Prezzee
Prezzee is a global eGift card platform offering digital gift cards from hundreds of retail brands, along with business and marketplace gifting solutions.
Last updated September 15, 2026
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Overview
Prezzee is a leading global eGift card platform with operations in North America, Canada, the United Kingdom, Australia, New Zealand, and France. It lets users send digital gift cards from over 300 retail brands, personalised with their own video, and offers Prezzee Business for corporate gifting and Prezzee Marketplace, a white-label eGift card marketplace integrated via the Prezzee API. Prezzee was founded in 2014, developed by Pollen Digital in collaboration with co-founders Shaun Bonett, Edward Piazza, Roger Hatem, Claire Morris, and Matt Hoggart.
History
Prezzee was founded in 2014, developed by Pollen Digital in collaboration with Shaun Bonett, Edward Piazza, Roger Hatem, Claire Morris, and Matt Hoggart, collectively Prezzee's co-founders. In 2016, Prezzee Business went live, making corporate gifting fun, flexible and fuss-free for businesses. In 2018, Prezzee Marketplace went live, helping companies increase loyalty, revenue and market share with a customised, white-label API. In 2020-2021, Prezzee went global, launching in the UK, USA and New Zealand, and the first Smart eGift Card was sold. By 2024, Prezzee had become the official gifting partner of Afterpay and had over 800+ brands globally, with one million eGift cards sold.
Products and positioning
A leading global eGift card platform making gift cards fun, personalised and easy to use, with everyday gift giving made simple, personal and just right.
Prezzee Smart eGift Card
One card with 100s of brands; lets the recipient choose, swap, and spend their way.
Prezzee Business
Reward teams, thank clients and incentivise customers with fast, customised gift cards sent in bulk; clients include QBE, HSBC, Coca-Cola and 4,000 more.
Prezzee Marketplace
A white-label marketplace featuring a catalogue of 300+ eGift Cards, integrated via the Prezzee API.
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