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PetMed Express

A U.S. online pet pharmacy supplying prescription and non-prescription medicines, supplements, and related animal-health products.

Last updated August 22, 2026

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Overview

PetMed Express, Inc., commonly marketed as PetMeds, is a U.S. online pet pharmacy headquartered in Delray Beach, Florida. The company sells prescription and non-prescription medicines for companion animals, nutritional supplements, and selected pet-health products through digital ordering and telephone channels. Unlike a general pet retailer, its core proposition is medication fulfillment: prescription products may be dispensed only when supported by a veterinarian’s prescription or authorization, while over-the-counter products can be purchased directly where permitted. The business was founded in Florida in 1996 by Marc Puleo, an anesthesiologist who initially considered creating a mail-order operation for human prescriptions with a pet-accessory component. He redirected the concept toward animal medicines, where he saw a more achievable market opportunity. Early growth came from word of mouth, catalogs, and television advertising. The company initially carried a wider selection that included accessories such as leashes, but later narrowed its assortment to concentrate on medicine-related products and pet health. PetMed Express became publicly traded during its early expansion. Its shares traded on the OTC Bulletin Board beginning in 1997, and the company moved toward broader SEC reporting and quotation arrangements in 2000. Tricon Holdings invested $2 million in the company in 2000. Menderes Akdag joined as chief executive in 2001 and remained a central executive figure for approximately two decades, overseeing the company through its transition from a small mail-order operation into a recognizable online pet-pharmacy brand. The company’s model sits at the intersection of e-commerce, pharmacy distribution, and veterinary care. It competes with other online sellers and with veterinary practices, many of which generate revenue by dispensing medicines directly to clients. This relationship has made prescription authorization, pharmacy compliance, labeling, advertising, and the role of veterinarians important regulatory and operational issues for the business. PetMed Express has also sought to extend its service proposition beyond medication fulfillment. In 2022 it entered a partnership with Vetster, a veterinary telehealth provider, under which PetMeds was described as the exclusive e-commerce provider for Vetster medications and Vetster as the exclusive telehealth provider for PetMeds customers. The company later announced a partnership with Pumpkin Pet Insurance in 2023. In 2025, it launched PetHealthMD, described in the supplied reference material as a pet-care insurance provider. These initiatives indicate an effort to connect online pharmacy sales with veterinary access and broader pet-health services, although the company’s established identity remains that of a U.S. pet-medication retailer.

History

PetMed Express was established in Florida in 1996 by Marc Puleo. Puleo, an anesthesiologist, initially considered a mail-order business centered on human prescriptions and pet accessories. He changed direction after assessing the competitive environment in human pharmaceuticals and focused the company on medicines for companion animals. The early operation relied on catalogs, television advertising, and customer referrals. It also sold some non-medication pet products, including accessories, before adopting a more focused health-product strategy. The company entered public trading in September 1997 through the OTC Bulletin Board under the symbol PETS. In March 2000 it began the process of moving into the National Quotation Bureau Electronic Quotation Service and assumed SEC reporting responsibilities. Tricon Holdings invested $2 million in 2000. In 2001, Menderes Akdag became chief executive. Under Akdag, PetMed Express discontinued approximately 5,000 products and concentrated more heavily on medicine-related merchandise, helping define the business as an online pet-pharmacy specialist rather than a broad pet-goods retailer. The company’s early history also included regulatory and legal disputes concerning pharmaceutical distribution. Until 2002, PetMed Express and SaveMax Inc. operated from the same premises, shared personnel, and used the same pharmacy licenses. The relationship and the companies’ dispensing practices attracted scrutiny in several states. Matters described in the reference material included allegations involving dispensing without prescriptions, advertising, record keeping, labeling, and the sale of products in forms or doses not approved for the relevant U.S. market. In 1999, PetMed Express settled charges with the Florida Pharmacy Board concerning several of these issues. In 2002, PetMed Express and SaveMax were fined by the Environmental Protection Agency in connection with prescription products manufactured for European and Australian markets whose doses and labeling were not FDA-approved for the United States. Also in 2002, the Florida Pharmacy Board reached a settlement with the companies concerning arrangements with veterinarians who allegedly issued prescriptions for animals they had not examined. Similar allegations were settled in Ohio. The Texas Pharmacy Board filed a lawsuit in November 2002 alleging dispensing without prescriptions; the matter was ultimately settled in 2006 with a $50,000 fine and three years of probation. These episodes illustrate the compliance risks inherent in an online pharmacy model that depends on veterinary authorization while competing with veterinary practices that dispense medicines themselves. In 2004, shareholders filed a securities class action alleging that the company had not adequately disclosed the difficulty of obtaining veterinary prescription authorization. The plaintiffs voluntarily dismissed the litigation in 2005. Puleo stepped down from executive leadership that year. A separate shareholder lawsuit filed in 2018 alleged that the company marketed dangerous animal drugs to humans; the plaintiffs later dismissed the action following an investigation, according to the supplied reference material. Akdag’s long tenure ended in 2021 when the company chose not to extend his employment agreement beyond its scheduled July 30 end date, while discussing a potential transition period. Matthew N. Hulett became president and CEO on August 30, 2021. PetMed Express subsequently pursued partnerships intended to broaden its customer proposition. In April 2022 it partnered with Vetster, linking PetMeds medication fulfillment with Vetster telehealth. A 2023 partnership with Pumpkin Pet Insurance extended the company’s connections into insurance, and the supplied material identifies the 2025 launch of PetHealthMD as a further move into pet-care insurance. The company remains principally known for online distribution of prescription and non-prescription animal medicines in the United States.

