Operation ASHA
Operation ASHA is a nonprofit health organization delivering community-based tuberculosis detection, treatment, prevention, and adherence support in underserved communities.
Last updated October 14, 2026
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Overview
Operation ASHA, commonly shortened to OpASHA, is a nonprofit organization founded in 2006 to improve access to tuberculosis diagnosis and treatment among people living in economically disadvantaged communities. Its principal work has focused on India and Cambodia, where it operates as a last-mile health-service provider connecting national tuberculosis programs and government medicine-distribution systems with patients who may be unable to reach conventional clinics. The organization’s model is built around community-based treatment. Rather than relying exclusively on hospitals or formal health centers, Operation ASHA establishes conveniently located directly observed treatment, short-course, or DOTS, centers in familiar settings such as local shops, temples, and other community venues. In rural areas, health workers use mobile services and travel to villages and patients’ homes. Flexible opening hours and neighborhood-based delivery are intended to make treatment practical for daily wage earners and other patients who may lose income if they must travel repeatedly to a distant facility. Operation ASHA also emphasizes local recruitment. Community health workers are selected from the areas they serve and trained to identify symptoms, refer suspected cases, supervise medication, explain tuberculosis and its symptoms, and address stigma surrounding the disease. The organization has described a substantial proportion of its workforce as coming from disadvantaged educational and socioeconomic backgrounds. This approach is designed to combine local cultural knowledge with a standardized treatment protocol. A major technological development was eCompliance, a biometric system developed with Microsoft Research in 2010. The system was designed to record patient visits and supervised doses, helping health workers and program managers monitor adherence and identify missed treatment contacts. Operation ASHA has used the platform in tuberculosis programs and has also studied whether biometric monitoring improves treatment outcomes. By January 2021, the organization reported that approximately 4,930 patients had been enrolled through the system and that more than 105,550 supervised doses had been recorded. Tuberculosis remains the organization’s central field, including drug-sensitive tuberculosis and more difficult forms such as multidrug-resistant tuberculosis. Operation ASHA has also applied elements of its community-health model to other conditions, including diabetes, hemophilia, depression, and broader mental-health needs. Its hemophilia work in India has included case detection and linkage to treatment. The organization has additionally distributed supportive medicines, nutritional supplies, oral rehydration salts, condoms, and other basic health materials in connection with its community activities. In India, its tuberculosis operations have covered parts of Delhi NCR and several states, including Madhya Pradesh, Maharashtra, Odisha, Rajasthan, and Himachal Pradesh. Its hemophilia centers have been reported in parts of Haryana and Uttar Pradesh. In Cambodia, Operation ASHA began work in December 2010 with a DOTS center in Phnom Penh and later expanded through national-program partnerships across multiple operational districts, provinces, and health centers. Cambodian health workers have used motorbikes to carry medicines and supplies to villages and have provided treatment in patients’ homes. The organization has also participated in research with academic and public-health partners. Projects have examined incentives for community health workers, depression among tuberculosis patients and their families, the use of biometric adherence tools, tuberculosis and diabetes management, and whether cash incentives can encourage existing patients to refer people with tuberculosis symptoms. Operation ASHA’s stated positioning combines low-cost delivery, community empowerment, public-health partnership, and measurable treatment adherence rather than a conventional commercial healthcare-brand proposition.
