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Light In Fitness

French B2B manufacturer and distributor of professional fitness and strength-training equipment, based in Tours.

Last updated September 28, 2026

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Overview

Light In Fitness is a French business-to-business manufacturer and distributor of professional fitness equipment, founded in 2013 in Tours (Indre-et-Loire) and active throughout France and internationally. The company positions itself as a full-service partner for fitness facilities rather than a simple equipment reseller: it distributes a portfolio of professional brands and also manufactures its own steel and stainless-steel sports structures through in-house metalwork, laser cutting, machining and epoxy finishing. Its catalogue covers the main categories of a modern training space — guided machines, free weights, cardio, functional training rigs and outdoor street-workout stations. A distinctive specialisation is stainless-steel (inox) outdoor equipment designed for seaside environments, aimed at hotels, residences and coastal public authorities. Light In Fitness also supplies sports flooring and handles turnkey projects: needs audit, 3D layout plan, equipment selection, flooring, installation and after-sales service. Its customer base is professional and institutional: fitness clubs, CrossFit boxes, hotels, EHPAD (care homes), local authorities and military bases. The company states that its equipment complies with EN ISO 20957 for indoor fitness and EN 16630 for outdoor fitness equipment. It distributes twelve professional brands — Bodytone, Xebex, Ziva, Lexco, Etenon, Toroz, Olive Pro, Précor, Adidas, Reebok, Freemotion and Watson — alongside its own manufactured structures. Light In Fitness is a private French company headquartered at 6-8 rue Victor Laloux in Tours. It publishes buyer guides and layout advice for professional clients, including guidance on corporate fitness rooms and the French social-charge framework (QVCT, ANI sport) applicable to employer-provided sports facilities.

History

Light In Fitness was founded in 2013 in Tours, in the Indre-et-Loire department of France, as a French B2B manufacturer and distributor of professional fitness equipment. From its base in Tours the company built a dual model: distributing established professional fitness brands while developing its own manufacturing capability for steel and stainless-steel sports structures, covering metalwork (mécanosoudure), laser sheet-metal cutting, machining and epoxy finishing. Over time the company broadened from equipment supply to complete facility projects. Its offer now spans needs audit, 3D layout planning, equipment selection, sports flooring, installation and after-sales service — a turnkey approach aimed at fitness clubs, CrossFit boxes, hotels, EHPAD care homes, local authorities and military bases. It states that its equipment follows EN ISO 20957 for indoor fitness and EN 16630 for outdoor fitness equipment. A notable specialisation is stainless-steel (inox) outdoor equipment for seaside environments, marketed to hotels, residences and coastal public authorities, alongside outdoor street-workout stations and free-weight stations using Olympic plates. The company distributes twelve professional brands — Bodytone, Xebex, Ziva, Lexco, Etenon, Toroz, Olive Pro, Précor, Adidas, Reebok, Freemotion and Watson — and is active across France and internationally. Light In Fitness also produces editorial content for professional buyers, including guides on equipping corporate fitness rooms in the context of QVCT (quality of life and working conditions) and the French ANI sport framework, addressing employer liability, acoustics in office buildings, unsupervised use and the social-charge treatment of employer-provided sports facilities. The company is headquartered at 6-8 rue Victor Laloux, 37000 Tours.

  • 2026

    Publication of buyer guide on equipping corporate fitness rooms (QVCT, ANI sport), dated April 2026 and updated July 2026.

  • 2013

    Light In Fitness founded in Tours (Indre-et-Loire), France, as a B2B manufacturer and distributor of professional fitness equipment.

Products and positioning

B2B manufacturer-distributor of professional fitness equipment offering turnkey projects (audit, 3D plan, equipment, flooring, installation, after-sales) for clubs, CrossFit boxes, hotels, care homes, public authorities and military bases.

  • Stainless-steel outdoor fitness equipment

    Outdoor strength-training machines and street-workout stations in stainless steel, designed for seaside environments and aimed at hotels, residences and coastal public authorities.

  • Adjustable bench and stainless-steel dumbbells

    Outdoor free-weight station combining an adjustable bench with stainless-steel dumbbells.

  • Stainless-steel shoulder press

    Outdoor shoulder press machine using Olympic weight plates.

  • Functional training cages and rigs

    Cages, rigs and pull-up structures for CrossFit boxes and functional training zones, with adapted flooring.

  • Turnkey fitness facility projects

    Full project delivery: audit, 3D plan, equipment, sports flooring, installation and after-sales service.

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