Metro Realty

Metro Realty, legally identified in reference material as PT Metro Realty Tbk., is an Indonesian real estate and property-management company based in Jakarta. Its business has centered on owning, developing, and managing commercial and residential property in the Jakarta area. The company’s principal real-estate holdings include Metro Pasar Baru Building, Melawai Plaza Building, and Metro Sunter Plaza. It also developed Complex Metro Sunter, a mixed housing and apartment development on Jalan Danau Sunter in Jakarta. Metro Realty previously operated a supermarket division in addition to its property activities. That retail operation was closed by March 2008 after declining customer traffic and profitability below expectations. The withdrawal represented a strategic concentration on the company’s real-estate and property-management activities rather than continued participation in supermarket retailing. The company is listed on the Indonesia Stock Exchange under the ticker MTSM. Public reference material describes its operations primarily through its property portfolio and development activities, while providing limited information about its founding, executive leadership, ownership structure, current operating scale, and recent corporate performance. A 2009 World Wildlife Fund scorecard on palm-oil policies placed Metro among twelve companies receiving the lowest score in the assessment. The scorecard concerned palm-oil procurement or policy practices rather than the company’s core real-estate operations. Metro Realty is therefore best understood as a Jakarta-based Indonesian property company with a historically diversified retail presence that was discontinued in 2008. Its identifiable brand footprint is associated with commercial buildings, shopping-oriented properties, and the Metro Sunter residential and apartment complex.

Metro Realty is a Jakarta-based Indonesian company whose documented activities are concentrated in real estate and property management. Reference material identifies the company as PT Metro Realty Tbk. and states that its shares trade on the Indonesia Stock Exchange under the symbol MTSM. Information available for the brand provides more detail about its properties and strategic changes than about its origins, founding management, or ownership history. The company’s portfolio has included several named properties in Jakarta: Metro Pasar Baru Building, Melawai Plaza Building, and Metro Sunter Plaza. These assets indicate an emphasis on commercial and retail-oriented real estate ownership or management. Metro Realty also developed Complex Metro Sunter on Jalan Danau Sunter, a housing and apartment complex that extended its activities into residential and apartment development. Historically, the company operated beyond real estate through a supermarket division. By March 2008, it had closed that business because customer traffic had declined and the division generated lower-than-expected profits. The closure marked a clear reduction in business diversification and left property ownership, development, and management as the company’s principal documented activities. The company also appeared in a 2009 WWF comparison of palm-oil policies covering 59 companies. Metro was one of twelve companies tied for the lowest score. This result is relevant as a sustainability and reputational issue, but the available material does not describe a regulatory penalty, lawsuit, or formal enforcement action arising from the scorecard. Beyond these events, the available references do not establish Metro Realty’s founding year, founder, current executives, detailed financial history, present-day property portfolio, or corporate parent. The brand’s documented identity therefore rests primarily on its Indonesian public-company status and its Jakarta-area real-estate assets.

• 2009

  Included in WWF palm-oil policy scorecard

  [1]Metro Realtyen.wikipedia.org

  WWF’s annual scorecard assessed Metro among 59 companies and placed it in a twelve-company group tied for the lowest score on palm-oil policies.

• 2008

  Supermarket division closed

  [2]Metro Business Rambah Propertyokezone.com

  Metro Realty ended its supermarket business by March after lower customer traffic and disappointing profitability. The company subsequently focused on its property activities.

A Jakarta-focused Indonesian property owner, developer, and manager with a portfolio spanning commercial buildings, plazas, and residential or apartment development.

• Commercial property

  Metro Pasar Baru Building

  A Jakarta commercial property identified as one of Metro Realty’s owned or managed buildings. The available reference material does not provide detailed information about its tenants, floor area, services, or current operating status.

• Commercial and retail property

  Melawai Plaza Building

  A plaza-style property in Jakarta included in Metro Realty’s documented property holdings. Public reference material does not specify its tenant mix, development date, or current commercial configuration.

• Commercial and retail property

  Metro Sunter Plaza

  A Jakarta plaza associated with Metro Realty’s real-estate portfolio. It represents the company’s commercial-property ownership and management activities, although detailed operational information is not available in the supplied sources.

• Residential and apartment development

  Complex Metro Sunter

  A housing and apartment complex developed by Metro Realty on Jalan Danau Sunter in Jakarta. The available material identifies the development but does not provide construction dates, unit counts, amenities, or current status.

• Supermarket retail

  Metro supermarket division

  A former supermarket operation that Metro Realty ran alongside its property business. The division was closed by March 2008 because of declining customer traffic and lower-than-expected profits.

• 2009

  Lowest-tier result in WWF palm-oil policy assessment

  WWF’s scorecard of palm-oil policies at 59 companies placed Metro in a group of twelve companies tied for the lowest score. The supplied material does not report a lawsuit, fine, enforcement action, or subsequent remediation plan.

  Source

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• 2008

  Withdrawal from supermarket retailingStrategy

  Background

  The supermarket division experienced declining customer traffic and profitability below expectations.

  Action taken

  Metro Realty closed the supermarket business by March 2008 and concentrated its documented activities on real estate and property management.

  Aftermath

  The closure reduced the company’s business diversification. The available sources do not quantify its financial effect or describe subsequent retail operations.

  Source

• 2008

  Metro closes supermarket business after weak customer traffic and profitability[2]Metro Business Rambah Propertyokezone.com

  Other

  Metro Realty discontinued its supermarket division by March 2008. The decision followed reduced customer patronage and profits that fell short of expectations, reinforcing the company’s focus on property activities.

1. 1Metro Realtyen.wikipedia.org
2. 2Metro Business Rambah Propertyokezone.com