History
Operation ASHA was established in 2006 by Dr. Shelly Batra and Sandeep Ahuja to address the difficulty that poor and socially marginalized communities face in obtaining tuberculosis care. The organization’s design responded to a gap between government tuberculosis programs and patients who could not reliably reach formal clinics. Its approach was to place treatment close to patients, use local workers, and organize care around directly observed treatment rather than requiring patients to make repeated long journeys. In India, Operation ASHA became associated with the Revised National Tuberculosis Control Program as a private-sector DOTS provider. Its community health workers helped identify people with tuberculosis symptoms, connect them with diagnostic services, supervise medication, and explain the disease to patients and families. Community education was important because tuberculosis can carry social stigma and because incomplete treatment can contribute to continuing transmission and drug resistance. Clinics were placed in accessible and familiar locations, including shops and temples, while mobile workers served rural and homebound patients. The organization developed a distinctive staffing model based on recruiting and training people from the communities in which they worked. Local workers were expected to understand neighborhood relationships, language, customs, and practical barriers to adherence. Operation ASHA has stated that many members of its field workforce had limited formal education, making the model both a health-delivery mechanism and a source of local employment. Flexible hours and nearby services were intended to accommodate patients whose income depended on daily attendance at work. A significant turning point came in 2010, when Operation ASHA worked with Microsoft Research to create eCompliance, a biometric terminal and recordkeeping system for tuberculosis treatment. The technology was intended to make each treatment contact more traceable and to help staff identify missed visits. The organization later participated in research assessing the value of biometric monitoring and reported substantial use of the system by January 2021. eCompliance became an important part of the organization’s effort to combine community-based care with auditable adherence data. Operation ASHA began its Cambodian program in December 2010 with a DOTS center in Phnom Penh. It subsequently worked with Cambodia’s National Tuberculosis Program in multiple operational districts and provinces. Cambodian workers traveled by motorbike to villages with medicines and supplies and provided treatment at or near patients’ homes. This extended the organization’s last-mile model beyond India while preserving its emphasis on local outreach, directly observed treatment, and collaboration with public health authorities. Over time, Operation ASHA broadened its activities beyond standard drug-sensitive tuberculosis. Its work included support for multidrug-resistant tuberculosis and the detection and treatment linkage of hemophilia patients. It also tested whether the same community infrastructure could assist with diabetes, depression, mental-health needs, and other chronic or socially neglected conditions. The organization’s research agenda included collaborations with Johns Hopkins, MIT’s Abdul Latif Jameel Poverty Action Lab, University College London, the University of Maryland, the University of Chicago, and other partners. Studies examined health-worker incentives, depression among tuberculosis patients, biometric adherence monitoring, tuberculosis and diabetes care, and patient referral incentives. The organization reported that, by 2016, it had treated tens of thousands of drug-sensitive tuberculosis patients in India and Cambodia, in addition to patients with multidrug-resistant and extensively drug-resistant forms of the disease. It also reported detection of hundreds of hemophilia patients and screening or management support for people with diabetes, heart disease, and depression. Its later descriptions emphasized service coverage reaching millions of people, a large network of field and community workers, and treatment costs intended to remain below those of many comparable nongovernmental providers. Operation ASHA’s public identity has therefore developed around a combination of nonprofit health delivery, public-program partnership, local employment, technology-assisted adherence monitoring, and measurable last-mile access. Dr. Shelly Batra’s recognition as a Schwab Foundation Social Entrepreneur of the Year in 2014 brought additional attention to the model. The organization remains primarily identified with community tuberculosis control in India and Cambodia, while continuing to explore applications of its methods to other diseases and health-related social problems.
- 2021
eCompliance usage reaches reported treatment-monitoring milestone
[1]The organization reports approximately 4,930 enrolled patients and more than 105,550 supervised doses logged through eCompliance by January.
- 2016
Organization reports broadening disease portfolio
[1]Operation ASHA reports tuberculosis treatment at scale, multidrug-resistant tuberculosis services, hemophilia detection, and work involving diabetes, heart disease, and depression.
- 2014
Shelly Batra receives social-entrepreneur recognition
[1]President Dr. Shelly Batra is recognized by the Schwab Foundation as Social Entrepreneur of the Year.
- 2010
eCompliance collaboration begins
[1]Operation ASHA and Microsoft Research develop a biometric terminal for recording tuberculosis treatment attendance and supervised doses.
- 2010
Cambodian tuberculosis program launches
[1]Operation ASHA opens its first Cambodian DOTS center in Phnom Penh in December and later expands through cooperation with the National Tuberculosis Program.
- 2006
Operation ASHA is founded
[1]Dr. Shelly Batra and Sandeep Ahuja establish the nonprofit to extend affordable tuberculosis treatment to underserved communities.
Products and positioning
A low-cost, community-embedded last-mile healthcare organization focused primarily on tuberculosis treatment and adherence among underserved populations.
Tuberculosis treatment · 2006
Community DOTS tuberculosis care
Operation ASHA’s core offering is directly observed tuberculosis treatment delivered through neighborhood clinics, mobile services, and home or village visits. Community health workers help identify symptomatic people, connect them to diagnosis, supervise medication, follow up on missed visits, and explain treatment requirements. Sites are placed in familiar locations and may operate with flexible hours so that patients can continue working while completing a prolonged course of therapy.
