Lay Hong Berhad

Lay Hong Berhad is a Malaysian public company that initially listed on the Kuala Lumpur Stock Exchange in September 1994 as an integrated poultry farm. Its initial products comprised normal table eggs and functional eggs under the Nutriplus brand. The group later diversified into breeder and broiler farming, liquid egg processing, chicken processing, manufacturing of related chicken-based food products, and customised chicken products for brand owners. It also supplies day-old chicks (DOC) to contract farmers, ventured into supermarket and retail business to expand market reach for the Nutriplus range, and manufactures paper egg trays for its own consumption. The group currently markets its products under two major brands: Nutriplus in West Malaysia and Wise Choice in East Malaysia. Its revenue reached the RM1 billion mark in 2025.

Lay Hong Berhad initially listed on the Kuala Lumpur Stock Exchange as an integrated poultry farm in September 1994. Its initial products comprised normal table eggs and functional eggs under the Nutriplus brand. The group later diversified into breeder and broiler farming, liquid egg processing, chicken processing, manufacturing of related chicken-based food products, and catering for brand owners requiring customised chicken products. It also supplies day-old chicks (DOC) to contract farmers. During the same period, the group ventured into supermarket and retail business to expand its market reach for the Nutriplus range of products. It also manufactures paper egg trays for its own consumption. The group currently markets its products under two major brands: Nutriplus in West Malaysia and Wise Choice in East Malaysia. The group's revenue reached the RM1 billion mark in 2025.

To promote a healthier lifestyle and diet among Malaysians by developing highly nutritious and hygienic halal products utilizing the highest quality processing standards.

• Nutriplus

  Brand for normal table eggs and functional eggs, marketed in West Malaysia.

• Wise Choice

  Brand marketed in East Malaysia.

1. 1Lay Hong Berhadlayhong.com.my
2. 2Lay Hong Berhadwikidata.org