Magic Kass
Magic Kass is Israel's largest indoor amusement park, located in the Mishor Adumim industrial zone near Ma'ale Adumim.
Last updated September 28, 2026
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Overview
Magic Kass (Hebrew: מג'יק קאס) is a large indoor amusement park in the Mishor Adumim industrial zone, near Ma'ale Adumim in Israel. It is described by its operators as the largest indoor amusement park in Israel and was opened with an investment of approximately half a billion shekels. The park is owned by Hanoch Kass, a Haredi businessman who heads Kass Group. It spans 13 dunams and was designed by architect Enrico Segre, inspired by a spacecraft with a glass dome 70 meters in diameter, overlooking the Dead Sea. The park is closed on Shabbat and Jewish holidays. The park features a wide range of attractions, including 30 amusement rides and attractions, among them 16 extreme rides. Notable rides include the Looper, a Super Loop coaster reaching 23 meters and 64 km/h; Bereshit, a Zamperla Disco ride on the roof at over 20 meters; Sky Tower, a free-fall drop tower; Bumpers, bumper cars; Discovery 360, a spinning arm ride; Storm, a Zamperla powered family coaster; Nebulas, a spinning ride; Samba Balloon, a balloon carousel; Flipper, a Zamperla Air Race; and Music Express, a forward-and-backward spinning ride. The park also includes escape rooms, video games, virtual reality games, karaoke rooms, a soft play area, climbing walls, and arcade games. In addition to attractions, the complex offers retail and dining, including a food court, barbershop, and cosmetic institute. Magic Kass also has an indoor performance hall hosting shows three times a day, including circus, magic, juggling, and theatrical performances. Visitors can choose whether to include a show in their ticket price or purchase a rides-only ticket. The park sponsored the reality show "Kochav HaMagic Kass" on Kikar HaShabbat, with the semi-final and final filmed in the hall. The park opened to the public in September 2021 and has been covered by various Israeli media outlets.
History
Magic Kass opened to the public in September 2021, joining the ranks of the world's few indoor amusement parks, such as those operated by Disney, Cartoon Network, and Nickelodeon. The park was established with an investment of approximately half a billion shekels by Hanoch Kass, a Haredi businessman who heads Kass Group. It is located in the Mishor Adumim industrial zone, near Ma'ale Adumim, and spans 13 dunams. The design was led by architect Enrico Segre, who conceived the park as a spacecraft with a glass dome 70 meters in diameter, overlooking the Dead Sea. The park is closed on Shabbat and Jewish holidays. The park features 30 rides and attractions, including 16 extreme rides. Notable attractions include the Looper, a Super Loop coaster from Larson International (similar to the Fire Ball found at Six Flags parks), reaching 23 meters and 64 km/h; Bereshit, a Zamperla Disco ride on the roof at over 20 meters, serving as the park's main attraction; Sky Tower, a free-fall drop tower; Bumpers, bumper cars; Discovery 360, a spinning arm ride; Storm, a Zamperla powered family coaster; Nebulas, a spinning ride; Samba Balloon, a balloon carousel; Flipper, a Zamperla Air Race; and Music Express, a forward-and-backward spinning ride. In addition to rides, the park offers escape rooms, video games, virtual reality games, karaoke rooms, a soft play area, climbing walls, and arcade games. The complex also includes retail and dining, such as a food court, barbershop, and cosmetic institute. Magic Kass has an indoor performance hall hosting shows three times a day, including circus, magic, juggling, and theatrical performances. Visitors can choose whether to include a show in their ticket price or purchase a rides-only ticket. The park sponsored the reality show "Kochav HaMagic Kass" on Kikar HaShabbat, with the semi-final and final filmed in the hall. The park has been covered by various Israeli media outlets, including Israel Hayom, ICE, Walla, Mako, Ynet, and Haaretz.
Magic Kass opened to the public
Park announced investment of half a billion shekels
Reality show 'Kochav HaMagic Kass' semi-final and final filmed at the park
Products and positioning
Israel's largest indoor amusement park, offering a family-friendly experience comparable to major international indoor parks.
Looper
Super Loop coaster from Larson International, 23 meters high, 64 km/h
Bereshit
Zamperla Disco ride on the roof, over 20 meters high, main attraction
Sky Tower
Free-fall drop tower
Bumpers
Bumper cars
Discovery 360
Spinning arm ride
Storm
Zamperla powered family coaster
Nebulas
Spinning ride
Samba Balloon
Balloon carousel
Flipper
Zamperla Air Race
Music Express
Forward-and-backward spinning ride
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