Motion Sickness
Award-winning independent creative agency based in New Zealand, known for purpose-driven campaigns and global recognition.
Last updated September 29, 2026
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Overview
Motion Sickness is an independent creative agency based in New Zealand. It describes itself as an award-winning creative agency and has received extensive recognition across major international and regional advertising awards. The agency's work spans brand development, communications strategy, and purpose-driven campaigns for clients in sectors including energy, health, and public safety. Motion Sickness has been named Agency of the Year at the AXIS Awards 2026, Independent Agency of the Year at One Show Asia 2025, Indie Agency of the Year AU/NZ at LIA 2025, and #1 Agency 2025 Pacific Region at Cannes Lions. Its campaign "Make New Zealand The Best Place In The World To Have Herpes" won a Lions Health Grand Prix For Good 2025, a Grand Prix For Good at Cannes Lions 2025, four Gold LIA, four Cannes Lions (2x Gold, 2x Bronze), and four D&AD Pencils. Other notable work includes "You're Cooked" for Fire and Emergency New Zealand, which earned a Global Grand Effie 2025, and "Rep Your Suburb" for Whānau Ora, which won Idea of the Year and Grand Prix at the Axis Awards 2024. The agency also received Global Agency of the Year 2024 (Silver) in both Creative Agency and Independent Creative Agency categories, a WARC 2024 Silver for Strategic Brilliance, and multiple Effie Awards Aotearoa and New Zealand Marketing Awards for clients such as Frank Energy and Fire & Emergency New Zealand. Motion Sickness affirms He Whakaputanga and Te Tiriti o Waitangi as the cornerstone of Aotearoa, reflecting a commitment to Te Tiriti-based practice. Motion Sickness operates from New Zealand and works with clients locally and internationally. Its website features a distinctive interactive experience with ambient soundscapes, and the agency maintains a careers page, indicating ongoing growth and recruitment.
History
Motion Sickness is a New Zealand-based creative agency that has risen to prominence through a series of high-profile, award-winning campaigns. While its exact founding date is not provided in the available evidence, the agency has established itself as a significant player in the Australasian and global advertising industry. The agency's recent history is marked by an exceptional run of awards. In 2024, Motion Sickness was named Global Agency of the Year (Silver) in both the Creative Agency and Independent Creative Agency categories. That same year, it won a WARC Silver for Strategic Brilliance, Idea of the Year and Grand Prix at the Axis Awards for "Rep Your Suburb" for Whānau Ora, and multiple Effie Awards Aotearoa and New Zealand Marketing Awards for clients including Frank Energy and Fire & Emergency New Zealand. In 2025, Motion Sickness achieved global recognition with its campaign "Make New Zealand The Best Place In The World To Have Herpes," which won a Lions Health Grand Prix For Good, a Grand Prix For Good at Cannes Lions, four Gold LIA, four Cannes Lions (2x Gold, 2x Bronze), and four D&AD Pencils. The agency was also named Independent Agency of the Year at One Show Asia 2025, Indie Agency of the Year AU/NZ at LIA 2025, and #1 Agency 2025 Pacific Region at Cannes Lions. Its "You're Cooked" campaign for Fire and Emergency New Zealand earned a Global Grand Effie 2025. Looking ahead, Motion Sickness has already been named Agency of the Year 2026 at the AXIS Awards. The agency continues to operate from New Zealand, serving clients locally and internationally, and maintains a careers page indicating ongoing growth. It publicly affirms He Whakaputanga and Te Tiriti o Waitangi as the cornerstone of Aotearoa, reflecting a commitment to Te Tiriti-based practice in its work and operations.
- 2026
Named Agency of the Year 2026 at AXIS Awards.
- 2025
Won Lions Health Grand Prix For Good 2025 for 'Make New Zealand The Best Place In The World To Have Herpes'.
- 2025
Won Grand Prix For Good at Cannes Lions 2025 for 'Make New Zealand The Best Place In The World To Have Herpes'.
- 2025
Won 4 Gold LIA for 'Make New Zealand The Best Place In The World To Have Herpes'.
- 2025
Won 4 Cannes Lions (2x Gold, 2x Bronze) for 'Make New Zealand The Best Place In The World To Have Herpes'.
- 2025
Won 4 D&AD Pencils for 'Make New Zealand The Best Place In The World To Have Herpes'.
- 2025
Won Global Grand Effie 2025 for 'You're Cooked' for Fire and Emergency New Zealand.
- 2025
Named Independent Agency of the Year at One Show Asia 2025.
- 2025
Named Indie Agency of the Year AU/NZ at LIA 2025.
- 2025
Named #1 Agency 2025 Pacific Region at Cannes Lions.
Products and positioning
Independent, award-winning creative agency with a purpose-driven and culturally grounded approach.
Product categories. Creative advertising campaigns · Brand development · Communications strategy · Purpose-driven marketing
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