%, respectively. A transaction in mid-2015 transferred a 20% interest from Taian Fund Investment & Guaranty, a subsidiary of Tai'an Taishan Investment, to an existing shareholder identified in translated reporting as Taishan Huacheng Technology. The transaction's disclosed bidding base price was CN¥140.14 million, although the final price was not reported in the reference material. The ownership disclosures also described financing and pledge arrangements involving Taishan Huacheng Technology, Jiexintai Trading (Beijing), and China Fortune International Trust. These arrangements included a pledge of the relevant equity interest and the establishment of a private-equity-related trust structure. The available reference material does not establish Puhua Investment's current ownership, management, website, financial scale, or operating status. Accordingly, the company should be understood as a historically documented Chinese investment holding entity whose present-day corporate profile requires further verification.
History
Puhua Investment originated in 2002 as Tai'an Taishan Investment Holding, a company based in Tai'an in China's Shandong Province. The available historical record presents it as an investment holding enterprise rather than a consumer brand or a diversified operating conglomerate. In 2004, the company was reported as one of the joint-largest shareholders of Pacific Securities, holding 22.56% at that point. In June 2006, it changed its name to Puhua Investment. The company's most visible investment relationship was with Pacific Securities. Puhua Investment held 10% of the securities company from 2007 through the beginning of the following period. Its shareholding then declined in stages: approximately 9.57% in 2011, 8.34% in 2012, and 3.18% in 2013. By 2014 it no longer appeared among Pacific Securities' ten largest shareholders, with its stake reported as below 1.95%. In 2012, despite the reduction from earlier levels, it was described as Pacific Securities' second-largest shareholder behind a consortium that collectively held 25.38%. Puhua Investment also accumulated interests in other financial institutions. As of 31 December 2015, it held 5.30% of Taian Bank, making it the bank's ninth-largest shareholder in the cited ownership information. It was also identified as the fourth-largest shareholder of New Times Securities, with an 8.5646% interest. Ownership information from the end of 2015 identified Potevio, a Chinese state-owned enterprise, as Puhua Investment's largest shareholder with 39.04%. Two other companies held 38.16% and 22.80%. The reference account noted that Puhua Investment did not appear in Potevio's annual report as a long-term equity investment, although Potevio's financial statements included a combined figure for financial assets available for sale. In mid-2015, a 20% interest was transferred from Taian Fund Investment & Guaranty, a subsidiary of Tai'an Taishan Investment, to an existing shareholder translated as Taishan Huacheng Technology. The reported base price in the invitation to bid was CN¥140.14 million, while the final consideration was not disclosed. The same ownership discussion described Taishan Huacheng Technology as being 99.67% owned by Jiexintai Trading (Beijing). It also stated that the equity interest in Taishan Huacheng Technology had been pledged to China Fortune International Trust from May 2015. China Fortune International Trust was further described as having established a private-equity-related trust to receive collateral, with CN¥1.371 billion raised and lent back to Jiexintai Trading. The supplied sources do not provide reliable information about Puhua Investment's current executives, present ownership, financial performance, official website, or whether it remains active. Its historical record is therefore best characterized as that of a Chinese financial investment and holding company with significant past participation in securities and banking enterprises.
- 2015
Shareholder structure documented
[1]Ownership information dated 31 December identified Potevio as the largest shareholder with 39.04%, alongside two other substantial shareholders.
- 2007
Pacific Securities holding reached 10%
[1]Puhua Investment was reported to hold a 10% interest in Pacific Securities.
- 2006
Renamed Puhua Investment
[1]The company changed its name to Puhua Investment in June.
- 2004
Early Pacific Securities investment
[1]The predecessor company was reported as a joint-largest shareholder of Pacific Securities with a 22.56% interest.
- 2002
Company founded
[1]Tai'an Taishan Investment Holding, the predecessor of Puhua Investment, was established in Tai'an, Shandong Province.
Products and positioning
A Chinese investment holding company focused on strategic equity participation in financial-sector businesses and related corporate investments.
Financial-sector equity investment · 2004
Pacific Securities equity investment
Puhua Investment's best-documented historical investment was its stake in Pacific Securities. The holding was reported at 22.56% in 2004 and 10% from 2007, then declined to approximately 9.57% in 2011, 8.34% in 2012, and 3.18% in 2013. By 2014, the company was no longer among Pacific Securities' ten largest shareholders.
Banking-sector equity investment
Taian Bank equity investment
As of 31 December 2015, Puhua Investment was reported to own 5.30% of Taian Bank and to rank as the bank's ninth-largest shareholder. The available material does not describe the investment's acquisition date, strategic purpose, or subsequent disposition.
Securities-sector equity investment
New Times Securities equity investment
Puhua Investment was reported as the fourth-largest shareholder of New Times Securities, holding 8.5646%. The supplied reference does not provide further details about the timing or current status of this position.
Brand decisions
2015
Transfer of a 20% shareholder interestM&ABackground
A 20% interest in Puhua Investment was held by Taian Fund Investment & Guaranty, a subsidiary of Tai'an Taishan Investment.
Action taken
The interest was sold to existing shareholder Taishan Huacheng Technology. The reported base price in the bidding invitation was CN¥140.14 million, while the final price was not disclosed.
Aftermath
Taishan Huacheng Technology was reported to hold 38.16% and become the second-largest shareholder in the described ownership structure.
Bidding base price. CN¥140.14 million (Mid-2015)
2006
Corporate renamingStrategyBackground
The company had operated since 2002 as Tai'an Taishan Investment Holding.
Action taken
It changed its corporate name to Puhua Investment in June 2006.
Aftermath
The renamed company continued to be associated with equity investments in financial-sector businesses.
Recent events
- 2015
A 20% Puhua Investment interest changed hands[1]
M&A
A 20% interest was transferred from Taian Fund Investment & Guaranty to existing shareholder Taishan Huacheng Technology. The reported bidding base price was CN¥140.14 million.
- 2015
Potevio was identified as Puhua Investment's largest shareholder[1]
Other
Ownership information dated 31 December 2015 identified state-owned Potevio as holding 39.04% of Puhua Investment.
- 2012
Puhua Investment became a major Pacific Securities shareholder[1]
Other
Puhua Investment was reported as Pacific Securities' second-largest shareholder, with an approximately 8.34% holding.
- 2011
Puhua Investment reduced its Pacific Securities holding[1]
Other
Its reported interest in Pacific Securities declined from 10% to approximately 9.57% during 2011.
- 2006
Puhua Investment changed its name[1]
Other
The company adopted the name Puhua Investment in June 2006.
- 2002
Puhua Investment was established as Tai'an Taishan Investment Holding[1]
Other
The company was founded in Tai'an under the name Tai'an Taishan Investment Holding.
Sources1 sources
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