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Omaha Traction Company

Omaha Traction Company was a privately owned street railway operator serving Omaha, Nebraska, and nearby Council Bluffs before its functions were absorbed into Metro Area Transit in the early 1970s.

Last updated August 26, 2026

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Overview

Omaha Traction Company was a privately owned public transportation business operating streetcar services in the Omaha, Nebraska, area and across the Missouri River in Council Bluffs, Iowa. It was assembled in the early twentieth century by Omaha banker Gurdon Wattles, who acquired the Omaha and Council Bluffs Railway and Bridge Company and combined it with several competing local lines. Although the consolidated business was called Omaha Traction Company, it continued to use the older Omaha and Council Bluffs Railway and Bridge Company identity in its operations. The company was an important part of Omaha's urban infrastructure during the streetcar era, moving passengers through the city and connecting Omaha with Council Bluffs. Its business model depended on operating and maintaining electric streetcar routes, equipment, track, and related transportation facilities rather than selling a consumer product under a conventional modern brand structure. The company therefore functioned primarily as a local transportation utility and regional transit operator. Omaha Traction became especially associated with contentious labor relations. An effort by the Amalgamated Association of Street and Electric Railway Employees to organize its workers began in 1902 but lost momentum within a year. Wattles, who opposed unionization in his companies and favored maintaining Omaha's open-shop status, helped establish the Omaha Business Men's Association to resist organized labor. During the 1909 street railway strike, he rejected arbitration appeals, recruited strikebreakers from outside Nebraska, and maintained service under highly adversarial conditions. Streetcar destruction, attacks on company personnel and strikebreakers, and repeated downtown disturbances made the conflict one of the most visible labor confrontations in Omaha's early twentieth-century history. Labor tensions resurfaced in 1935 in a longer and more violent strike. The company again recruited replacement workers, including men from Brooklyn and other Eastern cities. Some streetcars were equipped with heavy wire over their windows and carried armed guards. Service initially operated with few passengers, but attacks escalated into shootings, beatings, and bombings. On June 13, 1935, rioting resulted in one death and more than ninety injuries. Omaha authorities requested state intervention, and Nebraska Governor Robert Leroy Cochran obtained martial-law measures and deployed the Nebraska National Guard. Arbitration was ordered later that month, but the settlement did not produce union recognition or remove the replacement workers. The company ultimately never unionized. During the Second World War, the company adapted to labor shortages created by military service. In 1943 it began training women as streetcar operators after many male drivers entered the armed forces. The women were reported to have learned the work quickly and received the same wages as male operators. This wartime change illustrates the company's role in maintaining essential local transportation while the labor force was being reshaped by the war. Omaha Traction Company remained part of Omaha's privately operated street railway history until the creation of Metro Area Transit in the early 1970s. With that public transit system's establishment, the company was disbanded and its historical role ended. The brand is consequently best understood as a defunct regional urban-transit operator whose legacy combines streetcar development, cross-river service, wartime workforce adaptation, and nationally notable labor disputes.

