PLÖCHL DRUCK GMBH

Plöchl Druck GmbH is an Austrian printing company based in Freistadt in the Mühlviertel region. Its history reaches back to 1889, when it began as a small hand bookbindery with a paper shop. Over generations it grew into a modern printing operation, adding a greeting-card publishing house in 1892, later moving into offset printing, and at one point introducing the first Heidelberg Speedmaster of its kind in Austria. The company has repeatedly adopted new technologies early while maintaining a craft-oriented identity, with quality and later sustainability as recurring themes. The business is currently led by Daniel Fürstberger, who took over the tradition in 2021. Under his direction the company has pursued a deliberate repositioning, including a new location on Zemannstraße in Freistadt. That site combines long-standing printing expertise with modern, high-quality digital printing technology on a compact footprint, enabling flexible run lengths, individualized production and high quality standards. Plöchl Druck serves both business and institutional customers. Its service range covers prepress, digital printing, offset and UV-offset printing, with the appropriate technology selected according to run length, material and requirements. Printed products include business stationery, flyers, folders, brochures, magazines, catalogues and books, from single copies to large runs. The company also offers industry-specific solutions, such as menus, table tents and door hangers for hotels, and municipal publications such as community newspapers. The brand positions itself around experience, precision and personal reliability — expressed in its slogan-like phrase about "Handschlagqualität" (a handshake-quality promise) — while presenting craftsmanship as compatible with modern technology. Its operations are rooted in the Mühlviertel region, with contact points in Freistadt and a broader network of capabilities through its group connections.

Plöchl Druck traces its origins to 1889, when it was founded as a small hand bookbindery with an associated paper shop. The business grew over generations, and in 1892 it established its own greeting-card publishing house. It later entered offset printing, and at one point introduced the first Heidelberg Speedmaster of its kind in Austria — an indication of its early adoption of new printing technologies. Throughout these changes, craft skills, quality and, later, sustainability remained consistent elements of the company's history. For much of its existence the company has been rooted in the Mühlviertel region of Upper Austria, with Freistadt as its base. Its evolution from a bindery and paper business into a full-service printing operation reflects broader shifts in the printing industry, from letterpress and handwork toward offset and eventually digital production. In 2021, Daniel Fürstberger took over the continuation of the tradition. Under his leadership the company has undertaken a deliberate repositioning, including a move to a new location on Zemannstraße in Freistadt. The new site is described as a compact space where long-standing printing competence meets modern, high-quality digital printing technology. This setup is intended to open up new possibilities for flexible run lengths, individualized production and high quality standards in the middle of Freistadt. The company presents itself as part of a larger network — its materials refer to the possibilities of its "entire group" (Verbund) — while maintaining a strong regional identity. Its service portfolio spans prepress, digital printing, offset and UV-offset, and its product range extends from business stationery and marketing materials to books, catalogues and industry-specific items such as hotel menus and community newspapers. The brand's messaging emphasizes experience, precision and a handshake-quality approach to customer relationships, positioning traditional printing craftsmanship as compatible with modern technology.

• 2021

  Daniel Fürstberger took over the continuation of the company's tradition.

• 1892

  Established its own greeting-card publishing house.

• 1889

  Founded as a small hand bookbindery with a paper shop.

• Entered offset printing and introduced the first Heidelberg Speedmaster of its kind in Austria.

• Moved to a new location on Zemannstraße in Freistadt, combining printing expertise with modern digital printing technology.

Craftsmanship and experience combined with modern printing technology; emphasis on precision, quality, sustainability and personal reliability ("Handschlagqualität").

• Business stationery

  Corporate printed materials such as letterheads and business cards.

• Flyers and folders

  Marketing and informational printed materials.

• Brochures, magazines and catalogues

  Multi-page printed publications from single copies to large runs.

• Books

  Book printing including hardcover, from thesis to hardcover.

• Hotel and hospitality print

  Menus, table tents and door hangers for hotels.

• Community newspapers

  Municipal and community publications.

1. 1Plöchl Druck | Druckerei Freistadt & Mühlvierteldruckerei.at
2. 2PLÖCHL DRUCK GMBH - Wikidatawikidata.org