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Miligram Music

Serbian record label and music brand founded by Aleksandar Milić Mili, home to the pop-folk band Miligram.

Last updated September 27, 2026

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Overview

Miligram Music is a Serbian record label and music company associated with the musician and producer Aleksandar Milić Mili. The label is best known as the home of the band Miligram, a popular Serbian pop-folk act, and it also handles album releases, media production and touring projects. Its official website presents the company as a multi-faceted music brand, listing sections for albums, the band Miligram, media and contact information. The company's public identity is closely tied to its founder, Aleksandar Milić Mili, who was born in Osijek in 1969. According to the official biography on the label's website, he studied economics in Zagreb and later graduated in Business Administration with a marketing specialization from Anglo-American University in Prague. He chose a career combining music and business rather than following his family's medical tradition, and that combination is reflected in the way Miligram Music operates as both a creative house and a commercial label. Miligram Music releases albums and promotes its flagship band, Miligram, whose recordings include 'Miligram 1' and 'Miligram 2'. The label has also been involved in larger projects such as an Australian tour in 2015, indicating activity beyond the domestic Serbian market. Its roster and business activities are presented through its official website, which serves as the primary public face of the brand. As a private company, Miligram Music does not appear to be listed on a stock exchange. It operates primarily in Serbia and the wider Balkan music market, where pop-folk and related popular music genres have a strong following. The label's brand equity rests on the success of its founder's songwriting and production work and on the popularity of the band Miligram.

History

Miligram Music is a Serbian record label whose history is intertwined with the career of its founder, Aleksandar Milić Mili. Born in Osijek in 1969, Milić grew up in a medical family but chose to pursue music and business. He completed the first two years of economics studies at the University of Zagreb and, after moving to Prague due to wartime circumstances, graduated in Business Administration with a marketing specialization from Anglo-American University. This background shaped Miligram Music as a label that combines artistic creation with commercial management. The label's most visible project is the band Miligram, which shares the company's name and serves as its flagship act. Through Miligram Music, the band has released albums including 'Miligram 1' and 'Miligram 2'. The official website organizes the company's activities into albums, the band, media and contact sections, reflecting a broad approach that includes recorded music, media production and live projects. Beyond domestic releases, Miligram Music has undertaken international projects. The website highlights an Australian tour in 2015, showing that the label and its associated band have reached audiences outside the Balkans. The company remains a private, active Serbian music business, and its brand is closely associated with the pop-folk genre popular in Serbia and neighboring countries.

  • 2015

    Miligram Music undertakes an Australian tour project.

  • 1969

    Aleksandar Milić Mili, founder of Miligram Music, is born in Osijek.

Products and positioning

A Serbian record label and music brand built around the creative work of Aleksandar Milić Mili and the band Miligram.

  • Miligram 1

  • Miligram 2

Sources2 sources

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