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LIFTOFFUK LTD

LiftOff is a Manchester-rooted, founder-built task marketplace that matches startups with vetted freelancers through AI-assisted matching.

Last updated September 28, 2026

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Overview

LiftOff (registered as LIFTOFFUK LTD) is a British software company and task marketplace built specifically for founders and early-stage startups. Founded in Manchester in 2026 by two founders — Wilbur (CEO) and Jake (CTO) — the platform launched in July 2026 and is currently in open beta. Its stated mission is to give every founder "the execution power of a team they trust, one task at a time." The product is positioned as an alternative to traditional freelance marketplaces and job boards. Rather than posting a job ad and sifting through a pile of near-identical applications, a founder describes a task in plain English; an AI assistant named Rocket helps structure the brief, suggests scope, and routes it to the right skill category. A matching engine then reads context, skill depth, and timeline to surface a short, curated list of freelancers who fit the specific need. The company frames this as "no job ads, no sifting, no permanent hires." LiftOff uses a task-based, results-oriented model: users only pay for work they approve, and payments are processed through Stripe Connect with funds released only when the client approves the delivered work. Freelancers on the platform are presented with portfolios, ratings from completed tasks, and optional ID-verification badges, so clients can assess who they are working with before committing. The company distinguishes its two user groups with its own terminology: startups are called "Drivers" and the freelancers who power their growth are called "Accelerators." The platform is UK-rooted and Manchester-built, with GDPR compliance from day one, payments in GBP, and support in the local timezone. It is aimed at early-stage teams, emphasizing founder-first features such as no enterprise overhead, no minimum spend, and the ability to post a task in under two minutes. During its open beta, LiftOff waives platform fees for early adopters while it rolls out paid tiers. As a young company, LiftOff is building in the open and shaping the product alongside its earliest startups and freelancers. It is a private, venture-stage software business rather than a listed company, and its public footprint is currently concentrated in its own website and a Wikidata entry describing it as a British software company.

History

LiftOff was founded in Manchester, United Kingdom, in 2026 by two co-founders, Wilbur (CEO) and Jake (CTO). According to the company's own account, the idea grew out of the founders' own experience: when Wilbur approached Jake about building something together, they repeatedly ran into the same constraint that faces nearly every early-stage team — there is far more to do than a founding team can do alone. Turning to freelancers as the obvious answer, they found the experience itself was the problem. In their telling, the large marketplaces felt crowded and overwhelming, with endless near-identical profiles, bidding wars, and no clear way to know who to trust or where to start. Hiring help was supposed to buy time but instead consumed more of it. LiftOff was conceived as "the tool we wished existed": post a task, get matched with a short, curated list of freelancers who actually fit it, and pay through Stripe Connect with funds released only when the work is approved. The company frames the model as avoiding noise, bidding wars, and permanent-hire commitments in favor of straightforward execution. The platform launched in July 2026 and entered open beta. During this phase the company says it is building in the open and shaping the product with its earliest startups and freelancers, which is also why early adopters currently pay no platform fees while paid tiers are rolled out. The company describes itself as Manchester-built and UK-rooted, with GDPR compliance from day one, payments in GBP, and support in the local timezone. LiftOff organizes its ecosystem around two named user groups: startups, which it calls "Drivers," and the freelancers who power their growth, which it calls "Accelerators." Its stated mission is to give every founder the execution power of a team they trust, one task at a time. As of its public materials, the company remains a private, early-stage software business operating primarily in the United Kingdom market.

  • LiftOff is founded in Manchester, United Kingdom, by Wilbur (CEO) and Jake (CTO).

  • LiftOff launches and enters open beta, waiving platform fees for early adopters.

Products and positioning

A founder-first, UK-rooted task marketplace for startups and small businesses — positioned against crowded traditional freelance platforms and job boards, emphasizing curated AI matching, verified professionals, and pay-only-for-approved-results.

  • LiftOff task marketplace

    A platform where founders post tasks in plain English and are matched with a short, curated list of freelancers.

  • Rocket AI assistant

    An AI assistant that helps structure task briefs, suggests scope, and routes tasks to the right skill category.

  • AI matching engine

    Reads context, skill depth, and timeline to surface the right freelancer for a specific need.

  • Stripe Connect payments

    Payments processed through Stripe Connect, with funds released only when the client approves the work.

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