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Mozaik knjiga (Mosaic Books Ltd.)

One of Croatia's largest publishing houses, a family-run Zagreb publisher of popular fiction, children's books, encyclopedias and non-fiction, and operator of the Svijet knjige book club.

Last updated September 27, 2026

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Overview

Mozaik knjiga (registered in English contexts as Mosaic Books Ltd.) is a Croatian publishing house based in Zagreb and one of the largest publishers in the country. It was founded in 1991, in the early years of independent Croatia, and has since grown into a broad-based, family-run publisher whose catalogue spans popular fiction for adults, children's and young-adult titles, illustrated encyclopedias, parenting and child-rearing manuals, cookbooks, business books, philosophical texts and required school reading (lektira) for primary and secondary schools. The company publishes up to around 140 new titles a year, ranging from large illustrated reference works to mass-market fiction. Commercially, Mozaik knjiga operates both as a publisher and as a bookseller. Its online store at mozaik-knjiga.hr sells its own and third-party titles directly to consumers, organised into categories such as children's books, romance and erotic fiction, outlet, bestsellers, foreign-language books, forthcoming titles and new releases. The site runs pre-order promotions, typically at a 10% discount, and displays the lowest price of the previous 30 days in line with Croatian and EU consumer-price rules. Featured titles on the homepage have included translated international fiction and non-fiction such as Alice Oseman's Heartstopper, Lisa Jewell's Could It Be Her Next?, Henning Mankell's Memories of a Dirty Angel, Jo Nesbø's Final Cut, Thomas Erikson's Surrounded by Liars and George S. Clason's The Richest Man in Babylon, alongside Croatian authors and illustrators. A distinctive part of the business is the Svijet knjige ("World of Books") book club, described as the largest Croatian book club. Members buy at preferential club prices that are lower than ordinary bookshop prices, giving the publisher a direct, subscription-style relationship with readers. Mozaik knjiga has long published prominent Croatian authors, including Pavle Pavličić, Goran Tribuson, Julijana Matanović, Sanja Polak, Sanja Pilić and Miro Gavran, and picture books by illustrators such as Tomislav Torjanac, Marsela Hajdinjak and Željka Mezić. Mozaik knjiga remains an active, privately held Croatian publisher. Its dual identity as a family publisher with a strong domestic-author list and as a retailer with its own book club and e-commerce channel makes it a notable player in the Croatian book market.

History

Mozaik knjiga was founded in 1991 in Zagreb, at a time when Croatia was establishing itself as an independent state and its publishing sector was being reshaped. From its base in the Croatian capital, the company grew into one of the country's largest publishing houses and is today described as a family publisher with a thematically and substantively diverse publishing programme. The house built its catalogue around several pillars. One is popular fiction for adults, including romance and erotic fiction, crime and thriller titles, and literary fiction. Another is children's and young-adult publishing, including picture books and illustrated titles. A third is illustrated reference and practical non-fiction: large illustrated encyclopedias, parenting and child-rearing manuals, cookbooks, business books and philosophical texts. A fourth is the lektira programme — required reading for primary and secondary schools — which gives the publisher a stable, recurring presence in Croatian education. Over the years Mozaik knjiga has published works by prominent Croatian authors such as Pavle Pavličić, Goran Tribuson, Julijana Matanović, Sanja Polak, Sanja Pilić and Miro Gavran, and picture books by illustrators including Tomislav Torjanac, Marsela Hajdinjak and Željka Mezić. Alongside this domestic list, the company translates and publishes international fiction and non-fiction; its online store has featured authors such as Alice Oseman, Lisa Jewell, Henning Mankell, Jo Nesbø, Thomas Erikson and George S. Clason. A defining development was the creation of the Svijet knjige ("World of Books") book club within the Mozaik knjiga organisation. Described as the largest Croatian book club, it allows members to buy books at preferential club prices lower than those in ordinary bookshops, creating a direct channel between publisher and reader. The company also sells through its own online bookstore at mozaik-knjiga.hr, which offers categories such as children's books, romance and erotic fiction, outlet, bestsellers, foreign-language books, forthcoming titles and new releases, and runs pre-order promotions (typically 10% off) with the lowest price of the previous 30 days displayed. By publishing up to around 140 new titles a year, Mozaik knjiga has maintained a broad output spanning mass-market entertainment and serious reference works. It remains an active, privately held Croatian publisher and a significant presence in the national book trade.

  • 1991

    Mozaik knjiga is founded in Zagreb, Croatia.

  • The Svijet knjige book club operates within Mozaik knjiga, described as the largest Croatian book club, offering members preferential prices.

  • The company publishes up to around 140 new titles a year across fiction, children's books, encyclopedias, parenting guides, cookbooks, business books and school reading.

  • Mozaik knjiga operates an online bookstore at mozaik-knjiga.hr with categories including children's books, romance, outlet, bestsellers and foreign-language titles.

Products and positioning

A family-run Croatian publisher and bookseller offering a broad, thematically diverse catalogue from encyclopedias and parenting guides to popular fiction and school reading, supported by the country's largest book club.

  • Heartstopper 4 by Alice Oseman

  • Mogla je biti sljedeća by Lisa Jewell

  • Sjećanja prljavog anđela by Henning Mankell

  • Završni kadar by Jo Nesbø

  • Okruženi lažljivcima by Thomas Erikson

  • Najbogatiji čovjek u Babilonu by George S. Clason

  • Bobi i barčica by Anja Štefan

  • Ispod radara by Mihovil Pirnat

  • Sudbonosna oklada by Julie Anne Long

  • Divlja nagodba by Eloisa James

  • Živjeli smo ovdje by Marcus Kliewer

  • Bolji život by Lionel Shriver

  • Pariška knjižara za slomljena srca by Rebeca Raisin

  • Kradljivac bundeva by Nicola Slater and Alice Hemming

  • Obećao si mi by Maud Ankaoua

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