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Mister Pizza

A Brazilian pizzeria chain founded in 1981 and expanded through franchising.

Last updated August 24, 2026

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Overview

Mister Pizza is a Brazilian chain of pizzerias headquartered in Rio de Janeiro. Founded in 1981 by Mayer Ambar, Luiz Ambar, Álvaro Feio, Charles Saba, and Carlos Galvão, the brand developed as a dedicated foodservice business rather than as a single independent restaurant. Its central offering is pizza, delivered through a network of branded stores operating in several Brazilian states. The company is associated with the early development of franchising in Brazil's foodservice sector. Its first franchise location opened in Brasília in 1983, two years after the business was established. This expansion model enabled Mister Pizza to extend beyond its original base while maintaining a recognizable restaurant identity across multiple locations. The brand is described as one of Brazil's larger pizzeria chains and has more than 50 stores distributed across several states. Mister Pizza's publicly documented business scope is focused on pizzeria operations and related foodservice activities. Available reference material does not provide reliable detail on its ownership structure, financial performance, product pricing, executive leadership, advertising campaigns, or current store-by-store footprint. Accordingly, the brand is best characterized as a Brazilian multi-unit restaurant and franchise brand with a long operating history and a broad domestic presence.

History

Mister Pizza was established in Brazil in 1981 by Mayer Ambar, Luiz Ambar, Álvaro Feio, Charles Saba, and Carlos Galvão. The business was created as a pizzeria chain and later became associated with the development of franchising in Brazilian foodservice. Rather than limiting growth to company-operated restaurants, Mister Pizza used franchising to establish branded locations in additional cities and states. A key early step came in 1983, when the first Mister Pizza franchise opened in Brasília. The opening marked an early expansion beyond the company's original operation and is identified in reference material as the first franchise in the brand's network. It also places Mister Pizza among the pioneers of organized franchising in Brazil's foodservice industry. Over time, the chain expanded its presence across several Brazilian states. Its headquarters are in Rio de Janeiro, while its store network has grown to more than 50 locations. The available historical record identifies pizza and pizzeria operations as the core of the business but does not provide a detailed chronology of store openings, ownership changes, menu development, management appointments, or corporate restructuring. Mister Pizza's documented history therefore centers on three elements: its 1981 foundation, its early adoption of franchising, and its subsequent development into a sizable Brazilian pizzeria network. Current reference material does not establish a more detailed account of its present corporate ownership, financial position, international activities, or operational changes.

  • 1983

    First franchise opens in Brasília

    [1]

    The brand opens its first franchise location in Brasília, beginning its documented expansion through franchising.

  • 1981

    Mister Pizza is founded

    [1]

    Mister Pizza is established in Brazil by Mayer Ambar, Luiz Ambar, Álvaro Feio, Charles Saba, and Carlos Galvão.

Products and positioning

A long-established Brazilian pizzeria chain with a multi-state store network and a historically significant franchise-based expansion model.

  • Pizza · 1981

    Mister Pizza pizzas

    Pizza is the core product category associated with Mister Pizza. The brand operates pizzerias and serves pizza through a network of branded stores in several Brazilian states. Available reference material does not specify individual flavors, crust formats, sizes, ingredients, or current menu architecture.

Sources1 sources

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