m-up holdings

m-up holdings is the holding company of the m-up group, which describes itself as creating Fan Communication and expanding Live Entertainment experiences. Its group companies cover fan club/fan site and EC (Fanplus, THE STAR JAPAN), fan content (Dear U plus), VR (VR MODE), electronic tickets (Ticket Plus), apps (VOLZ), content (Creative Plus) and apparel (Roen Japan). The company was established in December 2004 as m-up Inc. in Jingumae, Shibuya, Tokyo, and moved to a holding company structure in April 2020, changing its name to m-up holdings.

m-up Inc. was established in December 2004 in Jingumae, Shibuya, Tokyo, for the purpose of providing paid content for mobile phone and PC terminals and mail-order sales. Content and EC businesses began in January 2005. The headquarters moved to Shibuya, Tokyo in September 2006. Fan club site operation began in September 2008. In August 2011, the EC business began full-scale direct sales of music and video products such as CDs, DVDs and Blu-rays. In March 2012, the company listed on the Tokyo Stock Exchange Mothers market (securities code: 3661). In May 2012, it acquired all shares of Adways Entertainment Inc. from Adways Inc. and made it a subsidiary, absorbing it in May 2013. In September 2013, it changed its market to the First Section of the Tokyo Stock Exchange. In November 2014, Hanup Inc. (now THE STAR JAPAN) was established. In December 2015, FREE Inc. was established. In January 2016, WateR Inc. (now Roen Japan) was established. In June 2016, WEARE Inc. was established (now a consolidated subsidiary). In June 2016, Hanup Inc. (now THE STAR JAPAN) formed a business and capital alliance with Star News Inc. and The Star Asia Inc. In March 2018, VRMODE Inc. and KAKUZO Inc. were established. In September 2018, it acquired all shares of EMTG Inc. (now Fanplus) and made it a subsidiary. In December 2018, Entertainment Music Ticket Guard Inc. (now Tixplus) was established. In February 2019, it joined the Japan Business Federation (Keidanren). In December 2019, Creative Plus Inc. was established as a split preparation company. In April 2020, it transitioned to a holding company structure and changed its name to m-up holdings, with fan site business absorbed by Fanplus and content business absorbed by Creative Plus. In April 2022, it moved to the Tokyo Stock Exchange Prime Market.

Creates Fan Communication and expands Live Entertainment experiences as a professional connecting fans with artists and partners.

Product categories. Fan club / fan site operation · E-commerce · Fan content · VR services · Electronic tickets · Apps · Content · Apparel

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