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NORMA Group

NORMA Group is a German manufacturer of clamps, hose couplings, connectors and related joining and fluid-management components.

Last updated August 31, 2026

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Overview

NORMA Group SE, commonly styled as NORMA, is a German industrial manufacturer specializing in joining, connecting and fluid-management technologies. Its product portfolio includes hose clamps, couplings, quick connectors, pipe and hose connection systems, and related components used to secure, route or join flexible and rigid fluid lines. The company serves industrial applications in which controlled connections are important for safety, durability, leak prevention and efficient assembly. The company traces its origins to Rasmussen GmbH, established in 1949 by Ove Skafte Rasmussen, the son of Danish industrialist Jørgen Skafte Rasmussen. It remained family-owned for several decades. A major ownership and structural transition occurred in 2006, when a management buyout and a merger with ABA, a Swedish manufacturer, were financed by the private-equity firm 3i. The combined business adopted NORMA as its principal corporate and market identity. This transaction created the platform for a more international operating group built around complementary connection technologies and regional manufacturing capabilities. NORMA expanded through acquisitions during the following decade. In 2007 it acquired Breeze Industrial Products in the United States, adding another established name in clamping and connection products. In 2013 it purchased Craig Assembly, a Michigan-based specialist in injection-moulded components. In 2014 it acquired National Diversified Systems in California, whose activities included plastic water-piping products, and Chien Jin Plastic in Malaysia. These transactions broadened the group beyond metal clamps into plastic components, water-management products and application-specific assemblies. The company serves a range of end markets, including automotive, aviation, construction, shipping and industrial manufacturing. Its technologies are also used in cooling systems, emission-control applications, hose and water-pipe networks, and sterile pharmaceutical production. NORMA markets products under several names, including ABA, Breeze, Connectors, Serflex, Serratub, Terry, Torca and NORMA. The multi-brand portfolio reflects the group's history of acquisitions and its effort to retain established specialist brands in different markets and applications. NORMA became a publicly listed company in 2011 under its present name, which had already been used as a brand. Its shares trade on the Frankfurt Stock Exchange under the symbol NOEJ. The company was included in the SDAX by November 2015. Reference material reports approximately 8,900 employees in 2019 and production facilities including two plants in China and one in Brazil, alongside sites in other locations. Its business model combines engineered components, global manufacturing and distribution, and application-specific connection solutions for original-equipment manufacturers, industrial customers and other users of fluid-carrying systems.

History

NORMA Group began in 1949 as Rasmussen GmbH, founded by Ove Skafte Rasmussen. The founder was the son of Danish industrialist Jørgen Skafte Rasmussen, and the business remained under family ownership for much of its early history. Its industrial focus developed around components used to join, clamp and connect hoses, pipes and other fluid-carrying systems. The company's most important early transformation came in 2006. A management buyout, supported by 3i, was combined with a merger with ABA, a Swedish company operating in a related field. The transaction ended the company's longstanding family-owned structure and established a broader platform with multiple product technologies and market positions. NORMA, already used as a brand, became the name associated with the enlarged group. International expansion continued through a series of acquisitions. In 2007 the group acquired Breeze Industrial Products in the United States. In 2013 it bought Craig Assembly, a Michigan company specializing in injection-moulded components. In 2014 it acquired National Diversified Systems in California, which produced plastic water-piping products, and Chien Jin Plastic in Malaysia. These additions extended the business from traditional clamping and coupling products into moulded plastics and water-management applications, while also increasing its geographic reach. The group later operated across a range of industrial markets. Its components were used in automotive and aviation applications, construction and shipping, cooling and emissions systems, hose and water-pipe networks, and sterile pharmaceutical production. NORMA maintained a portfolio of established brands, including ABA, Breeze, Connectors, Serflex, Serratub, Terry, Torca and NORMA. This portfolio reflected both internal product development and the integration of acquired businesses. NORMA Group was listed on the Frankfurt Stock Exchange in 2011 under its current corporate name. By November 2015 it was included in the SDAX index of smaller German listed companies. Reference material identifies Maintal in Hesse, near Frankfurt, as the company's base. It also reports approximately 8,900 employees in 2019 and manufacturing operations that included two plants in China and one in Brazil, in addition to facilities elsewhere. The available reference material does not provide enough information to describe later ownership changes, current management, financial performance or the company's present operating footprint in detail.

