LINEMO
LINEMO is SoftBank's online-only mobile brand in Japan, offering plans such as LINEMO Best Plan and LINEMO Best Plan V.
Last updated September 15, 2026
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Overview
LINEMO is described on its official site as SoftBank's online-only brand. It offers mobile plans including LINEMO Best Plan and LINEMO Best Plan V, with services such as LINE Gigafree, overseas flat-rate data, and SoftBank Starlink Direct. The brand also provides options including a 5-minute domestic call flat rate and LINE Stamps Premium for LINEMO.
History
LINEMO is presented on its official website as SoftBank's online-only brand. Its service lineup includes LINEMO Best Plan and LINEMO Best Plan V, and the site notes that from September 1 (Tuesday), these plans will allow use of SoftBank Starlink Direct and overseas data communication (up to 7 days per month) at no additional charge for eligible plans. The brand also offers options such as a 5-minute domestic call flat rate and LINE Stamps Premium for LINEMO.
Products and positioning
SoftBank's online-only mobile brand
LINEMO Best Plan
A LINEMO mobile plan.
LINEMO Best Plan V
A LINEMO mobile plan.
Smartphone Plan
A LINEMO plan referenced in its terms.
Mini Plan
A LINEMO plan referenced in its terms.
Sources2 sources
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