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Precision Talent

An American voice-over talent management, audio production, casting, and spoken-word record-label company founded in 2007.

Last updated August 26, 2026

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History

Precision Talent was established in 2007 in Los Angeles by Cheryllynn Carter. Before founding the company, Carter spent thirteen years at the Los Angeles advertising agency TBWA\\Chiat\\Day. She had also begun her career at the Los Angeles Music Center. The available historical record presents these experiences as the professional background preceding the creation of Precision Talent, but does not provide a detailed account of the company’s incorporation, financing, early clients, or initial releases. From its documented description, Precision Talent was designed as a multi-function voice and audio business. It operated as a voice-over talent management company, representing professional performers; a voice-over casting service, connecting productions with suitable voices; an audio production house; and a spoken-word record label. This combination gave the company a position between a talent agency, a production supplier, and an audio publisher. No reliable source in the available material provides a complete chronology of these activities or indicates which function generated the largest share of its business. The company represented a talent pool called “The 100.” The group included voice-over professionals based in Los Angeles, New York, Toronto, London, and San Francisco, giving Precision Talent a geographically distributed network across several important English-language media markets. The documented roster included Leigh Kelly, Melanie Harrison, Doug Gochman, Virginia Hamilton, Juliet Wendell Brown, Brian Boyd, Marnie Saitta, Catherine Taber, Claudia Black, Milton Lawrence, Nicholas Hosking, Mike Vaughn, Andy Caploe, Kathy Grable, Chitra Elizabeth, Molly Hagan, Susan Balboni, Edoardo Ballerini, Sondi Kroeger, G.K. Bowes, Jack Dennis, David Paluck, Tansy Alexander, Shenita Moore, Samantha Robson, Karen Strassman, Matt Ritchey, Jennifer Aquino, John Balma, Leo G. Brown, Kay Bess, Ian Gregory, Robert Cait, Sirena Irwin, Robert Izenberg, Lisa Fuson, Addie Daddio, Chris Fries, Joe Joe Camareno, Alethea Allen, Gwen Mcgee, Giselle Achecar, Eric Loomis, Kipp Shiotani, Nancy Sullivan, Danny Garcia, Alex Alba, Ann Dewig, Keri Tombazian, Zach Hanks, John Capellaro, Kecia Cooper, Shelly Callahan, Mike Dunahee, Kay Lenz, and Rochelle Greenwood. The international spread of “The 100” appears to have supported casting and representation across multiple production communities, although the available material does not document specific campaigns, productions, clients, label titles, or commercial outcomes. It also does not establish whether the group was a fixed membership organization, a marketing designation, or a broader roster category that changed over time. Reference material lists Precision Talent in industry directories and publications, including Janet Wilcox’s book Voiceovers, Techniques and Tactics for Success, ICOM Magazine, and CLU Magazine. These references indicate that the company was recognized within the voice-over and audio-services field, but they do not supply sufficient information to reconstruct its later corporate history. There is no reliable information in the supplied sources about a parent company, acquisition, public listing, executive succession, financial performance, current website, or date of closure. The company’s present operating status is therefore unknown.

  • 2007

    Precision Talent is founded

    [1]

    Cheryllynn Carter founded Precision Talent in Los Angeles, establishing a business spanning voice-over representation, casting, audio production, and spoken-word recording.

Products and positioning

A specialist voice-over and spoken-word audio company combining talent representation, casting, production, and label functions.

  • Talent representation · 2007

    Voice-over talent management

    Precision Talent represented professional voice-over performers and organized them into a managed talent pool. The company’s best-documented roster was “The 100,” a geographically distributed group of voices based in Los Angeles, New York, Toronto, London, and San Francisco. Available sources do not specify contract terms, commission structure, or individual representation histories.

  • Casting service · 2007

    Voice-over casting

    The company provided voice-over casting services, helping productions identify and engage suitable voice performers. The documented description establishes the service category but does not identify named clients, casting campaigns, production credits, or a proprietary casting platform.

  • Audio production · 2007

    Audio production

    Precision Talent was also described as an audio production house. This indicates involvement in recording or producing spoken-word and voice-led audio, but the available references do not provide a catalog of studios, technical services, projects, or release formats.

  • Record label · 2007

    Spoken-word record label

    The Precision Talent label issued or supported spoken-word audio rather than being documented primarily as a conventional music label. No verified release list, artist discography, distribution partner, or sales information is provided in the available sources.

Sources1 sources

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