KUOK
A Spanish-language television station serving Oklahoma through Univision programming and related broadcast outlets.
Last updated November 4, 2026
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Overview
KUOK is a television station licensed to Woodward, Oklahoma, serving viewers across the Oklahoma City market and other parts of the state. The station carries Spanish-language programming from Univision and, through its broader history and associated facilities, has helped extend Spanish-language television coverage across Oklahoma. Its principal full-power transmission facility is located near State Highway 34 in rural southwestern Woodward County, while KUOK-CD, a low-power Class A station on channel 36 in Oklahoma City, rebroadcasts the service in the metropolitan area. Because the combined over-the-air coverage of the main station and its low-power repeater does not fully reach the Oklahoma City market, KUOK is also carried in high definition on a digital subchannel of sister station KTUZ-TV, a Telemundo affiliate licensed to Shawnee. KUOK, KUOK-CD, KTUZ-TV, and Estrella TV affiliate KOCY-LD operate as related Tyler Media outlets and share studios in southern Oklahoma City. The station began broadcasting on May 15, 2002, originally as an affiliate of Pax TV, the network later known as Ion Television. In 2003, Equity Broadcasting Corporation acquired the station. KUOK changed to Univision on May 8, 2004, becoming the first Univision affiliate in Oklahoma. Before that affiliation, Univision programming in the state was generally available through cable systems carrying the network's national feed rather than through a local over-the-air affiliate. The new arrangement gave Spanish-speaking viewers a locally based broadcast outlet and formed the core of a broader Equity-operated network branded Univision Arkansas-Oklahoma. During its early Univision period, KUOK was associated with several low-power translators and repeater stations in Oklahoma, including facilities in Oklahoma City, Norman, and Sulphur. These outlets initially relayed programming through a system connected to Equity's Little Rock operations. In March 2005, KUOK ended the Little Rock simulcast arrangement and began carrying advertising targeted to the Oklahoma City market, together with locally relevant station promotion. From 2005 until 2008, Equity also produced Spanish-language local newscasts under the title Noticias Univision Oklahoma. Those programs aired at 5 p.m. and 10 p.m. on weekdays, although much of the content was produced at Equity's Arkansas headquarters and combined local inserts with centrally prepared national, international, weather, and sports material. Equity's financial difficulties affected the station's news operation and ownership. Equity discontinued its locally branded Univision newscasts in June 2008 amid companywide cost reductions. The company later entered Chapter 11 bankruptcy proceedings. A proposed 2008 sale of KUOK and related repeater stations to Luken Communications was not completed after Luken withdrew offers for several Equity properties. On April 16, 2009, KUOK and its repeaters were sold at auction to Tyler Media. The transaction created a duopoly involving KUOK and KTUZ-TV, which had become a Telemundo affiliate in 2005. This pairing placed Univision and Telemundo stations under common local ownership in the Oklahoma City area. KUOK's transition from analog to digital was complicated by its construction-permit history and Equity's bankruptcy. The station did not receive a conventional companion digital channel under the original digital allotment plan and ultimately had to pursue a flash-cut approach. After the digital transition, the main KUOK signal was made available to Oklahoma City viewers through a digital subchannel of KTUZ-TV in 2011. In December of that year, the former KCHM-CA facility completed its own digital transition and became KUOK-CD, restoring a local over-the-air KUOK service for much of the metropolitan area. KUOK currently functions primarily as a Spanish-language entertainment and network-affiliate service rather than as a full local-news station. It carries Univision's national schedule, local commercial inventory, occasional paid programming substitutions, and limited local information such as weather forecasts and morning news or weather updates inserted around network programming. It does not generally simulcast KTUZ-TV's full evening newscasts. Its role is therefore defined by Spanish-language network distribution, local advertising, and coverage of Oklahoma's Hispanic audience through a combination of full-power, low-power, and multicast transmission facilities.