  • 2025

    PetHealthMD launch

    [1]

    The supplied reference material identifies the launch of PetHealthMD as a pet-care insurance initiative.

  • 2023

    Pumpkin partnership

    [1]

    PetMed Express partnered with Pumpkin Pet Insurance.

  • 2022

    Vetster partnership

    [1]

    PetMeds and Vetster linked online medication fulfillment with veterinary telehealth services.

  • 2021

    Executive transition

    [1]

    Menderes Akdag left the CEO role, and Matthew N. Hulett became president and CEO on August 30.

  • 2006

    Texas pharmacy case settled

    [1]

    The Texas dispensing case was settled with a $50,000 fine and three years of probation.

  • 2002

    Regulatory settlements and penalties

    [1]

    PetMed Express and SaveMax faced multiple state and federal regulatory matters involving veterinary prescriptions, dispensing, labeling, and product approval.

  • 2001

    Menderes Akdag becomes chief executive

    [1]

    Akdag became CEO and subsequently led the company for approximately two decades.

  • 2000

    Tricon Holdings investment and public-reporting transition

    [1]

    Tricon Holdings invested $2 million, and PetMed Express began a process associated with broader SEC reporting and quotation arrangements.

  • 1997

    Begins OTC Bulletin Board trading

    [1]

    The company’s shares began trading on the OTC Bulletin Board under the symbol PETS.

  • 1996

    Company founded in Florida

    [1]

    Marc Puleo founded the business and directed it toward mail-order pet medicines and related products.

Products and positioning

A convenient, price-conscious U.S. online pet pharmacy offering medication fulfillment and adjacent pet-health services.

  • Veterinary pharmacy · 1996

    Prescription pet medications

    PetMed Express’s core offering is the online fulfillment of veterinarian-prescribed medicines for companion animals, especially dogs and cats. The company’s model requires prescription authorization for regulated prescription products and is designed to give customers an alternative channel to purchasing medicines directly from veterinary practices.

  • Animal health · 1996

    Non-prescription pet medications

    The company sells over-the-counter animal medicines and other products that do not require a veterinarian’s prescription where applicable. These products support routine pet care and complement the prescription-pharmacy business.

  • Nutrition and wellness

    Pet supplements

    PetMed Express offers nutritional supplements and related wellness products as part of its broader pet-health assortment. Supplements extend the catalog beyond therapeutic medicines while remaining connected to the company’s animal-health positioning.

  • Pet supplies · 1996

    Pet accessories

    Accessories such as leashes were part of the company’s earlier, broader merchandise range. The business later discontinued thousands of products and emphasized medicine-related items, making accessories a secondary rather than defining category.

  • Pet-care insurance · 2025

    PetHealthMD

    PetHealthMD is identified in the supplied reference material as a pet-care insurance offering launched by PetMed Express in 2025. Detailed coverage, underwriting, and distribution information was not provided.

Controversies

  • 2018

    Shareholder lawsuit concerning marketing to humans

    A shareholder suit alleged that the company marketed dangerous animal drugs to humans. The plaintiffs later dismissed the action after an investigation.

