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Lotte Kolson

Lotte Kolson is a Pakistani packaged-food and confectionery manufacturer owned by South Korea's Lotte Group.

Last updated August 31, 2026

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Overview

Lotte Kolson is a Pakistani food and confectionery manufacturing company based in Karachi. The business traces its origins to 1942, when it began as a family enterprise selling vermicelli. It is credited with being Pakistan's first pasta manufacturer and later expanded from vermicelli and pasta into biscuits, chips, cereals, cakes, chewing gum, instant noodles and other packaged snacks. The company operated for decades under the Kolson name and was formally incorporated in March 1975 as K. S. Sulemanji Esmailji and Sons, a private limited company. The business became part of the South Korean Lotte group through a staged acquisition. In October 2010, Lotte Confectionery acquired a 69.45% controlling interest, with the transaction completing in January 2011. Lotte subsequently increased its ownership to full control by 2014, after which the Pakistani operation was rebranded Lotte Kolson. The business now operates within the Lotte food portfolio through Lotte Wellfood, the company formerly known as Lotte Confectionery. Lotte Kolson's portfolio is centered on mass-market packaged foods sold in Pakistan. Its branded lines include Slanty pellet snacks, Bravo biscuits, Potato Sticks, Jam Hearts biscuits, Snackers, Cheese Balls, Kai instant noodles, locally produced Choco Pie products and Spout chewing gum. The portfolio spans savory snacks, sweet biscuits and cakes, pasta, noodles and confectionery, giving the company exposure to both impulse purchases and household pantry consumption. The company has maintained production operations in Pakistan, with facilities associated with Karachi, Lahore and the Islamabad region. In April 2018, it inaugurated a factory on a 20-acre site in Phoolnagar along Multan Road in Kasur District, Punjab, adding to its manufacturing footprint. Its positioning combines local manufacturing heritage with the product development, ownership and international corporate backing of the Lotte group. Lotte Kolson has also faced regulatory scrutiny concerning food safety and product compliance. In 2017, the Punjab Food Authority issued a notice concerning colored snack products described as Slanty. The company responded that the action reflected mistaken identity between its licensed Slanty product and unregulated imitation colored snacks sold as paapar. In July 2024, the Sindh Food Authority ordered the recall of 11 packaged snack products after laboratory testing declared the sampled products unfit for human consumption. The order required withdrawal, suspension of production and sales, and submission of stock information, while allowing the company an appeal period. These episodes illustrate the regulatory and reputational risks associated with large-scale packaged-snack manufacturing in Pakistan.

History

Lotte Kolson originated in Karachi in 1942 as a family business selling vermicelli. From that initial activity, the company developed into a broader food manufacturer and became the first manufacturer of pasta in Pakistan. Its early history reflects the development of locally produced staple and convenience foods in a market that had previously relied more heavily on small-scale or imported supply. The enterprise was formally incorporated in March 1975 under the name K. S. Sulemanji Esmailji and Sons. It continued to operate under the Kolson brand and expanded its manufacturing range beyond pasta. Over time, its products came to include biscuits, chips, cereals and other snacks, establishing the company as a domestic packaged-food producer rather than a single-category pasta business. A major ownership transition began in October 2010, when Lotte Confectionery acquired a 69.45% controlling stake in the company. The transaction was completed in January 2011. Lotte's investment connected the Pakistani manufacturer to the wider South Korean Lotte group and gave the local business access to the group's food-sector capabilities and portfolio. By 2014, Lotte had acquired full ownership, and the company was subsequently rebranded Lotte Kolson. The parent food business later became known as Lotte Wellfood, while Lotte Kolson retained its Pakistan-focused manufacturing and brand operations. Following the acquisition, the company continued developing a broad portfolio for the Pakistani market. Its products include the Slanty pellet snack line, Bravo biscuits, Potato Sticks, Jam Hearts biscuits, Snackers, Cheese Balls, Kai instant noodles, locally produced Choco Pie products and Spout chewing gum. This range covers savory snacks, sweet baked goods, noodles and confectionery, with products aimed primarily at everyday, mass-market consumption. Lotte Kolson's manufacturing network has included operations in Karachi, Lahore and the Islamabad region. In April 2018, it inaugurated a factory on a 20-acre site in Phoolnagar, along Multan Road in Kasur District, Punjab. The facility represented an expansion of the company's local production base and reinforced its role as a Pakistan-based manufacturer within the Lotte food group. The company has encountered regulatory issues related to snack-product compliance. In September 2017, the Punjab Food Authority issued a notice concerning certain colored snacks described as Slanty. Lotte Kolson stated that the authority had confused its licensed Slanty products with unregulated imitation colored snacks, or paapar, sold in the market. The company said it supported efforts to address unhealthy and unregulated snack products. In July 2024, the Sindh Food Authority ordered the immediate recall of 11 packaged snack products after testing at the University of Karachi's Food Testing Laboratory found the submitted samples unfit for human consumption. The affected products included Slanty Vegetable, Snackers Hot Masala, Snackers Pizza, Twitch Classic, Potato Sticks, Cheese Ball Masala, Cheese Balls Cheese, Kai Korean Hot, Kai Spicy Mala, Kai Mala Wok and Kai Korean Kimchi. The authority directed the company to withdraw the products within three days, stop their production and sale, and provide information on remaining stock. It also stated that non-compliance could result in action under the Sindh Food Authority Act and the Pakistan Penal Code, while giving the company an opportunity to appeal. The episode remains an important part of the company's recent regulatory history.