History
KUOK began broadcasting on May 15, 2002, from Woodward, Oklahoma. Its original network affiliation was Pax TV, which later became Ion Television. Equity Broadcasting Corporation acquired the station in 2003 and repositioned it for Spanish-language service. On May 8, 2004, KUOK joined Univision, becoming the network's first affiliate in Oklahoma. The affiliation was significant because Univision had previously reached much of the state mainly through cable systems carrying the network's national feed. KUOK therefore provided a locally licensed, over-the-air Spanish-language outlet and became the principal component of an Equity-branded Univision Arkansas-Oklahoma network. Equity expanded the service through a group of low-power stations and translators. These included outlets in Oklahoma City, Norman, and Sulphur, as well as facilities connected to Equity's wider Arkansas operations. In the earliest phase, some repeaters relayed programming through a direct simulcast arrangement with a Little Rock station. The Oklahoma City outlets could carry Little Rock commercial material and station-identification elements, limiting local relevance. In March 2005, KUOK ended that arrangement and began inserting advertising and promotional material intended for the Oklahoma City market. From 2005 to 2008, Equity produced Noticias Univision Oklahoma, a Spanish-language newscast airing on weekday evenings at 5 p.m. and 10 p.m. The program used KUOK reporters and photographers but relied substantially on production from Equity's Little Rock headquarters. Local news and weather segments were combined with centrally prepared national, international, and sports content. Equity discontinued the newscast on June 6, 2008, as part of companywide reductions associated with its financial problems. KUOK subsequently remained without a full-scale locally produced news operation and instead relied on Univision programming, limited weather information, and morning updates. Equity announced in June 2008 that it intended to sell KUOK and several related stations to Luken Communications. The proposed transaction did not close. Equity Media Holdings filed for Chapter 11 bankruptcy protection in December 2008, complicating the station's digital construction and ownership situation. KUOK and its repeaters were ultimately sold at auction to Tyler Media on April 16, 2009. The acquisition placed KUOK under common ownership with KTUZ-TV, a Telemundo affiliate, creating a duopoly in which competing Spanish-language networks operated as sister services. The arrangement was unusual because Univision and Telemundo are the two leading national Spanish-language broadcast networks. KUOK's digital transition was technically complicated. Because its construction permit followed the Federal Communications Commission's 1997 digital allotment plan, it did not receive a standard companion digital channel and had to pursue a flash-cut strategy. Bankruptcy-related financing and court-approval requirements delayed the construction of digital facilities. After the transition, KUOK's programming was distributed to Oklahoma City viewers through a high-definition digital subchannel of KTUZ-TV beginning in 2011. The former KCHM-CA repeater also converted to digital operation in December 2011 and became KUOK-CD, providing a separate low-power signal across much of the Oklahoma City metropolitan area. The station's associated facilities have changed over time. KOKT-LP in Sulphur carried KUOK programming from 2004 until it ceased operations in 2011. The Oklahoma City facility now known as KOCY-LD also served as a KUOK translator before later becoming an Estrella TV affiliate. KUOK-CA in Norman relayed KUOK from 2004 to 2008 before changing affiliation to LAT TV. These changes illustrate the station's evolution from a distributed Equity network into a Tyler Media operation centered on KUOK's main signal, KUOK-CD, and KTUZ-TV's digital multicast capacity. Today KUOK operates as an active Spanish-language television service. Its schedule generally follows Univision's national programming outside local advertising, news inserts, and occasional paid programming substitutions. The station does not ordinarily carry KTUZ-TV's full evening newscasts. Instead, local viewer information is supplied through brief weather forecasts, weekday morning updates, station identification material, and the broader Univision schedule. The service remains oriented toward Oklahoma's Spanish-speaking audience and depends on a combination of full-power transmission, low-power rebroadcasting, and digital multicast distribution.
- 2011
Digital distribution expansion
[1]KUOK became available through a KTUZ-TV digital subchannel, while KCHM-CA completed its digital conversion as KUOK-CD.
- 2009
Tyler Media acquisition
[1]Tyler Media acquired KUOK and its repeaters at auction after Equity's bankruptcy proceedings.
- 2008
Local newscast discontinued
[1]Equity ended Noticias Univision Oklahoma amid companywide financial cutbacks.
