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Loopit

All-in-one car rental, subscription, and fleet management software.

Last updated September 1, 2026

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Overview

Loopit is an Australian B2B SaaS company providing car rental, vehicle subscription, and fleet management software for automotive businesses. It was founded in 2020 based on technology developed for HelloCars.

History

Loopit was founded in 2020 as a leading car subscription enablement platform, based on the technology developed for HelloCars. In 2021, Loopit became the technology partner for Eagers Automotive and Motopool. In 2022, Loopit expanded into the United Kingdom and was named a Top 50 Technology Startup by Deloitte and AFR. In 2023, Loopit expanded into the United States.

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