Lamkin Grips
An American manufacturer of golf club grips.
Last updated August 25, 2026
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Overview
Lamkin Grips is an American golf-equipment brand specializing in grips for golf clubs. The company was founded in Chicago, Illinois, in 1925 by Elver B. Lamkin and developed as a family-owned business serving golfers and golf-club manufacturers. Its products are designed to provide the connection between a golfer's hands and the club, with grip construction, surface texture, shape, and material composition affecting comfort, control, and consistency. The company remained associated with the Lamkin family across multiple generations. Robert J. Lamkin, representing the third generation of the family, became president and chief executive officer in 2001. Under the Lamkin name, the business operated as a specialist golf-component manufacturer rather than as a broad sporting-goods conglomerate. Its core commercial activity has been the development and sale of replacement grips and original-equipment grips for golf clubs. Lamkin has also used professional golf, collegiate golf, and charitable activity to support brand visibility. The company has sponsored the Lamkin Grips San Diego Classic, a tournament hosted by San Diego State each March since 2007. It has also identified professional golfers including Keegan Bradley and Brendan Steele as brand ambassadors. In 2004, Lamkin announced a fundraising initiative supporting the Prostate Cancer Foundation's work against prostate cancer. By 2008, the company reported having raised more than $400,000 for that cause. In 2024, Lamkin was acquired by SuperStroke, another golf-grip specialist. The transaction placed Lamkin within a larger golf-grip portfolio while preserving Lamkin's identity as an established grip brand. Publicly available reference material does not provide sufficient detail about the transaction's price, structure, post-acquisition management, or the full scope of Lamkin's current distribution. The brand is therefore best characterized as an active, privately held golf-equipment brand operating under SuperStroke ownership.
History
Lamkin Grips traces its origins to 1925, when Elver B. Lamkin founded the company in Chicago, Illinois. From its beginning, the business focused on golf grips, a specialized component that influences the golfer's contact with and control of the club. Rather than building a broad equipment portfolio, Lamkin developed its identity around grip design and manufacturing. The company remained a family business through successive generations. Robert J. Lamkin, identified as a member of the third Lamkin generation, became president and chief executive officer in 2001. His leadership continued the family's association with the brand and placed Lamkin within the modern golf-equipment market as a dedicated grip supplier. Lamkin's public profile has included both commercial and institutional golf activity. The company has sponsored the Lamkin Grips San Diego Classic, a tournament hosted by San Diego State each March since 2007. It has also worked with professional golfers, including Keegan Bradley and Brendan Steele, as brand ambassadors. These relationships connected the grip manufacturer with competitive golf and helped communicate the performance role of its products to players and consumers. Corporate social responsibility became another visible part of Lamkin's public history in the 2000s. In 2004, the company announced plans to raise $1 million in support of the Prostate Cancer Foundation's efforts against prostate cancer. By 2008, Lamkin had raised more than $400,000 for the cause according to the available reference material. The sources do not establish whether the full announced target was subsequently reached. A major ownership change occurred in 2024, when SuperStroke acquired Lamkin. The acquisition linked two recognized golf-grip businesses and changed Lamkin's ownership while leaving the Lamkin name as the subject of the acquired brand. Public sources supplied for this dossier do not specify the acquisition consideration, legal structure, integration plans, manufacturing footprint, or changes to the executive team. Lamkin is therefore documented as an active golf-grip brand under SuperStroke ownership, with further operational details requiring additional verification.
- 2024
Acquired by SuperStroke
[1]SuperStroke acquired Lamkin, making the company part of a larger golf-grip business.
- 2008
Fundraising total exceeds $400,000
[1]The company reported that its prostate-cancer fundraising had surpassed $400,000.
- 2007
Lamkin Grips San Diego Classic sponsorship begins
[1]Lamkin began sponsoring the San Diego Classic hosted by San Diego State each March.
- 2004
Prostate Cancer Foundation fundraising initiative announced
[1]Lamkin announced a plan to raise $1 million for the Prostate Cancer Foundation's prostate-cancer efforts.
- 2001
Robert J. Lamkin becomes president and CEO
[1]Robert J. Lamkin assumed the president and chief executive officer role, representing the third generation of Lamkin family leadership.
- 1925
Company founded in Chicago
[1]Elver B. Lamkin founded the golf-grip company in Chicago, Illinois.
Products and positioning
A specialist golf-grip brand emphasizing grip performance, golfer comfort, club control, and long-standing manufacturing heritage.
Golf equipment
Lamkin golf grips
Lamkin's core products are grips fitted to golf clubs. The brand serves both golfers seeking replacement grips and golf-equipment channels requiring grips for club production. Grip design addresses the hand-to-club interface, including surface feel, traction, comfort, and control. The supplied sources identify golf grips as the company's principal product category but do not provide enough verified information to describe individual models, materials, technical specifications, or current product-line names.
Marketing campaigns
- 2007Lamkin Grips San Diego Classic sponsorship
United States
Lamkin sponsored the San Diego Classic, a collegiate golf event hosted by San Diego State each March. The sponsorship associated the brand with organized competitive golf.
Outcome. The event has been described as continuing annually since 2007; the supplied source does not provide sponsorship-value or audience data.
- 2004Prostate Cancer Foundation fundraising campaign
United States
Lamkin announced plans to raise $1 million in support of the Prostate Cancer Foundation's fight against prostate cancer. The initiative connected the brand with a national health-related charitable cause.
Outcome. Lamkin reported that more than $400,000 had been raised by 2008. The available source does not confirm whether the original $1 million target was ultimately achieved.
Brand decisions
2024
Sale to SuperStrokeM&ABackground
Lamkin had operated as a long-established specialist golf-grip company with multigenerational family involvement. SuperStroke, another golf-grip business, acquired the brand in 2024.
Action taken
SuperStroke took ownership of Lamkin Grips and incorporated the brand into its broader golf-grip portfolio.
Aftermath
Lamkin remains documented as an active brand under SuperStroke ownership. The supplied material does not disclose the transaction price, detailed terms, integration approach, or post-acquisition management changes.
Sources1 sources
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