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Ménage à Trois

Ménage à Trois is a wine brand known for blending three distinctively different grapes into one wine.

Last updated September 15, 2026

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Overview

Ménage à Trois is a wine brand whose founders decided to "experiment threely" by blending three distinctively different grapes into one wine, giving the brand a name meant to never blend in. The brand is credited with creating and defining the premium Red Blend category, elevating it to iconic status. Its mark, the Twin Dancers, is inspired by the Rorschach inkblots, chosen to communicate the thrilling taste experience and the alluring, playful personality of the wine.

History

Ménage à Trois was created when the brand's boldly curious founders decided to "experiment threely" and blend together a luscious threesome of distinctively different grapes into one wine. They knew it needed a name that would live up to this innovative, provocative blend, and called it Ménage à Trois — not just because it was a revolutionary three-grape blend, but because like its taste it deserved a name that would never blend in. The brand is credited with creating and defining the premium Red Blend category, elevating it to iconic status. The mark of the Ménage à Trois Twin Dancers is inspired by the infamous Rorschach inkblots; the founders felt that using abstract dancers in motion, which the viewer interprets in their own way, would communicate the thrilling taste experience and the alluring, playful personality blended into every sip.

Products and positioning

Premium Red Blend category creator and definer, described as an iconic brand with an alluring, playful personality.

  • Ménage à Trois Red Blend

    A revolutionary three-grape blend credited with creating and defining the premium Red Blend category.

  • Ménage à Trois Light Red Blend

    A light red blend wine shown on the brand's homepage.

  • Ménage à Trois Light Pinot Grigio

    A light Pinot Grigio wine shown on the brand's homepage.

  • Ménage à Trois Sweet Collection

    A collection of sweet wines featured on the brand's homepage.

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