History

Omaha Traction Company emerged from the consolidation of competing street railway interests in the Omaha region during the early 1900s. Banker Gurdon Wattles purchased the Omaha and Council Bluffs Railway and Bridge Company, together with several rival local lines, and merged them into a larger operating organization. The resulting company was known as Omaha Traction Company, although it continued to use the O&CB name in public operations. Its network served Omaha and extended across the Missouri River to Council Bluffs, making it a significant component of regional urban mobility during the electric streetcar period. The company's early history was shaped by opposition to organized labor. The Amalgamated Association of Street and Electric Railway Employees sent an organizer to Omaha in 1902, but the initial unionization effort did not endure. Wattles opposed unionization within his own businesses and supported the city's open-shop position. Within the same period he helped form the Omaha Business Men's Association, an organization intended to coordinate business resistance to union influence. Conflict became acute during the 1909 street railway strike. Beginning in early September, workers engaged in a dispute that Wattles attempted to defeat by hiring replacement operators from across the United States. He also publicly declined arbitration appeals in Omaha newspapers. The use of strikebreakers contributed to several days of unrest beginning September 19. Groups damaged streetcars, attacked strikebreakers, and threatened company officials. Wattles continued to recruit replacement workers, including from Eastern cities, until the strikers accepted his terms. He later published his own account of the dispute in a booklet titled A Crime Against Labor, presenting the episode from management's perspective. The strike did not result in union recognition. A more serious confrontation began in April 1935, when the company's longstanding open-shop labor arrangement again broke down. Omaha Traction hired replacement workers from Brooklyn and elsewhere in the East. To protect service, it operated streetcars with windows covered by heavy wire and armed guards aboard. The service initially drew few passengers and encountered limited resistance, but violence intensified in May. Streetcars and replacement workers were subjected to rifle fire, physical attacks, and bombings. The crisis reached a peak on June 13, when rioting left one person dead and more than ninety people injured, including women and children. Omaha's municipal authorities could not restore order and asked Nebraska Governor Robert Leroy Cochran to intervene. The governor declared martial-law measures and deployed 103 officers and 1,273 enlisted members of the Nebraska National Guard. Streetcar operations were temporarily halted. Cochran subsequently ordered arbitration. Wattles agreed to participate, and several arrangements were reached with worker representatives, but the underlying labor structure changed little: replacement workers remained employed and the company did not unionize. National Guard forces withdrew on June 21, although court proceedings and additional disturbances continued for a time. World War II produced a different kind of labor challenge. In 1943, the company began training women as streetcar operators because many of its male drivers had entered military service. The women reportedly mastered the work rapidly and were paid at the same rate as male operators. This policy allowed the transit system to continue functioning while also opening a traditionally male transportation occupation to women on an equal-pay basis. The privately operated company survived into the period when Omaha's transit system was reorganized under public metropolitan administration. The creation of Metro Area Transit in the early 1970s brought Omaha Traction Company's independent operation to an end. Its historical importance rests not only on its streetcar routes and Omaha–Council Bluffs connections, but also on the company's role in some of Nebraska's most consequential urban labor conflicts.

  • 1943

    Women trained as streetcar operators

    [1]

    The company trained women to replace operators serving in the military and paid them the same wages as male operators.

  • 1935

    Major strike and state intervention

    [1]

    A violent strike led to fortified streetcars, armed guards, martial-law measures, and deployment of the Nebraska National Guard after deadly rioting.

  • 1909

    Street railway strike and riots

    [1]

    A strike over working conditions and union issues escalated after the company hired strikebreakers and rejected arbitration, producing attacks on streetcars and participants.

  • 1902

    First documented unionization effort

    [1]

    The Amalgamated Association of Street and Electric Railway Employees attempted to organize the company's workers, but the effort faded within roughly a year.

  • Consolidation of Omaha-area street railway lines

    [1]

    Gurdon Wattles acquired the Omaha and Council Bluffs Railway and Bridge Company and competing local lines, consolidating them under Omaha Traction Company while retaining the older O&CB operating identity.

  • Disbandment following Metro Area Transit creation

    [1]

    Omaha Traction Company was disbanded in the early 1970s when Metro Area Transit was established.

Products and positioning

A privately owned local street railway and public transportation utility serving the Omaha metropolitan area during the streetcar era.

  • Urban rail transit

    Omaha streetcar service

    The company's principal offering was electric streetcar transportation within Omaha. The service connected neighborhoods and commercial areas through a locally operated street railway network and formed the core of the company's public transportation business.

  • Intercity and metropolitan transit

    Omaha–Council Bluffs street railway service

    Through the inherited Omaha and Council Bluffs Railway and Bridge Company system, Omaha Traction supported streetcar connections between Omaha, Nebraska, and Council Bluffs, Iowa. This cross-river operation made the company part of a broader metropolitan transportation network rather than only an Omaha city operator.

Brand decisions

  • 1943

    Recruitment and training of women streetcar operatorsStrategy

    Background

    Military mobilization during World War II removed many male streetcar operators from the civilian workforce, creating a staffing problem for local transit operations.

    Action taken

    The company trained women to operate streetcars and paid them wages equal to those of male operators.

    Aftermath

    The measure helped maintain service during wartime and documented a temporary expansion of women's participation in street railway operations.

  • 1935

    Continuation of service with replacement workers and fortified carsStrategy

    Background

    A major strike followed the collapse of the company's fragile open-shop labor arrangement, with violence directed at streetcars and replacement workers.

    Action taken

    Omaha Traction recruited strikebreakers, operated cars with wire-covered windows, and placed armed guards aboard some vehicles. It later accepted state-ordered arbitration.

    Aftermath

    The National Guard restored order temporarily, but the company retained replacement workers and never recognized a union.

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