Orgull Llonguet

Orgull Llonguet is a sociocultural association and event brand based in Palma de Mallorca, Spain. It emerged in 2014 with the stated aim of energising and making more participatory the city's Sant Sebastià festivities, held around 20 January each year. The name plays on the llonguet, a traditional Mallorcan bread roll, and on a sense of local pride; the association has described its early mission as "making community in the city" and reclaiming a nickname that had been used pejoratively. Beyond the Sant Sebastià celebrations, Orgull Llonguet is best known for creating the Canamunt i Canavall summer festival in 2015. That event draws on a little-known episode of Palma's history — the Canamunt and Canavall factions — and turns it into a participatory street celebration rather than a simple water battle. The association has framed the festival as a way of feeling both Canamunter and Canavaller, of uniting people and letting them become friends with their "enemy" once the water fight ends and everyone dances together. The organisation operates as a self-managed association. Its public communications emphasise the difficulty of sustaining community events without volunteers, funding and institutional support. In a 2026 communication, Orgull Llonguet announced that it would not hold Canamunt i Canavall that year, citing the growing difficulty of maintaining community involvement, the effects of housing pressure on Palma residents, and what it described as institutions being more focused on selling the city than supporting grassroots associations. The brand therefore sits at the intersection of local cultural activism, participatory festivity and independent event organising in Mallorca.

Orgull Llonguet emerged in 2014 as a sociocultural association in Palma de Mallorca. Its founding purpose was to dynamise and make more participatory the city's Sant Sebastià festivities, celebrated around 20 January. The association's own account describes an initial mission of "making community in the city" and beginning by reclaiming a nickname — a reference to the llonguet, a traditional Mallorcan bread roll, and to the sometimes derogatory label applied to Palma residents. In 2015 the association promoted a crowdfunding campaign for the "Creation of the caparrot d'en Miquel des forn", a traditional festival figure. That same summer, 2015, it organised the first Canamunt i Canavall festival. The event was conceived as a summer celebration built around elements of a little-known local history: the Canamunt and Canavall factions of Palma. Rather than being merely a water battle, the festival was presented as a way of experiencing the city's history, of feeling both Canamunter and Canavaller, and of uniting participants — including the idea of becoming friends with one's "enemy" once the water fight ended and everyone danced together. Over the following years, Orgull Llonguet continued to organise participatory Sant Sebastià celebrations and the Canamunt i Canavall festival. The association operated on a self-managed basis, relying on volunteers, participants and funding. Its public communications in 2026 described growing difficulties over the preceding two or three years in securing the three things it said were essential: committed people (both Orgull Llonguet volunteers and participants such as colles and residents), money, and help or at least minimal interest from the Ajuntament de Palma (Palma city council). The association also linked its challenges to wider social changes, noting that it was hard to maintain community when llonguets could no longer afford to live in Palma, and hard to form colles when life and society push people toward individualism. It criticised institutions for being more concerned with selling the city than supporting associations that work to build social fabric, naming neighbourhood associations (AVV), demon groups (colles de dimonis), Ben Amics and Bar Flexas as examples of such grassroots work. In this context, Orgull Llonguet announced that it would not hold Canamunt i Canavall in 2026, describing the decision as a step back and stating that the festival no longer represented them and had lost its essence.

• 2026

  The association announces it will not hold Canamunt i Canavall that year, citing lack of volunteers, funding and institutional support.

• 2015

  The association promotes a crowdfunding campaign for the creation of the caparrot d'en Miquel des forn.

• 2015

  Orgull Llonguet organises the first Canamunt i Canavall summer festival.

• 2014

  Orgull Llonguet emerges as a sociocultural association in Palma de Mallorca with the aim of dynamising and making the Sant Sebastià festivities more participatory.

A self-managed, community-driven cultural association and festival brand rooted in Palma de Mallorca, focused on participatory local traditions and reclaiming city identity.

• Sant Sebastià participatory festivities

  Participatory celebrations around the Sant Sebastià festival (20 January) in Palma de Mallorca.

• Canamunt i Canavall summer festival

  A summer festival created in 2015, inspired by the historical Canamunt and Canavall factions of Palma, combining water battle, history and community celebration.

• Caparrot d'en Miquel des forn

  A traditional festival figure whose creation was funded through a 2015 crowdfunding campaign.

1. 1Comunicat canamunt canavall 2026 - Orgull Llonguetorgullllonguet.com
2. 2Orgull Llonguet - Wikidatawikidata.org
3. 3Orgull Llonguet - Viquipèdiaca.wikipedia.org