Skip to content

Organisation for the Preservation of Birds and their Habitat

Professional services

UnclaimedRequest correction

Burung Indonesia is an Indonesian conservation organisation focused on protecting birds, their habitats and the wider biodiversity of the archipelago.

Last updated August 26, 2026

AI crawler reads

No AI crawler has read this profile since Oct 28, 2026.

Overview

The Organisation for the Preservation of Birds and their Habitat, commonly known as Burung Indonesia, is an Indonesian bird-conservation organisation and the Indonesian partner of BirdLife International. Its official Indonesian name is Perhimpunan Pelestarian Burung Liar Indonesia, while the English rendering of its name is Organisation for the Preservation of Birds and their Habitat. The organisation was established on 15 July 2002 and is headquartered in Bogor, West Java. Burung Indonesia operates in a country with unusually high biological diversity. Indonesia spans several biogeographic zones separated by the Wallace and Lydekker lines, bringing together bird fauna with Asian and Australasian origins. The archipelago also contains many endemic species and supports an estimated 17 percent of the world's bird species. This ecological importance is accompanied by significant threats, including habitat loss, illegal capture of parrots and other birds for the pet trade, hunting for consumption and indiscriminate shooting. The organisation's central work is place-based conservation. It identifies and supports priority sites, particularly Important Bird Areas, and works with communities, government bodies, private-sector participants and other stakeholders. Its field activities include baseline surveys, population and distribution monitoring, habitat assessment, threat analysis, public-awareness work and support for improved conservation-area planning and management. Local Site Support Groups are among the mechanisms used to involve communities in the long-term stewardship of important habitats. Burung Indonesia also maintains a knowledge and information function. Its Knowledge Center gathers, analyses and shares information about Indonesian birds, their habitats and conservation threats. The resulting evidence is intended to guide organisational priorities, improve conservation practice and encourage new approaches. Public communication and supporter engagement are conducted through activities including Sahabat Burung Indonesia, or Friends of Indonesian Birds, which gives members of the public ways to support conservation and contribute ideas beyond the organisation's direct field locations. Funding and public participation include donations, gifts and sales of branded merchandise such as T-shirts and mugs. The organisation's broader activities include environmental education, advocacy against the illegal capture and trade of birds, protection of threatened species and cooperation with conservation organisations internationally. It has also been associated with support for the establishment and conservation management of protected areas, including Aketajawe-Lolobata National Park in the Maluku Islands. A reference account reported that Burung Indonesia had approximately 80 employees and six field offices in 2014. The organisation moved into new premises in Bogor on 15 April 2023. Available material does not establish a commercial ownership structure, public listing or named executive leadership. Burung Indonesia is best understood as a mission-led conservation organisation rather than a conventional consumer brand.

History

Indonesia's geography places it at the intersection of major Asian and Australasian biogeographic regions. The Wallace and Lydekker lines help explain the mixture of bird species found across the archipelago, while the country's many islands have also produced a large number of endemic species. This combination makes Indonesia a globally important setting for bird conservation. At the same time, birds face pressure from habitat degradation, illegal capture for the pet trade, hunting and other forms of human disturbance. Against this background, the Organisation for the Preservation of Birds and their Habitat was founded on 15 July 2002. Known publicly as Burung Indonesia and formally as Perhimpunan Pelestarian Burung Liar Indonesia, it became the Indonesian partner organisation of BirdLife International. Its institutional role has been to translate international bird-conservation priorities into Indonesian field programs and partnerships while building local knowledge and participation. The organisation's conservation model centres on priority locations, including Important Bird Areas. At these sites it conducts baseline surveys and monitoring of bird populations, distribution, habitat conditions and threats. It also works to build local capacity, raise awareness and connect communities with government institutions, businesses and other stakeholders. Site Support Groups provide a channel for community involvement, while cooperation with public authorities can support better planning and management of protected areas. Burung Indonesia has been linked with conservation work supporting the creation and protection of Aketajawe-Lolobata National Park in the Maluku Islands. A second pillar is knowledge management. The organisation's Knowledge Center collects and analyses information about birds and habitats and facilitates the exchange of conservation experience. Its information is intended to help determine priorities, improve the design of interventions and develop approaches that may be useful elsewhere in Indonesia. Public-facing material has included online descriptions of roughly 100 Indonesian bird species, although the scale and currency of that resource may change over time. Communication and fundraising form a complementary part of the organisation's work. Burung Indonesia uses education and awareness activities to explain the value of birds and the importance of their habitats. Through Sahabat Burung Indonesia, supporters can learn about the organisation's work and contribute to conservation activities in locations where Burung Indonesia may not have a direct operational presence. Donations, gifts and sales of items such as shirts and mugs provide additional channels for public participation and fundraising. A published reference reported that the organisation had around 80 employees and six field offices in 2014. Later reference material records a move to new premises in Bogor on 15 April 2023, at Komplek Baranangsiang Indah, Jalan Jaltiluhur C8 No. 9B, Katulampa, Bogor Timur, West Java 16144. No reliable source in the supplied material identifies a founder, chief executive or current board roster. The organisation's present legal, staffing and program scale should therefore be verified directly with Burung Indonesia.

  • 2023

    New Bogor premises

    [1]

    Burung Indonesia began occupying new premises in Katulampa, East Bogor, on 15 April 2023.

  • 2014

    Reported organisational footprint

    [1]

    A reference account reported approximately 80 employees and six field offices during 2014.

  • 2002

    Organisation founded

    [1]

    Burung Indonesia was established on 15 July 2002 as an Indonesian organisation dedicated to bird and habitat conservation.

Products and positioning

A science-informed, community-oriented Indonesian conservation organisation concentrating on birds, habitats and biodiversity protection through field action, knowledge sharing, public engagement and partnerships.

  • Conservation information service

    Knowledge Center

    Burung Indonesia's Knowledge Center collects, analyses and circulates information on Indonesian birds, habitats and conservation threats. It supports internal planning, exchange of experience and the development of conservation approaches. Public information has included descriptions of approximately 100 Indonesian bird species.

  • Supporter program

    Sahabat Burung Indonesia

    Sahabat Burung Indonesia, translated as Friends of Indonesian Birds, is a public engagement and supporter initiative. It gives individuals a way to learn about the organisation, provide input and support conservation work, including in areas where Burung Indonesia does not yet operate directly.

  • Wildlife and habitat conservation

    Conservation programs

    The organisation's field programs combine priority-site selection, baseline surveys, bird and habitat monitoring, threat assessment, community participation, awareness work and collaboration with government and other stakeholders. The programs are designed to protect important bird species while improving the management of their habitats.

Marketing campaigns

  • Sahabat Burung Indonesia

    Indonesia

    A supporter-engagement initiative intended to inform the public about bird conservation and involve individuals in supporting Burung Indonesia's work.

  • Bird and habitat awareness activities

    Indonesia

    Public education activities communicate the ecological value of birds, the importance of habitats and the threats posed by illegal capture, hunting and other harmful practices.

Recent events

  • 2023

    Burung Indonesia moves to new premises in Bogor[1]

    Other

    The organisation began using new premises in the Katulampa area of East Bogor on 15 April 2023.

Sources3 sources

Cite this profile: Cite the canonical profile. /brand-wiki/organisation-for-the-preservation-of-birds-and-their-habitat · Editorial policy · How profiles are compiled