  • 2024

    Sindh Food Authority orders product recall

    [1]

    The regulator ordered a recall and production halt affecting 11 packaged snack products after laboratory testing.

  • 2018

    Phoolnagar factory inaugurated

    [1]

    A 20-acre manufacturing facility in Phoolnagar, Kasur District, Punjab, was inaugurated in April.

  • 2014

    Lotte reaches full ownership

    [1]

    The South Korean parent had taken full ownership by 2014, after which the business was rebranded Lotte Kolson.

  • 2011

    Acquisition completed

    [1]

    The Lotte Confectionery acquisition was completed in January 2011.

  • 2010

    Lotte Confectionery agrees to acquire controlling stake

    [1]

    Lotte Confectionery acquired an agreed 69.45% controlling interest in the Pakistani company.

  • 1975

    Business incorporated as K. S. Sulemanji Esmailji and Sons

    [1]

    The company was formally incorporated as a private limited company in March 1975.

  • 1942

    Family vermicelli business established in Karachi

    [1]

    The predecessor business began selling vermicelli in Karachi and laid the foundation for what became a major local packaged-food manufacturer.

Products and positioning

A Pakistan-focused, mass-market packaged-food manufacturer combining a long local production history with the resources and food-industry ownership of Lotte Group.

  • Pellet snacks

    Slanty

    Slanty is a colored pellet-snack line associated with Lotte Kolson's savory snack portfolio. The brand became the subject of regulatory clarification in 2017, when the company said authorities had mistaken its licensed products for unregulated imitation colored snacks sold in the market.

  • Biscuits

    Bravo

    Bravo is a biscuit line in Lotte Kolson's packaged bakery portfolio. It sits alongside other sweet and baked snack products aimed at everyday retail consumption in Pakistan.

  • Potato snacks

    Potato Sticks

    Potato Sticks is a packaged potato-snack product sold within Lotte Kolson's savory snack range. It was among the products named in the Sindh Food Authority's 2024 recall order.

  • Filled biscuits

    Jam Hearts

    Jam Hearts is a sweet biscuit line with a jam-centered product concept. It forms part of the company's broader biscuit and confectionery offering.

  • Savory snacks

    Snackers

    Snackers is a savory snack range with flavored variants including Hot Masala and Pizza. These variants were included in the Sindh Food Authority's 2024 recall directive.

  • Extruded snacks

    Cheese Balls

    Cheese Balls is an extruded snack line offered in flavored variants such as Masala and Cheese. Both variants were listed in the 2024 Sindh Food Authority recall order.

  • Instant noodles

    Kai

    Kai is Lotte Kolson's ramen-style instant-noodle line. The portfolio includes Korean-inspired and wok-style flavors, including Korean Hot, Spicy Mala, Mala Wok and Korean Kimchi variants.

  • Snack cakes

    Choco Pie

    Choco Pie is a locally produced snack-cake offering associated with Lotte Kolson. It extends the company's range beyond biscuits and savory snacks into individually packaged sweet bakery products.

  • Chewing gum

    Spout

    Spout is the company's chewing-gum brand, representing its confectionery activity alongside biscuits, cakes and other sweet packaged products.

Controversies

  • 2024

    Sindh Food Authority recall of 11 products

    The Sindh Food Authority ordered Lotte Kolson to recall 11 packaged snack products after university laboratory testing declared the sampled products unfit for human consumption. The order required withdrawal, cessation of production and sales, stock disclosure and allowed an appeal to the authority's board.

  • 2017

    Punjab Food Authority notice over colored snacks

    The Punjab Food Authority issued a notice concerning colored snack products described as Slanty. Lotte Kolson denied that its licensed Slanty products were the unregulated snacks at issue and characterized the matter as mistaken identity.

Read more

Brand decisions

  • 2018

    Expansion of domestic manufacturing capacityStrategy

    Background

    The company sought to strengthen its production footprint in Pakistan and support its expanding packaged-food portfolio.

    Action taken

    Lotte Kolson inaugurated a factory built on a 20-acre site in Phoolnagar, Kasur District, Punjab.

    Aftermath

    The facility added to the company's manufacturing presence outside its Karachi base.

  • 2010

    Lotte acquires a controlling interestM&A

    Background

    Lotte Confectionery sought a controlling position in the Pakistani food manufacturer as part of its international food-business expansion.

    Action taken

    Lotte Confectionery acquired a 69.45% controlling stake in K. S. Sulemanji Esmailji and Sons in October 2010; completion followed in January 2011.

    Aftermath

    Lotte increased its ownership to full control by 2014 and subsequently rebranded the operation Lotte Kolson.

    Acquisition consideration. 20 billion South Korean won, reported as approximately US$17.9 million (October 2010 agreement)

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