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Plasma Records

Plasma Records is a Punjabi music label associated with artists Manmohan Waris, Kamal Heer and Sangtar, and with the Grind Music & Sound production facility.

Last updated August 31, 2026

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History

Plasma Records emerged from the Punjabi music activities of Manmohan Waris, Kamal Heer and Sangtar. The source record identifies "Kamli" by Kamal Heer as the label's first release in 2000, while describing the formal creation of Plasma Records and the establishment of its Jalandhar operation center in 2002. This difference may reflect the distinction between early releases made under the founders' initiative and the later formalization of the label. The available material does not provide a more precise corporate chronology. The label was connected to Grind Music & Sound Inc., a digital audio and post-production facility opened in 2001 by Sangtar and Michelle Garuik. Much of Plasma Records' music was recorded entirely or partly at the Grind Music & Sound studios. This relationship gave the label an integrated production base and supported its founders' intention to control the creative direction of their Punjabi recordings. Manmohan Waris explained that the label was created because conventional record-company executives might not understand the particular audience response and artistic priorities of Punjabi music. An independent label structure allowed the artists to develop and release material with less outside interference. Following its formation, Plasma Records became closely associated with the releases of Kamal Heer, Manmohan Waris and Sangtar. Its catalogue included both regular album projects and live recordings, often connected to the Punjabi Virsa concert series. Among the releases named in the available account are "Nachiye Majajne," "Punjabi Virsa 2004-Wonderland Live," "Punjabi Virsa 2005-London Live," "Masti Three," "Punjabi Virsa 2006-Toronto Live," "Tasveer-Live," "Chan Jiha Gabhru," "Punjabi Reloaded," "Kankaa," "Punjabi Virsa Vancouver Live" and "Jinday Ni Jinday." The label's associated artists and contributors also included Gurpreet Ghuggi, who appeared in "Shaunki Mela 2003," as well as Joginder Singh, Harvinder Singh, Paul Sunner and Resham Sooner. Punjabi Virsa was an important extension of the label's recording business. Plasma Records organized recurring tours built around Kamal Heer, Manmohan Waris and Sangtar, linking recorded music with live performance and reaching Punjabi audiences outside India. The 2010 tour was described as covering the United Kingdom, United States and Canada from June to September. This international touring footprint reflects the importance of Punjabi diaspora markets to the label's audience and promotional strategy. Plasma Records also expanded beyond recordings into merchandise. The business sold shirts for men, women and children, including designs featuring Kamal Heer and Manmohan Waris. The product range also included bags, mousepads, buttons, satchels and other accessories. The sources do not document the later corporate development of the label, its current roster, current release schedule or whether its website and merchandise operations remain active. Its present status is therefore unknown rather than confirmed active or defunct.

  • 2010

    Punjabi Virsa international tour

    [1]

    The Punjabi Virsa program was scheduled to tour the United Kingdom, United States and Canada from June through September.

  • 2002

    Plasma Records formally established in Jalandhar

    [1]

    Plasma Records was formed and set up an operation center in Jalandhar, Punjab, India.

  • 2001

    Grind Music & Sound opens

    [1]

    Sangtar and Michelle Garuik opened Grind Music & Sound, the digital audio and post-production facility linked to Plasma Records' recording operations.

  • 2000

    First identified release

    [1]

    Kamal Heer's album "Kamli" is identified as the first release associated with Plasma Records.

Products and positioning

An artist-led Punjabi music label focused on creative independence, Punjabi-language recordings, live concert projects and diaspora-market touring.

  • Recorded music · 2000

    Punjabi music recordings

    Plasma Records' principal business was releasing Punjabi music, especially work associated with its founders and core artists Kamal Heer, Manmohan Waris and Sangtar. The catalogue included studio material, live albums and projects connected to Punjabi Virsa performances. Recordings were often produced wholly or partly through the associated Grind Music & Sound facility.

  • Live music albums · 2004

    Punjabi Virsa live recordings

    The Punjabi Virsa series captured or supported live Punjabi music performances involving Kamal Heer, Manmohan Waris and Sangtar. Named projects include editions associated with Wonderland, London, Toronto and Vancouver. These releases connected the label's recorded catalogue to its touring and diaspora-audience strategy.

  • Music merchandise

    Branded apparel and accessories

    The label sold merchandise alongside its music releases, including shirts for men, women and children. Designs featured label-associated artists such as Kamal Heer and Manmohan Waris. Other listed items included bags, mousepads, buttons and satchels.

Marketing campaigns

  • 2010Punjabi Virsa 2010

    United Kingdom · United States · Canada

    Plasma Records organized a touring edition of Punjabi Virsa featuring Kamal Heer, Manmohan Waris and Sangtar. The itinerary was described as running from June through September across major Punjabi diaspora markets in the UK, US and Canada.

Sources1 sources

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