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Pretty Itsy Bitsy Calligraphy

A Surrey, BC-based modern calligraphy and engraving studio offering live on-site personalization, heat foiling, custom commissions, and brand content creation across Metro Vancouver.

Last updated September 29, 2026

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Overview

Pretty Itsy Bitsy Calligraphy is a Canadian modern calligraphy and engraving studio founded and led by calligrapher Cindy Singharaj. Based in Surrey, British Columbia, the studio serves clients throughout Metro Vancouver and the Lower Mainland, positioning itself as a personal, detail-driven creative partner for weddings, corporate events, brand activations, PR and media moments, and gifting. The brand's name is a playful nod to its founder's height and to its philosophy of celebrating small, meaningful details. The studio's core offering is live, on-site personalization. At events, Cindy works with pointed pen, brush pen, or paint pen to create modern calligraphy on gift tags, gift boxes, cards, and envelopes. She also hand-engraves using a micro-motor tool, producing permanent personalization on perfume and cologne bottles, liquor bottles, candles, and stainless steel tumblers. Heat foiling adds metallic personalization to leather and soft-touch materials such as notebooks and luggage tags. Beyond live events, Pretty Itsy Bitsy takes on studio commissions and custom work — place cards, event signage, fragrance bottles, keepsakes, and gifts — turning clients' words into tangible, lasting art on paper, glass, and leather. A third service line is content creation: the studio produces authentic, aesthetic content for brands, reflecting its founder's dual identity as a calligrapher and content creator. The brand markets itself on connection, high-quality craftsmanship, and attentive customer service, describing its founder as a "bubbly perfectionist" who guides clients from first inquiry through event-day execution. Its process runs from an online inquiry form and consultation call through contract and booking to early arrival and setup on event day. Pretty Itsy Bitsy's clientele spans corporate events, product launches, retail experiences, and weddings — the founder notes that weddings were where her calligraphy journey began. The studio cites more than ten years of retail industry experience, more than six years of calligraphy expertise, more than nine years in corporate settings, and over 150 calligraphy commissions and events. As a small, founder-operated creative business, it remains privately owned and is not listed on any stock exchange.

History

Pretty Itsy Bitsy Calligraphy grew out of founder Cindy Singharaj's personal journey into modern calligraphy. According to the studio's own account, weddings were where her calligraphy journey began; the brand later expanded from wedding work into corporate events, brand activations, and gifting. The name "Pretty Itsy Bitsy" is a deliberate, playful reference to the founder's height — she describes being five feet tall — and to her belief that beauty resides in subtle details others might miss. The brand's stated purpose is to capture clients' unique narratives and transform them into lasting art, whether on paper, glass, or leather. Operating from Surrey, British Columbia, the studio serves clients across Metro Vancouver and the Lower Mainland. Its service model is built around three pillars: on-site and live events, commissions and studio work, and content creation. On-site work includes modern calligraphy with pointed pen, brush pen, or paint pen; hand-engraving with a micro-motor tool for premium, permanent personalization on perfume, cologne, and liquor bottles, candles, and stainless steel tumblers; and heat foiling of metallic personalization onto leather and soft-touch materials such as notebooks and luggage tags. Studio commissions cover place cards, event signage, fragrance bottles, keepsakes, and gifts. The studio markets itself to corporate events, PR activations, product launches, retail experiences, and weddings, emphasizing that live personalization elevates guest experience, creates social-media-worthy moments, drives brand recall and loyalty, and increases perceived product value. Its booking process is structured in four steps: contact via an online inquiry form, consultation by virtual meeting or phone, booking with signed contract and payment, and event-day execution with early setup and personal attention to each guest. In describing her credentials, the founder cites more than ten years of retail industry experience, more than six years of expertise in calligraphy, more than nine years in corporate environments, and over 150 calligraphy commissions and events. The business remains a small, privately owned, founder-operated creative studio rather than a larger agency or franchise, and it does not appear on any public exchange. Its public presence centers on its official website, which presents its services, process, and portfolio of past and current clients.

  • Cindy Singharaj begins her calligraphy journey through wedding work, which later becomes the foundation of Pretty Itsy Bitsy.

  • The studio expands beyond weddings into corporate events, brand activations, PR and media events, and gifting.

  • Pretty Itsy Bitsy is based in Surrey, British Columbia, serving Metro Vancouver and the Lower Mainland.

  • The studio reports more than 150 calligraphy commissions and events completed.

Products and positioning

A boutique, founder-led calligraphy and engraving studio offering elegant, personal, live personalization for weddings, corporate events, and brand activations across Metro Vancouver.

  • On-site calligraphy

    Modern calligraphy with pointed pen, brush pen, or paint pen for gift tags, gift boxes, cards, and envelopes.

  • Hand-engraving

    Micro-motor engraving for premium, permanent personalization on perfume, cologne, liquor bottles, candles, and stainless steel tumblers.

  • Heat foiling

    Heat-pressed metallic foil personalization on leather and soft-touch materials such as notebooks and luggage tags.

  • Commissions and studio work

    Custom calligraphy and engraving pieces including place cards, event signage, fragrance bottles, keepsakes, and gifts.

  • Content creation

    Authentic, aesthetic content created for brands.

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