Magic Mic
Magic Mic is a portable karaoke-microphone trademark associated with Enter Tech, featuring embedded songs and requiring an external display.
Last updated August 26, 2026
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Overview
Magic Mic is a trademark used for portable karaoke microphones manufactured by the South Korean electronics company Enter Tech. The products combine a microphone with built-in karaoke content, allowing users to select and perform songs without carrying a conventional karaoke player. Because the microphone stores or incorporates the song material, it can be used with an external television, monitor, or other video display rather than a dedicated karaoke console. This configuration gives the product a comparatively light and portable form factor. The brand is associated with Enter Tech's broader Magic Sing portable-karaoke product development. Enter Tech is identified as the first manufacturer to release a portable karaoke microphone under the Magic Sing name, in 2000. The company subsequently developed wireless models, including the ED-11000 in 2006, followed by the EG-18000 in 2007 and the ET-18000 in 2008. The latter model added an SD-card slot that enabled users to display a customized picture background while singing. These developments illustrate the product concept's progression from a microphone containing songs toward a more flexible entertainment device with wireless operation and user-personalized visual content. Magic Mic products are designed for informal karaoke use in homes, social gatherings, and other settings where portability is valuable. Their defining proposition is convenience: the user carries a microphone rather than a complete karaoke system, while the external display supplies lyrics and visual presentation. The brand therefore sits at the intersection of consumer electronics, audio equipment, and home entertainment. Available information does not establish a distinct corporate structure, current ownership arrangement beyond the association with Enter Tech, headquarters, current commercial status, or a complete worldwide distribution footprint. In the Philippines, the related portable-karaoke technology was also used in a tourism-promotion initiative. The Philippine Department of Tourism and WOW Magic Sing agreed to cooperate on presenting tourism destinations as picture backgrounds on the device. The initiative used the product's portability and visual customization capabilities to increase awareness of Philippine tourism locations. Publicly available reference material does not provide enough information to determine the campaign's duration, commercial results, or whether it remains active.
History
Magic Mic is identified as a trademark for karaoke microphones manufactured by Enter Tech. The product concept is based on embedding karaoke songs in the microphone itself and connecting the device to an external screen for lyrics and video presentation. This arrangement reduces the amount of equipment required for karaoke and makes the system easier to transport than a traditional player, amplifier, and microphone setup. The documented development history is primarily presented through Enter Tech's Magic Sing portable-karaoke line. In 2000, Enter Tech released what is described as the first portable karaoke microphone, marketed as Magic Sing. The product established the central format: a handheld microphone that could provide access to stored songs while using a separate display for the visual component. The approach targeted consumers seeking karaoke entertainment outside fixed installations. Enter Tech later concentrated on reducing cables and improving portability. In 2006, it released the ED-11000, described as the first completely wireless Magic Sing microphone. The EG-18000 followed in 2007 and was also fully wireless. In 2008, the company introduced the ET-18000, another wireless model that added an SD-card slot. This feature enabled the user to supply a customized picture background, extending the device beyond simple lyric playback and allowing a more personalized presentation during performances. The technology also found a promotional application in the Philippines. The Philippine Department of Tourism and WOW Magic Sing cooperated to use tourism destinations as picture backgrounds on the device. The initiative sought to take advantage of the microphone's portability to promote awareness of Philippine tourist locations. The available account does not document the campaign's budget, final reach, or continuing operation. Public reference material provides limited information about the Magic Mic trademark as a standalone commercial brand. It does not establish a founding date for Magic Mic itself, a separate management team, a current headquarters, detailed sales territories, or a confirmed current operating status. The documented history therefore centers on the trademark's association with Enter Tech and the technical evolution of the related portable Magic Sing microphone family.
- 2008
ET-18000 adds customized background capability
[1]The ET-18000 combined wireless operation with an SD-card slot for user-selected picture backgrounds.
- 2007
EG-18000 released
[1]Enter Tech expanded the wireless portable-karaoke range with the EG-18000.
- 2006
ED-11000 wireless model released
[1]The ED-11000 was released as the first completely wireless Magic Sing microphone.
- 2000
Portable karaoke microphone introduced
[1]Enter Tech released a portable karaoke microphone under the Magic Sing name, establishing the product format associated with the Magic Mic trademark.
Products and positioning
Portable, self-contained karaoke entertainment for users who want microphone-based singing with an external video display instead of a full karaoke console.
Portable karaoke microphone
Magic Mic
A trademarked portable karaoke microphone manufactured by Enter Tech. The device incorporates karaoke songs and is intended to work with an external video display for lyrics or related visual content. Its compact configuration distinguishes it from fixed karaoke consoles and supports use in homes, gatherings, and other mobile settings.
Portable karaoke microphone line · 2000
Magic Sing
Enter Tech's portable karaoke microphone line associated with the Magic Mic trademark and documented as beginning in 2000. The line developed from song-enabled portable microphones into wireless models and later included support for user-provided visual backgrounds.
Wireless karaoke microphone · 2006
ED-11000
A Magic Sing model released in 2006 and described as Enter Tech's first completely wireless microphone in the line. Its significance was the removal of the principal connection cable between the performer and the rest of the karaoke setup.
Wireless karaoke microphone · 2007
EG-18000
A completely wireless Magic Sing microphone released in 2007. It followed the ED-11000 and continued the product line's emphasis on portable karaoke use with fewer physical connections.
Wireless karaoke microphone with SD-card support · 2008
ET-18000
A wireless Magic Sing model released in 2008. Its distinguishing documented feature was an SD-card slot that allowed a user to provide a customized picture background for the karaoke display.
Marketing campaigns
- Philippine tourism picture-background initiative
Philippines
The Philippine Department of Tourism and WOW Magic Sing cooperated to use images of Philippine tourism destinations as picture backgrounds on the portable karaoke device. The initiative used the product's portability and visual features to promote awareness of tourism spots.
Recent events
- 2008
ET-18000 adds wireless operation and SD-card background support[1]
Product launch · Product generation
The ET-18000 was released as a wireless model with an SD-card slot for displaying a user-selected picture background.
- 2007
EG-18000 wireless karaoke microphone released[1]
Product launch · Product generation
The EG-18000 extended Enter Tech's wireless portable-karaoke microphone range.
- 2006
ED-11000 becomes the first completely wireless Magic Sing microphone[1]
Product launch · Product generation
Enter Tech released the ED-11000, described as the first fully wireless microphone in the portable Magic Sing line.
- 2000
Enter Tech introduces the first portable Magic Sing karaoke microphone[1]
Product launch
Enter Tech released a portable karaoke microphone under the Magic Sing name, establishing the product concept associated with the Magic Mic trademark.
Sources2 sources
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