MyTraffic

MyTraffic is a location intelligence company. Its stated mission is to eliminate guesswork from physical-world decisions by revealing the DNA of places and turning complex real-world signals into clear, actionable intelligence. The company offers Gini, an AI assistant for geospatial analytics, alongside products including DataLibrary, AudienceLabs and SmartMonitor, and serves sectors such as retail, restaurants, franchises, commercial real estate brokers, groceries, public sector, advertising, charging point operators and FMCG. MyTraffic reports 600+ clients, 45M raised in funding, three offices in Paris, Madrid and Barcelona, and 100+ employees.

MyTraffic presents itself as a location intelligence company whose mission is to eliminate guesswork from physical-world decisions, revealing the DNA of places and turning complex real-world signals into clear, actionable intelligence so businesses can move faster, choose better, and commit with confidence. Its leadership team includes CEO Hakim Saadaoui, Co-founder Gautier Machelon, COO Vladimir Ionesco, Head of People Justine Merlin, CTO Simon Boissinot, Head of CSM Adei Gallego, CRO Thomas Rossi and CRO Deputy Pauline Paris. The company reports 600+ clients, 45M raised in funding, three offices in Paris, Madrid and Barcelona, 100+ employees, 50% tech & data experts, and a 75 gender equality index.

AI-powered location intelligence for physical-world decisions, serving retail, restaurants, franchises, commercial real estate, groceries, public sector, advertising, charging point operators and FMCG.

• Gini

  An AI assistant for geospatial analytics, described as the world leading AI location intelligence tool for analysing any market, selecting any site and planning any territory.

• DataLibrary

  Europe's best geolocation data, an integrated suite including POI Explorer, Spendings Insights, Foot Traffic and Vehicle Traffic.

• AudienceLabs

  Listed among MyTraffic products.

• SmartMonitor

  Listed among MyTraffic products.

1. 1MyTraffic | Location intelligence for smarter decisionsmytraffic.io
2. 2About us | MyTrafficmytraffic.io
3. 3Why Gini by MyTraffic is the best tool for FMCGmytraffic.io
4. 4DataLibrary | Europe's best geolocation datamytraffic.io