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Le Labo FR

Le Labo is a New York-born niche fragrance house known for hand-formulated, personalized perfumes and candles, with a French e-commerce site serving Europe.

Last updated September 26, 2026

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Overview

Le Labo is a niche fragrance brand founded in New York in 2006 by Fabrice Penot and Eddie Roschi. The brand is known for its apothecary-style boutiques where perfumes are hand-blended and personalized with labels, and for its numbered scents such as Santal 26, Rose 31, and Bergamote 22. The French website, lelabofragrances.fr, serves as the brand's e-commerce platform for France and Europe, offering perfumes, home fragrances, body, hair, and face products, as well as City Exclusive editions. Le Labo emphasizes craftsmanship, slow perfumery, and an irreverent manifesto. Since 2014, Le Labo has been owned by the Estée Lauder Companies. The brand operates globally with stores in major cities and maintains a strong presence in the niche luxury segment.

History

Le Labo was founded in 2006 by Fabrice Penot and Eddie Roschi, former perfumers at Armani, who sought to create a fragrance house that prioritized soulful, hand-crafted scents over mass-market appeal. The brand opened its first boutique in New York City's Nolita neighborhood, offering a unique in-store experience where perfumes are blended on-site and personalized with custom labels. Le Labo's manifesto, which states beliefs such as 'We believe that there are too many bottles of perfume and not enough soulful fragrances' and 'We believe it is more humane to test cosmetics on New Yorkers than on animals,' reflects its irreverent and artisanal ethos. The brand gained a cult following for its numbered fragrances, including Santal 26, Rose 31, and Bergamote 22, as well as its City Exclusive collection, which releases scents inspired by specific cities. In 2014, Le Labo was acquired by the Estée Lauder Companies, allowing for global expansion while maintaining its niche positioning. The French e-commerce site, lelabofragrances.fr, serves as a key channel for European customers, offering the full range of products and exclusive events like the City Exclusive Event. Le Labo continues to operate with a focus on craftsmanship, sustainability, and personalized customer experiences.

  • 2014

    Acquired by the Estée Lauder Companies.

  • 2006

    Le Labo founded in New York by Fabrice Penot and Eddie Roschi.

Products and positioning

Niche luxury fragrance house emphasizing craftsmanship, personalization, and slow perfumery.

  • Santal 26

    A sandalwood-based fragrance, available as eau de parfum and incense sticks.

  • Rose 31

    A rose-based fragrance, one of the brand's earliest and most iconic scents.

  • Bergamote 22

    A citrus-forward fragrance featuring bergamot.

  • City Exclusive Collection

    Fragrances inspired by specific cities, available for limited periods.

  • Discovery Set

    A set of sample vials to explore the brand's fragrances.

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