Listrak
Listrak is a cross-channel personalization and marketing automation platform for email, SMS, push, web, in-store and emerging channels.
Last updated September 11, 2026
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Overview
Listrak describes itself as a cross-channel personalization platform that delivers personalized experiences across Email, SMS, Push, Web, In-Store and emerging channels like RCS from a single platform. Its platform captures behavioral signals across browsing, purchases, messaging, and engagement to create a unified customer profile in real time, supporting personalization, segmentation, and marketing decisions. The company states it was established in 1999, serves top retailers and brands, and has 200+ employees nationwide. Its headquarters is listed as Lititz, PA, with an additional office in Greater Philadelphia, PA.
History
Listrak states it was established in 1999. Its careers page describes the company as serving top retailers and brands with 200+ employees nationwide. The contact page lists its headquarters in Lititz, PA, and an additional office in Greater Philadelphia, PA.
Products and positioning
The cross-channel personalization platform; one platform, one customer view, personalized engagement everywhere.
Listrak Data Platform
Listrak Intelligence
Journey Orchestration
Experience Builder
Reporting & Analytics
Integrations
Email Marketing
Mobile Marketing
RCS Messaging
Push Notifications
Product Recommendations
Onsite Popups & Personalization
Paid Media & Social Audiences
Sources4 sources
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