Skip to content

Norwegian Press Association

Professional services

UnclaimedRequest correction

A Norwegian umbrella association representing organizations and companies in the news-media sector.

Last updated August 25, 2026

AI crawler reads

No AI crawler has read this profile since Oct 28, 2026.

Overview

The Norwegian Press Association, known in Norwegian as Norsk Presseforbund and often abbreviated NP, is an umbrella organization for institutions and companies involved in Norway's news-media sector. It was established in 1910, originally as an association for people whose principal occupation was journalism. Over time, its role developed from a professional association into a broader coordinating body for important organizations across the Norwegian media system. The association brings together representative bodies, broadcasters, and media companies rather than operating primarily as a consumer-facing media brand. Its membership has included the Norwegian Union of Journalists, the Association of Norwegian Editors, the Norwegian Local Radio Association, the Norwegian Media Businesses' Association, the Norwegian Trade Press Association, NRK, TV 2, Warner Bros. Discovery, and Viaplay Group. This membership structure gives the association a cross-sector role spanning print, digital publishing, radio, television, public service broadcasting, commercial broadcasting, and other forms of professional media. NP's institutional focus is connected with the organization and representation of the Norwegian press and news industry. The association serves as a forum in which media organizations and professional bodies can coordinate around shared sectoral concerns. The available reference material does not specify a detailed list of current programs, commercial services, or advocacy campaigns, so the association should not be characterized as a conventional product brand or commercial media company. Leadership has included Per Edgar Kokkvold, who served as secretary general from 1996 to 2013, Kjersti Løken Stavrum, who held the position from 2013 to 2016, and Elin Floberghagen, who took over in 2016. The succession reflects the association's continuing administrative and representative function within Norwegian journalism and media. NP remains an active Norwegian press-industry organization, with its official website providing the principal public point of reference.

History

The Norwegian Press Association was founded in 1910. At its origin, it was an association intended for people who worked primarily as journalists. The founding context placed the organization within the professional development of Norwegian journalism, before its later membership expanded to encompass a wider set of organizations and companies operating in the news-media sector. The association subsequently became an umbrella body for major Norwegian media institutions and professional organizations. Its membership has included organizations representing journalists, editors, local radio, media businesses, and the trade press, as well as major broadcasters and media groups. The listed members include the Norwegian Union of Journalists, the Association of Norwegian Editors, the Norwegian Local Radio Association, the Norwegian Media Businesses' Association, the Norwegian Trade Press Association, NRK, TV 2, Warner Bros. Discovery, and Viaplay Group. This composition indicates that NP's historical role has broadened beyond an association of individual journalists to a coordinating and representative institution covering multiple parts of the contemporary media landscape. The association's public history is also reflected in the tenure of its secretary generals. Per Edgar Kokkvold held the position from 1996 until 2013. He was succeeded by Kjersti Løken Stavrum, who served from 2013 to 2016. Elin Floberghagen assumed the secretary-general role in 2016 and is identified as the subsequent officeholder in the available reference material. The supplied sources do not provide a detailed chronology of specific policy interventions, publications, campaigns, mergers, or organizational restructurings. Accordingly, the documented history is best understood as the development of a Norwegian professional and institutional umbrella organization for the press and news-media industry. NP continues to operate in Norway and maintains an official website at presse.no.

  • 2024

    Membership documented across Norway's media sector

    [1]

    Reference material from February 2024 identifies membership spanning journalist and editor organizations, radio, media businesses, trade press, public broadcasting, commercial broadcasting, and international media groups operating in Norway.

  • 2016

    Elin Floberghagen takes over as secretary general

    [1]

    Elin Floberghagen became secretary general, succeeding Kjersti Løken Stavrum.

  • 2013

    Kjersti Løken Stavrum becomes secretary general

    [1]

    Kjersti Løken Stavrum succeeded Per Edgar Kokkvold as secretary general.

  • 1996

    Per Edgar Kokkvold becomes secretary general

    [1]

    Per Edgar Kokkvold began a secretary-general tenure that continued through 2013.

  • 1910

    Association established

    [1]

    The Norwegian Press Association was established as an organization for people whose main profession was journalism.

Products and positioning

A cross-sector Norwegian umbrella organization for news-media institutions and professional media organizations.

  • Professional association service

    Industry representation

    The association provides an umbrella structure for organizations and companies in Norway's news-media sector. Its representative function connects professional bodies, broadcasters, and media businesses around shared industry interests. The available sources do not specify individual commercial products or fee-based service packages.

  • Industry coordination

    Media-sector coordination

    NP functions as a coordinating forum across journalism, editing, local radio, trade publishing, public broadcasting, commercial broadcasting, and other media activities. This is an institutional offering rather than a consumer product, and detailed operating procedures are not described in the supplied references.

Sources2 sources

Cite this profile: Cite the canonical profile. /brand-wiki/norwegian-press-association · Editorial policy · How profiles are compiled