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Natulique

Certified organic beauty brand offering natural hair colour and organic hair care for professional use.

Last updated September 2, 2026

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Overview

NATULIQUE is a family-owned business passionate about providing ethically sound, professional-grade products that promote healthier hair and a healthier planet. The brand was born in Denmark and offers natural hair colour with ammonia-free formulas and organic hair care crafted with premium natural ingredients. NATULIQUE products are designed for professional use only, and the brand aims to empower hairdressers to create stunning results while prioritising safety, comfort and sustainability.

History

NATULIQUE was born in 1998, starting with only 3 shampoos. Since then, the brand has grown and for the last 10 years has been a full-service salon solution. The founders, Mette & Stig, became aware of a link between health problems and cosmetic products containing toxins and harmful chemicals after being confronted with challenges related to cancer.

Products and positioning

  • NATULIQUE Natural Colours

    Ammonia-free hair colour formulas designed to bring vibrant, lasting shades to life.

  • NATULIQUE ORGANIC HAIR CARE

    Crafted with the highest quality organic ingredients, free from harsh chemicals, for hairdressers seeking gentle yet effective solutions.

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