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Novel Channel Culture

Novel Channel Culture (小說頻道 / 說頻) is a Taiwanese online original-fiction platform and physical publishing brand known for fantasy, wuxia, xianxia and romance web novels.

Last updated September 29, 2026

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Overview

Novel Channel Culture (Chinese: 小說頻道, commonly shortened to 說頻) is a Taiwanese original-fiction platform and physical publishing brand. According to its own about page, it was one of the most representative original online-novel platforms and print publishing brands of Taiwan in the 2000s, and an important early cradle of Taiwanese fantasy, wuxia, xianxia and romance fiction. The brand operates a website at nch.com.tw that presents itself as "台灣網路小說發源地" (the birthplace of Taiwanese web novels). The platform organizes its catalogue into genre categories including 玄幻 (fantasy), 武俠 (wuxia), 仙俠 (xianxia), 都市 (urban), 歷史 (historical), 科幻 (science fiction), 其他 (other) and 夢行者(言情) (romance). Its homepage functions as a release calendar and catalogue, listing upcoming and recent print volumes by series title, author and volume number, alongside an e-book serialization section. Examples of listed series include 元始法則 by 飛天魚, 天下無敵 by 乘風御劍, 我能升級萬物 by 浮兮, 真君駕到 by 閻ZK, 仙道留學生 by 腦袋大又禿, 修復師 by 打眼, 劍定乾坤 by 努力吃魚, 大醫無疆 by 石章魚, 天生仙種 by 太湖霸王, 從箭術開始修行 by 豆漿油條熱乾麵, 御獸問道 by 東海魚頭 and 我在諸天創法傳道 by 不是星期天. Many of these are long-running serials with dozens or even over a hundred collected volumes. Beyond online distribution, Novel Channel Culture is a print publisher: its about page states that, according to the Taiwan Cultural Content Agency (文策院) book publishing quarterly reports for 2024Q1–2025Q1, 說頻文化 ranked among Taiwan's top ten publishers/brands for five consecutive quarters, and that in specific genres such as xianxia, fantasy and the print adaptation of web novels it was almost always the leader in number of titles published each quarter. This positions the brand at the intersection of digital web-novel serialization and traditional book publishing in the Chinese-language market. The brand's business model combines an online reading and e-book serialization platform with a physical book catalogue sold through retail channels, with a steady release cadence of new volumes across many concurrent series. Its audience is primarily Traditional-Chinese-reading readers in Taiwan and the wider Chinese-language web-novel community. Ownership, founding year and corporate structure are not specified in the available evidence.

History

Novel Channel Culture (小說頻道, shortened to 說頻) describes itself as one of the most representative original online-novel platforms and physical publishing brands of Taiwan in the 2000s, and as an important early cradle of Taiwanese fantasy, wuxia, xianxia and romance fiction. The brand presents itself on its website as "台灣網路小說發源地" — the birthplace of Taiwanese web novels — reflecting its role in the early development of the Chinese-language web-novel scene. Over time the brand developed a dual model: an online platform for reading and e-book serialization, and a physical publishing operation that turns serialized web novels into collected print volumes. Its catalogue spans genres such as 玄幻 (fantasy), 武俠 (wuxia), 仙俠 (xianxia), 都市 (urban), 歷史 (historical), 科幻 (science fiction), 其他 (other) and 夢行者(言情) (romance). Many series run for dozens or over a hundred collected volumes, indicating long-term serialization relationships with authors. By the mid-2020s the brand had become a major force in Taiwanese print publishing. Its about page cites the Taiwan Cultural Content Agency (文策院) book publishing quarterly reports for 2024Q1–2025Q1, stating that 說頻文化 ranked among Taiwan's top ten publishers/brands for five consecutive quarters, and that in specific genres such as xianxia, fantasy and the print adaptation of web novels it was almost always the leader in number of titles published each quarter. The homepage continues to operate as a release calendar and catalogue, listing upcoming volumes by series, author and volume number, alongside e-book serialization. Ownership, founding year and corporate structure are not specified in the available evidence.

  • Novel Channel Culture is described as one of Taiwan's most representative original online-novel platforms and print publishing brands of the 2000s.

  • According to the Taiwan Cultural Content Agency book publishing quarterly reports for 2024Q1–2025Q1, 說頻文化 ranked among Taiwan's top ten publishers/brands for five consecutive quarters.

  • In specific genres such as xianxia, fantasy and the print adaptation of web novels, the brand was almost always the leader in number of titles published each quarter.

Products and positioning

A Taiwanese original web-novel platform and print publisher positioned as the birthplace of Taiwanese web novels, with a leading position in xianxia/fantasy print publication.

  • 元始法則 (飛天魚)

  • 天下無敵 (乘風御劍)

  • 我能升級萬物 (浮兮)

  • 真君駕到 (閻ZK)

  • 仙道留學生 (腦袋大又禿)

  • 修復師 (打眼)

  • 劍定乾坤 (努力吃魚)

  • 大醫無疆 (石章魚)

  • 天生仙種 (太湖霸王)

  • 從箭術開始修行 (豆漿油條熱乾麵)

  • 御獸問道 (東海魚頭)

  • 我在諸天創法傳道 (不是星期天)

Sources3 sources

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