lululab Inc.
lululab is a South Korean AI beauty-tech company offering skin analysis solutions and a skin data-based beauty and healthcare platform.
Last updated September 27, 2026
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Overview
lululab Inc. is a South Korean company that describes itself as a skin data-based beauty and healthcare platform. It was established as a Samsung Electronics in-house venture under the C-Lab program and spun off as an independent company in 2017. The name 'LULU' is explained by the company as meaning 'an excellent person or thing,' and also as a word used when one feels good and excited; the company says it aims to be a 'LULU that makes LULU.' The company's core offering is AI-powered skin analysis. Its flagship solution, Lumini, analyzes multiple skin attributes from a single photograph. According to the company, Lumini Kiosk V2 analyzes seven skin items in one shot, while Lumini HOME is designed for home use and can connect with various home care devices. The company states that its analysis covers skin score, skin age, and ten skin items including sebum, inflammatory acne, wrinkles, redness, pores, pigmentation, dark circles, non-inflammatory acne, skin tone, and skin firmness. It claims to hold more than 5 million skin data points worldwide and to have achieved over 92% accuracy as certified by a professional evaluation agency, with a capture time of within 7 seconds. lululab positions itself as moving beyond AI beauty tech into digital healthcare. Its stated roadmap progresses from lululab 1.0 (AI algorithm-based skin analysis solution) to lululab 2.0 (mobile skin data platform) and lululab 3.0 (prediction of skin conditions and diseases). The company has pursued partnerships and deployments in South Korea and internationally, including an AI skin medical platform supply in Vietnam, a scalp measurement and analysis device for Amway, and collaboration with Yonsei University Severance Hospital on a skin AI beauty research center. It has received CES Innovation Awards multiple times and won the LVMH Innovation Award in 2019. lululab is headquartered in Seoul, South Korea. It operates in the AI beauty and healthcare technology space, providing B2B solutions such as kiosks and SDKs as well as home-oriented devices and apps.
History
lululab Inc. was established as a Samsung Electronics in-house venture under the C-Lab program, with the 'Lumini' project officially spinning off in March 2017. The company was legally registered under the name '룰루랩' (lululab) in May 2017. In October 2017, it won the grand prize at Naver's AI-Bigdata competition. In 2018, lululab exhibited at the Gangneung ICT promotional booth during the PyeongChang Olympics in February, and won the grand prize in the skincare category at COSMOPROF Asia 2018 in November. Also in November, its Lumini product received a CES Innovation Award for CES 2019. In 2019, the company opened an 'AI K-beauty store' in the Middle East in September, and opened an 'AI beauty store' at Lotte Avenue in November. It won the LVMH Innovation Award in May 2019. In November 2019, Lumini HOME received a CES Innovation Award for CES 2020, and the company received a Minister of Science and ICT award at the Software Industry Protection Awards. In 2020, lululab was certified as a youth-friendly small enterprise by the Ministry of Employment and Labor in January, and won the grand prize in the marketing organization category in Korea in May. In November, it received a CES Innovation Award for CES 2021 for Lumini PM, and attracted Series B investment from Netmarble, L&C Bio, and CTKI. In December 2020, it received a presidential commendation for venture startup promotion. In 2021, Lumini Scalp and Lumini APP received CES Innovation Awards for CES 2022 in two categories in November. In March 2022, the company attracted Series C investment from SK Shieldus and others. In June 2022, the Kyowon Wells smart mirror (Lumini HOME) was launched. In January 2023, lululab signed an MOU with Hancom Carelink for an 'AI skin health checkup and digital healthcare' business. In May 2023, it established Korea's first 'Skin AI Beauty Research Center' with Yonsei University Severance Hospital and signed a related research MOU. In July 2023, it made its first supply of an 'AI skin medical platform' to Vietnam in the Southeast Asian market. In September 2023, it launched Amway's global scalp measurement/analysis device (Lumini SCALP). In November 2023, it launched the first edition of its own AI-based scalp solution and related management app. The company's roadmap describes three stages: lululab 1.0 as an AI algorithm-based skin analysis solution, lululab 2.0 as a mobile skin data platform, and lululab 3.0 as prediction of skin conditions and diseases.
- 2023
Signed MOU with Hancom Carelink for 'AI skin health checkup and digital healthcare' business
- 2023
Established Korea's first 'Skin AI Beauty Research Center' with Yonsei University Severance Hospital and signed research MOU
- 2023
First supply of 'AI skin medical platform' to Vietnam in Southeast Asian market
- 2023
Launched Amway global scalp measurement/analysis device (Lumini SCALP)
- 2023
Launched first edition of own AI-based scalp solution and related management app
- 2022
Attracted Series C investment from SK Shieldus and others
- 2022
Kyowon Wells smart mirror (Lumini HOME) launched
- 2021
Lumini Scalp and Lumini APP received CES Innovation Awards for CES 2022 in two categories
- 2020
Certified as youth-friendly small enterprise by Ministry of Employment and Labor
- 2020
Won grand prize in marketing organization category in Korea
Products and positioning
AI beauty tech expanding into digital healthcare, based on a skin data platform.
Lumini Kiosk V2
AI skin analysis kiosk that analyzes seven skin items in a single shot.
Lumini HOME
Home-use AI skin analysis solution that can connect with various home care devices.
Lumini SCALP
Scalp measurement and analysis device developed for Amway's global market.
Lumini APP
Mobile application related to skin analysis and management.
Lumini PM
Product that received a CES Innovation Award for CES 2021.
AI skin analysis solution SDK
Software development kit enabling AI-based skin analysis on mobile and other platforms.
Sources4 sources
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