Produxia

Produxia is a Brazilian AI video and image production company. It combines generative artificial intelligence with human direction and curation to create TV commercials, branded content, institutional videos and product photos with studio quality, in days and at a fraction of the cost of traditional production. The company states it has delivered more than 300 projects for more than 50 brands.

Produxia is a Brazilian AI video and image production company. It combines generative artificial intelligence with human direction and curation to create TV commercials, branded content, institutional videos and product photos with studio quality, in days and at a fraction of the cost of traditional production. Its stated principle is that technology opens the way and the human eye guarantees the result; AI handles volume and speed while human direction handles what makes a piece work. The company states it has delivered more than 300 projects for more than 50 brands. It is led by four partners: Alexandre Rocha (Sócio-diretor de Produção), André Rocha (Sócio-diretor de Marketing e Performance), Cristina Botelho (Sócia-diretora de Marketing e Performance) and Rodrigo Centorbi (Sócio-diretor de Tecnologia).

Full-service production with technology and human direction at every stage; AI handles volume and speed while human direction ensures the result.

• Branded Content

  Brand films with narrative, creative direction and complete production to build the brand long term.

• Campaigns

  Formats for TV, digital and OOH. Full-service with delivery in multiple cuts and aspect ratios.

• Institutional videos

  Cases, manifestos and presentations that communicate the brand's DNA with density and form.

• Reels & Social

  Continuous content designed for the algorithm. Capture, editing and publishing at scale.

• Product Still with AI

  Hyper-realistic product images generated via an AI pipeline with human art direction.

• Virtual Scenarios with AI

  Impossible locations and environments created by AI, without physical location cost, in days.

1. 1Produxia — Produtora de Vídeo e Imagem com IA | São Pauloproduxia.com.br
2. 2Sobre a Produxia – Produxiaproduxia.com.br
3. 3Produxiawikidata.org