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Primedia publication

Primedia is a South African media company with broadcasting, out-of-home, and studios divisions.

Last updated September 2, 2026

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Overview

Primedia is a media company operating in South Africa and other African markets. Its divisions include Primedia Broadcasting, Primedia Outdoor, and Primedia Studios. Primedia Broadcasting is home to radio stations 947, 702, Kfm 94.5, and CapeTalk, as well as the news brand Eyewitness News. Primedia Outdoor provides out-of-home media solutions. Primedia Studios focuses on African narratives and talent.

History

Primedia is a media company with divisions including Primedia Broadcasting, Primedia Outdoor, and Primedia Studios. Primedia Broadcasting is described as the home of premium radio stations 947, 702, Kfm 94.5 and CapeTalk, as well as the news brand Eyewitness News. Primedia Outdoor is described as an independent premier provider of out of home media solutions in South Africa and 8 other key African markets. Primedia Studios is described as content creators aiming to uplift and showcase the richness of African narratives and talent.

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