Myers's Rum

Myers's Rum is a Jamaican black rum brand with origins dating to 1879, when Frederick Louis Myers created Myers's Original Dark Rum. The brand takes its name from its founder and is associated with the dark, full-bodied style commonly used in classic rum cocktails and culinary applications. The rum is made primarily from fermented Jamaican molasses. Its production combines continuous-still and pot-still distillation, bringing together rums made through two different distillation approaches. The resulting blend is matured for up to four years in white oak barrels. Although the product undergoes barrel aging, its notably deep color is attributed chiefly to caramel coloring and/or molasses added after distillation rather than to maturation alone. Production is primarily associated with Clarendon Distillery in Jamaica. Myers's is particularly connected with mixed drinks, including planter's punch, where dark rum contributes sweetness, body, and pronounced molasses notes. It is also used as an ingredient in both sweet and savory cooking, giving the brand a role beyond the conventional retail spirits category. Its identity is therefore built around Jamaican rum provenance, dark color, rich flavor, and versatility in cocktails and recipes. Ownership of the brand has changed several times. On July 27, 1954, Eustace Myers, Frederick Louis Myers's grandson, sold Myers's Rum to Distillers Corporation Seagrams Ltd. Seagram later sold the brand to Diageo in 2000. In November 2018, Diageo announced the sale of Myers's Rum together with a group of other brands to Sazerac Company for $550 million. The transaction covered 19 brands and was completed before the end of 2019. Sazerac is the current owner and producer associated with the brand. In 2026, Myers's Rum partnered with Macanudo, another brand associated with Jamaican heritage, on M by Macanudo Myers's Rum, a flavored cigar. The collaboration extended Myers's name into a cross-category product while emphasizing the shared cultural and geographic associations of the two brands.

Myers's Rum was created in 1879 by Frederick Louis Myers and developed as a Jamaican dark rum made from molasses. The brand's signature product, Myers's Original Dark Rum, became associated with a rich, dark style produced from a blend of rums made in both pot stills and continuous stills. The brand remained under Myers family control for several decades. On July 27, 1954, Eustace Myers, the founder's grandson, sold Myers's Rum to Distillers Corporation Seagrams Ltd. This transaction ended the family's direct ownership and placed the brand within a larger spirits-company structure. In 2000, Seagram sold Myers's Rum to Diageo. During Diageo's ownership, the brand continued to represent Jamaican dark rum and was used in drinks such as planter's punch. It also retained a culinary role, with dark rum being used in sweet and savory recipes. In November 2018, Diageo announced that it would sell Myers's Rum and 18 other brands to Sazerac Company for $550 million. The transaction was initially expected to close in early 2019, but completion occurred before the end of that year. Sazerac subsequently became the brand's owner. Myers's Rum is primarily produced at Clarendon Distillery in Jamaica. The production process begins with fermented Jamaican molasses. The rum is distilled using both continuous and pot-still methods and then matured for as long as four years in white oak barrels. Its dark appearance is not solely the result of barrel aging: caramel color and/or molasses may be added after distillation, contributing substantially to the final color. Myers's Rum's market identity rests on its Jamaican origin, dark appearance, heavy molasses character, and suitability for mixed drinks. The brand is also used as a cooking ingredient. In 2026, it entered a cross-category collaboration with Macanudo, resulting in M by Macanudo Myers's Rum, a flavored cigar inspired by the two brands' shared Jamaican heritage.

1. 2026M by Macanudo Myers's Rum is released

   Myers's Rum partnered with Macanudo on a flavored cigar inspired by their shared Jamaican heritage.

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2. 2019Sazerac completes the acquisition

   The transaction transferring Myers's Rum to Sazerac was completed before the end of 2019.

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3. 2018Diageo agrees to sell Myers's Rum to Sazerac

   Diageo announced the sale of Myers's Rum and 18 other brands to Sazerac for $550 million.

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4. 2000Seagram sells Myers's Rum to Diageo

   Ownership of the brand transferred from Seagram to Diageo.

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5. 1954The Myers family sells the brand

   On July 27, 1954, Eustace Myers, grandson of Frederick Louis Myers, sold Myers's Rum to Distillers Corporation Seagrams Ltd.

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6. 1879Myers's Original Dark Rum is created

   Frederick Louis Myers created Myers's Original Dark Rum, establishing the brand's Jamaican rum heritage.

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A Jamaican dark-rum brand positioned around molasses-rich flavor, deep color, traditional rum-making methods, cocktail use, and culinary versatility.

• Myers's Original Dark RumDark Jamaican rum1879

  The brand's foundational dark-rum expression, created in 1879. It is a molasses-based blend of Jamaican rums made through pot-still and continuous-still distillation. The rum is matured for up to four years in white oak barrels and is known for a deep color and rich flavor profile. It is commonly used in mixed drinks, including planter's punch, and as an ingredient in sweet and savory dishes.

• M by Macanudo Myers's RumFlavored cigar2026

  A 2026 collaboration between Myers's Rum and Macanudo. The product is a flavored cigar inspired by the two brands' shared Jamaican heritage and represents an extension of the Myers's name beyond distilled spirits.

• 2026M by Macanudo Myers's Rum collaboration

  Myers's Rum partnered with Macanudo to introduce a flavored cigar drawing on the brands' shared Jamaican heritage.

  Outcome. The collaboration extended Myers's Rum into a cross-category product partnership.

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• 2018Diageo agrees to sell Myers's Rum to SazeracM&A

  Diageo announced a portfolio transaction involving Myers's Rum and 18 other brands.

  What changed. Diageo agreed to sell the brands to Sazerac for $550 million.

  Aftermath. The transaction was completed before the end of 2019, making Sazerac the owner of Myers's Rum.

  Transaction value. $550 million (2018 announcement; completed before the end of 2019)

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• 2026Myers's Rum partners with Macanudo on M by Macanudo Myers's Rum

  Myers's Rum partnered with Macanudo to release M by Macanudo Myers's Rum, a flavored cigar inspired by the brands' shared Jamaican heritage.

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• 2018Diageo announces sale of Myers's Rum and other brands to Sazerac

  Diageo announced an agreement to sell Myers's Rum and 18 other brands to Sazerac Company for $550 million. The transaction was completed before the end of 2019.

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1. Myers's Rum