  • 2006

    Texas dispensing lawsuit settlement

    A Texas Pharmacy Board lawsuit alleging dispensing veterinary drugs without prescriptions was settled with a $50,000 fine and three years of probation.

  • 2004

    Securities class action over prescription authorization disclosures

    Shareholders alleged that PetMed Express had not been candid about the difficulty of obtaining veterinary prescription approvals. The plaintiffs voluntarily dismissed the case in 2005.

  • 2002

    EPA penalty over non-U.S.-approved veterinary drugs

    PetMed Express and SaveMax were fined over the sale of prescription drugs manufactured for European and Australian markets whose doses and labeling were not approved for the United States.

  • 2002

    Veterinary prescription practices investigated

    The Florida Pharmacy Board settled allegations concerning arrangements with veterinarians who allegedly wrote prescriptions for animals they had not examined. Similar matters were settled in Ohio.

  • 1999

    Florida pharmacy-board settlement

    PetMed Express settled Florida Pharmacy Board charges involving alleged sales without prescriptions, false advertising, record-keeping deficiencies, and incorrect labeling.

Read more

Marketing campaigns

  • Catalog and television customer acquisition

    United States

    The company’s early growth relied on catalogs, television commercials, and word-of-mouth referrals to build awareness for mail-order pet medicines.

    Outcome. These channels helped establish PetMed Express before its later emphasis on online ordering.

Brand decisions

  • 2025

    Launch of PetHealthMDProduct launch

    Background

    The company continued exploring services adjacent to online pet-medication retail.

    Action taken

    PetMed Express launched PetHealthMD, described in the supplied reference material as a pet-care insurance provider.

  • 2023

    Partnership with Pumpkin Pet InsuranceStrategy

    Background

    PetMed Express pursued adjacent pet-health relationships beyond pharmacy retail.

    Action taken

    The company partnered with Pumpkin Pet Insurance.

    Aftermath

    The arrangement expanded PetMed Express’s presence in the broader pet-insurance and pet-care ecosystem.

  • 2022

    Vetster commercial partnershipM&A

    Background

    PetMed Express sought to connect medication e-commerce with access to veterinary care.

    Action taken

    PetMeds became Vetster’s exclusive e-commerce provider for medications, while Vetster became the exclusive telehealth provider for PetMeds customers under the announced arrangement.

    Aftermath

    The partnership broadened the brand’s proposition from product fulfillment toward an integrated pet-health journey.

  • 2021

    Change in chief executiveStrategy

    Background

    Menderes Akdag’s employment agreement was scheduled to end on July 30, 2021, after approximately twenty years in the CEO role.

    Action taken

    The board did not extend the agreement and appointed Matthew N. Hulett president and CEO effective August 30, 2021, while discussing a possible transition period.

    Aftermath

    The leadership change marked the end of Akdag’s long tenure and began a new executive phase.

  • 2001

    Narrow assortment toward medicinesStrategy

    Background

    The company had sold accessories and a broad range of products in addition to medicines.

    Action taken

    After Menderes Akdag became CEO, PetMed Express discontinued approximately 5,000 products and concentrated on medicine-related items.

    Aftermath

    The decision reinforced the company’s identity as a specialist online pet pharmacy.

Recent events

  • 2025

    PetMed Express launches PetHealthMD[1]

    Product launch

    The supplied reference material identifies PetHealthMD as a pet-care insurance offering launched by PetMed Express.

  • 2023

    PetMed Express partners with Pumpkin Pet Insurance[1]

    Other

    PetMed Express entered a partnership with Pumpkin, a pet-insurance provider, expanding its relationships in the broader pet-health ecosystem.

  • 2022

    PetMeds partners with Vetster[1]

    M&A · Other

    The companies announced an arrangement linking PetMeds medication e-commerce with Vetster veterinary telehealth services.

  • 2021

    PetMed Express announces the departure of Menderes Akdag[1]

    Leadership change

    The company notified Akdag that his employment agreement would end on July 30, 2021, while proposing a possible transition period until a successor was appointed.

  • 2021

    Matthew N. Hulett appointed president and chief executive officer[1]

    Leadership change

    Hulett, previously associated with Rosetta Stone, became PetMed Express president and CEO effective August 30, 2021.

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