NeN Energia
NeN Energia is an Italian electricity and gas supplier that aims to make energy simple, transparent, and genuinely green.
Last updated September 29, 2026
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Overview
NeN Energia is an Italian energy supplier that sells electricity and gas directly to households and small businesses. It positions itself as a provider that explains energy rather than simply selling it, translating industry jargon into plain Italian and fighting bureaucracy. The company offers variable-price plans that follow market trends, as well as fixed-price options that allow customers to lock in the cost of raw materials for two or ten years. It also provides consumption monitoring tools, such as the Basi service for 2G electricity meters, and a mobile app that shows monthly usage and power peaks. NeN Energia is owned by A2A, one of Italy's largest energy companies, but operates as an independent startup with internalized technology, marketing, and customer experience. The brand emphasizes that it is green by default: it buys electricity from renewable sources and offsets CO2 emissions. Its website and communications focus on clarity, simplicity, and customer empowerment, with the tagline 'Ti spieghiamo l'energia, prima di vendertela' (We explain energy to you before selling it).
History
NeN Energia was born inside A2A, one of Italy's leading energy companies. While studying the market, the founders noticed that all customers, regardless of supplier, had the same questions: 'How much will I spend at the end of the month?', 'Why don't I understand my bill?', 'Is this bureaucracy really necessary?' They decided to answer 'no' to the last question and set out to change the energy sector. To ensure the project's success, A2A decided to invest in an independent startup and internalize most processes, including technology, marketing, and customer experience. The brand describes itself as a spaceship detaching from the mothership to take the sector into hyperspace, gathering a group of brave madmen who choose the direction to follow. Massimo Brizi, formerly CMO at A2A, saw NeN being born and is now its CEO. The company has grown into a team of many people and continues to expand. NeN Energia operates as a supplier of electricity and gas, offering clear and simple service, variable and fixed-price plans, consumption monitoring, and a mobile app. It emphasizes being green by default, purchasing renewable electricity and offsetting CO2. The company's website and communications focus on explaining energy to customers before selling it.
Products and positioning
Clear, simple, and genuinely green energy supplier that explains energy before selling it.
Variable-price energy offer
Customers pay the same price for energy as NeN does, with flexible bills that follow market trends.
Fixed-price offer (2 or 10 years)
Customers can lock in the price of raw materials for 2 or 10 years and choose between a fixed monthly installment or a classic consumption-based bill.
Basi consumption monitoring
A monitoring service for 2G electricity meters that helps customers control their consumption.
NeN mobile app
An app that shows monthly energy usage and power peaks, allows comparisons over time, and provides bill information.
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