Norsan Media

Norsan Media is a Hispanic-owned media company headquartered in Charlotte, North Carolina, and the media division of Norsan, a diversified company founded in 1987 by entrepreneur Norberto Sanchez. For nearly four decades, Norsan has been guided by a philosophy of delivering exceptional service, building lasting relationships, and creating products that serve the communities where it operates. Norsan Media carries that philosophy into the media sector, positioning itself as one of the most dynamic Hispanic media groups in the U.S. South. The company reaches Hispanic audiences across North Carolina, South Carolina, Florida, and Texas through a multiplatform portfolio that includes radio stations, digital platforms, print publications, television, and community events. Its radio footprint is substantial: Norsan Media owns and operates over 45 signals across nine markets. Its markets served include Charlotte, Greensboro, Winston-Salem, and High Point in North Carolina; Wilmington, North Carolina; Charleston, Columbia, and Greenville-Spartanburg in South Carolina; Jacksonville and Orlando in Florida; and Austin, Texas. Norsan Media differentiates itself through locally produced, culturally relevant content and extensive community involvement. The company states that its platforms inform, entertain, and connect with millions of Hispanic consumers every year, and that this trust makes it a valuable partner for brands, agencies, and marketers seeking to reach Hispanic consumers. Its advertising solutions span radio, print, television, events, and digital media, with a stated focus on measurable results and authentic engagement. The company is part of Norsan, which has been recognized among the Top 50 companies in the Hispanic Business 500. Norsan Media operates as a private entity and is headquartered in Charlotte, North Carolina.

Norsan Media is the media division of Norsan, a diversified company founded in 1987 by entrepreneur Norberto Sanchez. For nearly four decades, Norsan has been guided by a simple philosophy: deliver exceptional service, build lasting relationships, and create products that serve the communities where it operates. That philosophy shaped the creation and growth of Norsan Media, which today stands as one of the most dynamic Hispanic media companies in the U.S. South. From its base in Charlotte, North Carolina, Norsan Media expanded its reach across the region. Its markets served now include Charlotte, Greensboro, Winston-Salem, and High Point in North Carolina; Wilmington, North Carolina; Charleston, Columbia, and Greenville-Spartanburg in South Carolina; Jacksonville and Orlando in Florida; and Austin, Texas. The company owns and operates over 45 radio signals across nine markets, making radio a cornerstone of its multiplatform strategy. Over time, Norsan Media built a portfolio that extends beyond radio to include digital platforms, print publications, television, and community events. This multiplatform approach reflects the way Hispanic consumers move across audio, digital, social, video, and live experiences. The company emphasizes locally produced and relevant content, as well as extensive community involvement and outreach, as the foundation of its connection with Hispanic audiences. Norsan Media's growth has been accompanied by recognition for its parent company. Norsan has been positioned among the Top 50 companies in the Hispanic Business 500, a reflection of its scale and influence in the Hispanic market. The company states that its platforms inform, entertain, and connect with millions of Hispanic consumers every year, and that this trust makes it a valuable partner for brands, agencies, and marketers. Today, Norsan Media continues to operate as a private, Hispanic-owned media group headquartered in Charlotte, North Carolina, serving advertisers and audiences across North Carolina, South Carolina, Florida, and Texas.

• 1987

  Norsan, the parent company of Norsan Media, is founded by entrepreneur Norberto Sanchez.

• Norsan Media grows into a multiplatform Hispanic media group with radio, digital, print, television, and events across the U.S. South.

• Norsan Media owns and operates over 45 radio signals across 9 markets.

• Norsan is recognized among the Top 50 companies in the Hispanic Business 500.

The most dynamic Hispanic media group in the South, connecting brands with Hispanic consumers through trusted media, local storytelling, and meaningful community engagement.

• Radio broadcasting

  Over 45 signals across 9 markets, with locally produced and relevant content.

• Digital media

  Digital platforms and social media connecting brands with Hispanic consumers.

• Print publications

  Print products serving Hispanic communities in the markets Norsan Media covers.

• Television

  Television offerings as part of the multiplatform portfolio.

• Events

  Live events and community initiatives that engage Hispanic audiences.

1. 1Norsan Media | Hispanic Owned Media Companynorsanmedia.com
2. 2Norsan Media | Hispanic Owned Media Company - Aboutnorsanmedia.com
3. 3Norsan Media - Wikidatawikidata.org