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LCMAN

Iranian men's clothing brand producing classic and modern-classic menswear, including suits, shirts, and accessories.

Last updated September 16, 2026

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Overview

LCMAN is an Iranian men's clothing brand. According to its official website, the Elyasi brothers began importing clothing from England, Italy, Germany, and Turkey in 1976, later producing under the LCMAN brand in Turkey while also operating four semi-industrial workshops in Iran. In 2014 the brand established a modern menswear factory in Parand Industrial Town, Iran, with the second generation joining the business. The brand offers classic and modern-classic menswear, including suits, shirts, trousers, jeans, polo shirts, belts, ties, and shoes, and has developed sub-lines such as Elysee Gold and Roma.

History

The Elyasi brothers, Nasser Elyasi and Mansour Elyasi, began their activities in 1976 by following their father's profession and importing clothing from England, Italy, Germany, and Turkey. After several years and interactions with clothing manufacturers in Turkey, an opportunity arose to partner with a reputable Turkish factory, and production began in Turkey under the LCMAN brand, while simultaneously continuing activities in four semi-industrial workshops in Iran. Gradually, with market development and increased demand, they decided to establish a men's clothing production unit with modern standards in Iran. In 2014, with the cooperation of domestic experts and consultants from Germany and Italy, they launched one of the most modern industrial clothing factories in the Middle East, covering one hectare in Parand Industrial Town. From that year, the second generation of the family joined the group; Mehdi Elyasi began as Vice CEO in 2014. His presence was a turning point for the brand, bringing a youthful spirit into LCMAN's identity. He developed the modern-classic style for men by adding modern lines to classic clothing, and introduced various modern men's style models and one of the most complete groom collection lines in the country, leading the brand to a new level of diversity and responsiveness to the new generation and discerning customers. Sub-brands such as Elysee Gold as a luxury and ceremonial line and Roma as a youthful and modern brand in daily style were formed to complete the LCMAN brand identity and cover a wider range of tastes and needs. The LCMAN brand strives to take a big step in clothing production by relying on technical knowledge and long experience along with understanding customer needs.

Products and positioning

Classic and modern-classic menswear, with sub-lines for luxury/ceremonial and youthful/modern styles.

  • Men's suits

  • Men's shirts

  • Men's trousers

  • Men's jeans

  • Polo shirts

  • Belts

  • Ties

  • Shoes

  • Coats

  • Jackets

  • Raincoats

  • T-shirts

Sources3 sources

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