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Little Factory Co., Ltd.

Japanese doll manufacturer and operator of Licca-chan Castle, an open factory and theme facility in Fukushima.

Last updated September 28, 2026

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Overview

Little Factory Co., Ltd. is a Japanese company that plans, manufactures, and sells original dolls and related products, and operates the Licca-chan Castle (リカちゃんキャッスル) theme facility in Ono-machi, Fukushima Prefecture. The company is best known as the operator of Licca-chan Castle, which opened on May 3, 1993 — the date of Licca-chan's 25th anniversary — as Japan's first open factory for integrated doll production. The facility allows visitors to observe the production process of Licca-chan dolls and includes a museum, shop, doll classroom, and event spaces. Little Factory also produces original dresses and accessories for Licca-chan and Jenny dolls, and runs traveling events such as the Little Factory Caravan (LC) events and department-store promotional events across Japan. The company is privately held and led by President Hiroyuki Kondo. As of October 2020, it had 50 employees. Its headquarters and factory are located in Ono-machi, Fukushima, and Licca-chan has been designated the town's 'Ono-machi Town Promotion Princess,' a title replacing honorary citizenship, highlighting the company's role in local tourism and employment.

History

Little Factory Co., Ltd. is a Japanese company that operates Licca-chan Castle, a doll-themed facility in Ono-machi, Fukushima Prefecture. The castle opened on May 3, 1993, coinciding with the 25th anniversary of the launch of Licca-chan dolls in 1967. It was established as Japan's first open factory for integrated doll production, allowing visitors to observe the entire manufacturing process of Licca-chan dolls. The facility was designed to convey the care and craftsmanship behind doll making, and to show that toys are not merely manufactured goods but products of human effort and heart. Over the years, Licca-chan Castle has expanded its offerings to include a museum with historical materials and limited-edition items, a shop, a doll classroom where visitors can customize dolls with dresses and accessories, and various family-oriented events. Little Factory also organizes traveling events, such as the Little Factory Caravan (LC) events and department-store promotional events, bringing its products and doll classroom experience to fans across Japan. The company produces original dresses and accessories for Licca-chan and Jenny dolls, including the ESC (Event Special Collection) series of one-of-a-kind dresses sewn in its own sewing department. Licca-chan has been designated the 'Ono-machi Town Promotion Princess' by the town of Ono, a title that replaces honorary citizenship, in recognition of the character's role in local tourism, employment, and community revitalization. As of October 2020, Little Factory employed 50 people. The company remains privately held and is led by President Hiroyuki Kondo.

  • 2020

    Little Factory employed 50 people as of October 2020.

  • 2018

    Doll Classroom for Jenny and Miki-chan/Maki-chan suspended as of September 2018.

  • 1993

    Licca-chan Castle opened on May 3 as Japan's first open factory for integrated doll production, marking Licca-chan's 25th anniversary.

  • 1967

    Licca-chan dolls first launched in Japan.

Products and positioning

A niche doll manufacturer and experience-based brand centered on the Licca-chan Castle open factory, offering made-in-Japan dolls, dresses, and interactive events for fans of Licca-chan and Jenny.

  • Licca-chan dolls

    Dolls manufactured at Licca-chan Castle, available in various hairstyles, hair colors, and makeup.

  • Jenny dolls

    Dolls produced and sold by Little Factory, also featured in the Doll Classroom.

  • Original dresses (22cm, 27cm)

    Little Factory original dresses for dolls, including the ESC series with unique designs sewn in Japan.

  • Doll accessories

    Shoes, accessories, and other small items for dolls.

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