Health technology · 2010
eCompliance
eCompliance is a biometric treatment-monitoring system developed with Microsoft Research. It records patient identification and supervised tuberculosis doses, giving field workers and managers a way to track adherence and investigate missed treatment contacts. Operation ASHA has used and evaluated the system as a technology layer supporting its community-based delivery model.
Specialist tuberculosis care
Multidrug-resistant tuberculosis support
Operation ASHA extends its tuberculosis work to patients affected by multidrug-resistant tuberculosis and has reported treating patients with more advanced drug-resistant forms. The service relies on community follow-up and treatment adherence support while operating in coordination with public tuberculosis programs.
Community health service
Hemophilia detection and care support
In India, Operation ASHA has operated hemophilia centers and reported identifying patients and connecting them with treatment. The activity reflects the organization’s broader effort to use community outreach and local health workers for conditions that are often underdiagnosed in disadvantaged populations.
Marketing campaigns
- 2010eCompliance tuberculosis adherence program
India · Cambodia
Operation ASHA introduced biometric treatment monitoring developed with Microsoft Research to strengthen records of tuberculosis visits and supervised medication.
Outcome. The system became a continuing component of the organization’s adherence-monitoring model and was later used in research on biometric support for community health workers.
- 2010Cambodia last-mile tuberculosis outreach
Cambodia
Operation ASHA launched community tuberculosis services in Phnom Penh and expanded outreach through motorbike-based workers serving villages and homes.
Outcome. The program grew into a partnership covering multiple Cambodian operational districts, provinces, and health centers.
- Community health worker outreach
India · Cambodia
Local workers provide tuberculosis education, symptom referral, supervised treatment, adherence follow-up, and stigma reduction in underserved communities.
Outcome. The model has been used to reach millions of people and to support treatment in settings where conventional clinic access is limited.
Brand decisions
2010
Launch biometric eCompliance monitoringProduct launchBackground
Tuberculosis treatment requires sustained adherence, while paper records and dispersed community services can make missed doses difficult to identify.
Action taken
Operation ASHA collaborated with Microsoft Research to introduce a biometric terminal for recording patient treatment contacts and supervised doses.
Aftermath
The technology was incorporated into field operations and became the subject of subsequent evaluations and randomized research.
2010
Expand the model to CambodiaStrategyBackground
Operation ASHA sought to apply its community-based tuberculosis approach outside India through cooperation with national health authorities.
Action taken
The organization opened a DOTS center in Phnom Penh and developed village and home-based outreach using local health workers.
Aftermath
The Cambodian program expanded across several provinces and operational districts in partnership with the National Tuberculosis Program.
2006
Adopt a community-based last-mile treatment modelStrategyBackground
Underserved tuberculosis patients often faced distance, cost, lost wages, and stigma when accessing government or conventional medical facilities.
Action taken
Operation ASHA placed DOTS services in familiar neighborhood locations, used mobile and home visits, and recruited local workers to provide education and treatment follow-up.
Aftermath
The approach became the organization’s defining operating model in India and later informed its expansion into Cambodia and other health areas.
- Apply tuberculosis outreach infrastructure to other conditionsStrategy
Background
The organization’s local-worker and last-mile systems could potentially address other underdetected or undertreated conditions.
Action taken
Operation ASHA extended or tested its model in hemophilia, diabetes, depression, mental health, and related community-health activities.
Aftermath
The organization reported hemophilia detection and broader screening or management support while retaining tuberculosis as its central focus.
Recent events
- 2021
Operation ASHA reports expanded eCompliance use[1]
Other
By January 2021, Operation ASHA reported approximately 4,930 patients enrolled and more than 105,550 supervised tuberculosis doses recorded through eCompliance.
- 2014
Shelly Batra recognized as Social Entrepreneur of the Year[1]
Other
Operation ASHA reported that its president, Dr. Shelly Batra, was selected by the Schwab Foundation as Social Entrepreneur of the Year in recognition of the organization’s tuberculosis and poverty-focused social model.
- 2010
Operation ASHA develops eCompliance with Microsoft Research[1]
Product launch · Other
Operation ASHA collaborated with Microsoft Research on a biometric terminal intended to monitor tuberculosis patients and improve records of treatment attendance and supervised doses.
- 2010
Operation ASHA expands tuberculosis services in Cambodia[1]
Other
The organization began its Cambodian tuberculosis program in December 2010 by opening a DOTS center in Phnom Penh and subsequently working with the National Tuberculosis Program across additional districts and health centers.
Sources1 sources
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