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Or en Cash

Retailer / private label

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French chain of gold buying and selling shops with over 100 agencies across France.

Last updated September 16, 2026

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Overview

Or en Cash is a French company specializing in buying gold from individuals and reselling it, as well as selling investment gold and silver. Founded in 2009 in Isère near La Verpillière, it has grown to a network of more than 100 agencies across France, supported by over 650 experts. Its services include gold and jewelry buyback, gold and silver purchase, free estimation, and real-time precious metal price tracking.

History

Or en Cash was created in 2009 in Isère, near La Verpillière, and has always specialized in buying gold from individuals to resell it to a refiner. The company's activity was born from the observation that people could easily dispose of unwanted objects and the desire of its CEO to no longer leave old jewelry or gold coins lying in drawers. It first developed in the Rhône-Alpes region, then opened new agencies throughout France. While 2013 was a stagnant year due to unfavorable gold prices, each year since 2009 has seen the opening of several agencies. In 2017, for example, no fewer than 7 agencies opened. The network now has more than 100 agencies.

Products and positioning

Leader in gold buyback in France, offering transparent and expert services.

  • Gold bars

  • Gold coins

  • Silver

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