- 2005
Local advertising integration
[1]The station ended its earlier Little Rock simulcast arrangement and began carrying Oklahoma City-market advertising and promotions.
- 2004
Univision affiliation
[1]KUOK joined Univision and became the first Univision affiliate in Oklahoma.
- 2003
Equity Broadcasting acquisition
[1]Equity Broadcasting Corporation acquired the station and later repositioned it for Spanish-language network service.
- 2002
First broadcast
[1]KUOK began broadcasting from Woodward, Oklahoma, as a Pax TV affiliate.
Products and positioning
A Spanish-language broadcast outlet for Oklahoma viewers, combining Univision network programming with local advertising and a multi-transmitter distribution model.
Full-power television station · 2002
KUOK
The primary KUOK television service, licensed to Woodward, Oklahoma, broadcasts Spanish-language Univision programming. Its transmitter is located in rural southwestern Woodward County. The station serves as the core of the KUOK service and supplies programming that is also distributed through associated digital and low-power facilities.
Class A low-power television station · 2011
KUOK-CD
KUOK-CD is the Oklahoma City-area digital repeater of KUOK. It originated as KCHM-CA and completed a digital flash cut in December 2011. Its signal is intended to improve local over-the-air access to KUOK programming across the metropolitan area, although reception can vary by location.
Digital multicast service · 2011
KUOK on KTUZ-TV digital subchannel
KUOK is carried in high definition on a digital subchannel of sister station KTUZ-TV. This distribution method was introduced to improve Oklahoma City-market coverage after the main station's digital transition and complements KUOK-CD's low-power signal.
Local Spanish-language newscast · 2005
Noticias Univision Oklahoma
Noticias Univision Oklahoma was KUOK's locally branded Spanish-language evening newscast. It aired on weekdays at 5 p.m. and 10 p.m. between 2005 and 2008, combining locally reported segments with centrally produced national, international, weather, and sports material. Equity discontinued the program during companywide financial cutbacks.
Brand decisions
2011
Expansion of digital distributionGeneration changeBackground
KUOK's transition to digital broadcasting was complicated by its lack of a conventional companion digital channel and by Equity's bankruptcy-related construction delays.
Action taken
KUOK was added to a KTUZ-TV digital subchannel, and the former KCHM-CA repeater converted to digital operation as KUOK-CD.
Aftermath
Oklahoma City viewers received additional over-the-air ways to access KUOK's Univision service.
2009
Sale to Tyler MediaM&ABackground
A proposed sale to Luken Communications did not close, while Equity Media Holdings proceeded through bankruptcy and auction proceedings.
Action taken
Tyler Media acquired KUOK and its low-power repeaters at auction on April 16, 2009.
Aftermath
KUOK became a sister station to KTUZ-TV and other Tyler Media outlets, forming a local Spanish-language broadcast group.
2008
Discontinuation of local newscastsOtherBackground
Equity Broadcasting faced financial pressure and implemented reductions across its Univision affiliates.
Action taken
Equity discontinued Noticias Univision Oklahoma and comparable locally branded newscasts on June 6, 2008.
Aftermath
KUOK continued without a full-scale locally produced news operation and relied primarily on Univision programming and limited local information inserts.
2005
Move toward market-specific commercial serviceStrategyBackground
KUOK's early repeater system relayed programming and commercial material connected to Equity's Little Rock operations.
Action taken
The station ended the Little Rock simulcast and began carrying Oklahoma City-area advertising and station promotion.
Aftermath
KUOK's schedule continued to mirror the Univision national feed outside local advertising, news inserts, and occasional paid programming substitutions.
2004
Shift to Univision programmingStrategyBackground
Univision had previously been available in Oklahoma largely through cable distribution of its national feed rather than through a local broadcast affiliate.
Action taken
KUOK changed from Pax TV to Univision and became the network's first Oklahoma affiliate.
Aftermath
The station became the central Oklahoma outlet in Equity's broader Univision Arkansas-Oklahoma distribution network.
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