Multiplex Mauá Plaza Shopping
A Cine Araújo multiplex cinema located inside the Mauá Plaza Shopping mall in Mauá, São Paulo, Brazil.
Last updated September 29, 2026
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Overview
Multiplex Mauá Plaza Shopping is a movie theater complex located in the city of Mauá, in the state of São Paulo, Brazil. It operates inside the Mauá Plaza Shopping mall and is part of the Cine Araújo exhibition circuit, a Brazilian cinema chain with a long history in the state of São Paulo. The venue is listed on Wikidata as a movie theater complex in Mauá, São Paulo, and its official page is hosted on the Cine Araújo website. As a multiplex, the venue offers multiple screens showing a mix of first-run Brazilian and international films. Programming published on the Cine Araújo site for the circuit includes mainstream releases such as "Vingadores: Ultimato Encore (Relançamento)", "Homem-Aranha: Um Novo Dia", "Vingadores: Doutor Destino", "Resident Evil", "One Piece: O Filme!", "Coração Selvagem", "Papaya", "A Ilha Esquecida", "Minha Melhor Amiga" and "Verity", alongside promotional initiatives such as pre-sales (Pré-Venda), school sessions (Sessão Escola) and a "Todos Pagam Meia" (everyone pays half-price) ticket policy. These are circuit-level programming features that illustrate the type of content and promotions offered at Cine Araújo venues, including the Mauá multiplex. The cinema is part of Cine Araújo, a family-linked Brazilian exhibition brand that has celebrated its centenary, as referenced on the circuit's website ("100 anos de Cine Araujo"). The Mauá unit serves the ABC region of Greater São Paulo, an industrial and densely populated area where shopping-mall multiplexes are a primary channel for film exhibition. Ownership and corporate details of the specific Mauá venue are not fully documented in the available evidence. The venue is best understood as a local operating unit of the Cine Araújo circuit rather than an independent company. Its identity is tied to the Mauá Plaza Shopping mall, which provides the location and foot traffic for the cinema.
History
Multiplex Mauá Plaza Shopping is a cinema complex in the city of Mauá, São Paulo, Brazil, operating within the Mauá Plaza Shopping mall. It is part of the Cine Araújo exhibition circuit, a Brazilian cinema chain whose website hosts the venue's official page and programming. The venue's history is closely tied to that of Cine Araújo. The circuit's website references "100 anos de Cine Araujo" (100 years of Cine Araújo), indicating a long-standing exhibition tradition in the state of São Paulo. Cine Araújo operates multiple cinemas across São Paulo state, including units in Araçatuba and Mauá, and the Mauá multiplex represents the brand's presence in the ABC region of Greater São Paulo. As a shopping-mall multiplex, the Mauá venue follows the standard Brazilian exhibition model: multiple screens, first-run programming, and promotional ticketing. The Cine Araújo website lists circuit-wide programming that includes major international releases and Brazilian films, along with initiatives such as pre-sales, school sessions, and a "Todos Pagam Meia" half-price policy. These features are typical of the circuit's customer offer and apply to its venues, including the Mauá multiplex. Specific dated milestones for the Mauá venue itself — such as its opening date, number of screens, or renovations — are not provided in the available evidence. The venue is documented on Wikidata as a movie theater complex in Mauá, São Paulo, confirming its identity and location. Further corporate or operational details would require additional sources.
Cine Araújo circuit celebrates 100 years of operation, as referenced on its website.
Multiplex Mauá Plaza Shopping is documented on Wikidata as a movie theater complex in Mauá, São Paulo.
Products and positioning
A local multiplex cinema within the Cine Araújo circuit, serving moviegoers in Mauá and the ABC region of Greater São Paulo.
Multiplex cinema screenings
Multiple screens showing first-run Brazilian and international films.
Pre-sale tickets (Pré-Venda)
Advance ticketing for upcoming releases.
School sessions (Sessão Escola)
Special screenings organized for school groups.
Half-price policy (Todos Pagam Meia)
Promotional ticketing where all patrons pay half price.
Sources3 sources
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