Mobimeo

Mobimeo is a German mobility-technology company and corporate venture of Deutsche Bahn AG, founded in 2018 as a tech start-up of the state-owned railway group. Its stated mission is to make cities greener and mobility simpler by persuading people to choose transport modes other than their own car. To that end it develops a Mobility-as-a-Service (MaaS) platform that interlinks classical public transport (ÖPNV) with newer mobility forms such as sharing services, on-demand transport and ridepooling. The company positions itself as a platform developer rather than a consumer-facing transport operator: its MaaS platform connects local public transport with sharing and on-demand offerings inside a single app, making it easier for users to access all mobility options and to book and accompany their everyday journeys. Product development is explicitly user-centred, with user needs and feedback described as the basis for the platform's evolution. Mobimeo was founded in 2018 by Deutsche Bahn AG and in 2020 took over parts of the moovel Group GmbH (moovel), the group's earlier mobility platform business. According to the company, this combination made it one of the largest platform developers for MaaS solutions in Europe. It operates from offices in Berlin (Caroline-Michaelis-Str. 5-11, 10115 Berlin) and Hamburg (Am Sandtorkai 50, 20457 Hamburg), and its platform work is associated with cities including Berlin, Karlsruhe and Stuttgart. As a wholly owned venture within the Deutsche Bahn group, Mobimeo sits at the intersection of public transport and digital platform business. Its leadership has been drawn from Deutsche Bahn's own new-mobility activities; the leadership team has publicly framed digitalisation of public mobility as a precondition for social participation. The company presents itself as a tech start-up culture within a large transport group, recruiting through its own "Join" careers channel and appearing at industry events such as the World Passenger Festival. Mobimeo's commercial relevance lies in the white-label and partner-facing MaaS layer it provides: rather than owning vehicles, it supplies the software platform that lets transport authorities, operators and mobility providers bundle ticketing, routing and booking of multiple modes. This places it in the broader European MaaS ecosystem alongside other platform providers, with Deutsche Bahn as both owner and anchor customer context.

Mobimeo was founded in 2018 as a tech start-up of Deutsche Bahn AG, the German state-owned railway group. Its founding vision, as stated by the company, was to make cities greener and mobility simpler by using a digital mobility platform to persuade people to choose transport modes other than their own car. From the outset the company framed itself not as a transport operator but as a platform builder, developing an innovative platform for Mobility-as-a-Service (MaaS) solutions. The platform was designed to interlink classical public transport (ÖPNV) with new mobility forms such as sharing services, on-demand transport and ridepooling. In product development, Mobimeo placed users at the centre: their needs and feedback were described as the foundation of the company's product work, with the goal of giving intuitive access to all mobility options. A decisive step came in 2020, when Mobimeo took over parts of the moovel Group GmbH (moovel), Deutsche Bahn's earlier mobility platform business. The stated purpose of the transaction was to build a unified MaaS platform. According to Mobimeo, this acquisition made it one of the largest platform developers for MaaS solutions in Europe. The moovel heritage gave the venture a broader base of mobility services and technology to consolidate into a single platform. In the years that followed, Mobimeo operated from offices in Berlin and Hamburg and worked with cities including Berlin, Karlsruhe and Stuttgart. Its leadership team included people drawn from Deutsche Bahn's own new-mobility activities; one leadership-team member had previously been responsible for Deutsche Bahn AG's New Mobility portfolio before joining Mobimeo. The company continued to present itself as a tech start-up inside a large transport group, recruiting through its own careers channel and appearing at industry events such as the World Passenger Festival, where it was scheduled to take part in a panel on 4-5 October 2023 in Vienna. By 2023 the company described itself as a MaaS platform provider for everyday mobility, connecting public transport with sharing and on-demand offerings in one app so that users can easily access, book and be accompanied through all mobility options. Its history is thus one of consolidation and platform building within the Deutsche Bahn group rather than of independent consumer-brand expansion.

• 2023

  Mobimeo participates in the World Passenger Festival panel on 4-5 October 2023 in Vienna.

• 2020

  Mobimeo takes over parts of the moovel Group GmbH (moovel) to build a unified MaaS platform, becoming one of Europe's largest MaaS platform developers.

• 2018

  Mobimeo founded as a tech start-up of Deutsche Bahn AG with the vision of making cities greener and mobility simpler.

Platform developer for Mobility-as-a-Service solutions, positioning itself as a tech start-up within Deutsche Bahn that makes cities greener and everyday mobility simpler by linking public transport with sharing and on-demand modes.

• Mobility-as-a-Service (MaaS) platform

  A platform that interlinks classical public transport with sharing, on-demand and ridepooling services, enabling users to access, book and be accompanied through all mobility options in one app.

1. 1Home - Mobimeomobimeo.com
2. 2Über uns - Mobimeomobimeo.com
3. 3Mobimeo - Wikidatawikidata.org