  • 2015

    Included in the SDAX

    [1]

    Reference material identifies NORMA Group as a member of the SDAX by November 2015.

  • 2014

    Expansion into plastic water-piping and Malaysian production

    [1]

    NORMA acquired National Diversified Systems in California and Chien Jin Plastic in Malaysia.

  • 2013

    Acquisition of Craig Assembly

    [1]

    The group acquired Michigan-based Craig Assembly, a specialist in injection-moulded components.

  • 2011

    Public listing under the NORMA name

    [1]

    The company was publicly listed on the Frankfurt Stock Exchange under the name it already used as a brand.

  • 2007

    Acquisition of Breeze Industrial Products

    [1]

    NORMA acquired the American company Breeze Industrial Products, adding a major North American connection-products business.

  • 2006

    Management buyout and merger with ABA

    [1]

    A management buyout financed by 3i was combined with a merger with Swedish company ABA, creating the basis of the later NORMA Group.

  • 1949

    Rasmussen GmbH is founded

    [1]

    Ove Skafte Rasmussen founded Rasmussen GmbH, the predecessor of NORMA Group.

Products and positioning

An international industrial connection-technology supplier focused on reliable joining, clamping and fluid-management components for vehicle, infrastructure, industrial and specialized-process applications.

  • Clamps and joining systems

    NORMA connection systems

    The NORMA portfolio includes clamps, hose couplings, quick connectors and related joining components for flexible hoses, pipes and fluid lines. These products are intended for applications requiring secure assembly and controlled fluid containment, including vehicle systems, industrial equipment, cooling circuits and infrastructure.

  • Hose clamps

    ABA

    ABA is a Swedish-origin brand incorporated into the group through the 2006 merger. It is associated with hose clamps and connection products used in industrial and vehicle-related applications.

  • Clamping and connection products · 2007

    Breeze

    Breeze is an American industrial brand acquired by NORMA in 2007. Its products form part of the group's broader range of clamps and joining solutions for hose and fluid-management applications.

  • Water-management components · 2014

    Plastic water-piping components

    Through National Diversified Systems and Chien Jin Plastic, NORMA expanded into plastic water-piping products and related components. These products complement the group's metal clamping and coupling activities with solutions for water distribution and piping systems.

  • Moulded industrial components · 2013

    Injection-moulded components

    Injection-moulded components became part of the group's offering through the acquisition of Craig Assembly in 2013. They broadened NORMA's capabilities beyond fastening hardware into engineered plastic and moulded assemblies.

Brand decisions

  • 2014

    Acquisitions in water piping and MalaysiaM&A

    Background

    NORMA continued to diversify its technologies and geographic footprint.

    Action taken

    The company acquired National Diversified Systems in California and Chien Jin Plastic in Malaysia.

    Aftermath

    The transactions added plastic water-piping products and expanded the group's presence in Malaysia.

  • 2013

    Acquisition of Craig AssemblyM&A

    Background

    The acquisition extended NORMA's capabilities into injection-moulded components.

    Action taken

    NORMA acquired Craig Assembly, a Michigan-based specialist in injection moulding.

    Aftermath

    The group broadened its product range beyond conventional clamps and couplings.

  • 2007

    Acquisition of Breeze Industrial ProductsM&A

    Background

    NORMA sought to expand its international product and market presence after the 2006 restructuring.

    Action taken

    The group acquired Breeze Industrial Products in the United States.

    Aftermath

    Breeze became one of the established brands in NORMA's multinational portfolio.

  • 2006

    Management buyout and ABA mergerM&A

    Background

    Rasmussen GmbH was family-owned before the transaction, while ABA provided a complementary Swedish business in the same broad connection-technology field.

    Action taken

    A management buyout financed by 3i was combined with a merger with ABA, creating the enlarged group that developed under the NORMA name.

    Aftermath

    The transaction established the group's private-equity-backed and internationally oriented structure.

Sources1 sources

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