Kit & Kin
Kit & Kin offers non-toxic, planet-conscious essentials for family and home, including nappies, wipes, skincare, cleaning products and babywear.
Last updated September 10, 2026
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Overview
Kit & Kin is a brand offering non-toxic essentials for family and home, with a range that includes nappies, wipes, skincare, cleaning products, toilet roll, subscription items and babywear. The brand states that every product purchased helps protect rainforest, support remote communities and remove plastic from rivers and oceans. It was co-founded by Spice Girl Emma Bunton and Managing Director Christopher Money, who sought planet-conscious products that would not irritate children's skin. Kit & Kin is a certified B Corp and partners with the World Land Trust to protect rainforest.
History
Kit & Kin was co-founded by Spice Girl Emma Bunton and Managing Director Christopher Money, who struggled to find planet-conscious products that did not irritate their children's skin. They were inspired to develop a natural, gentle alternative for families, with every product bought helping to protect rainforest, support remote communities, and remove plastic pollution from rivers and oceans. The brand is a certified B Corp and partners with the World Land Trust to protect thousands of acres of rainforest from deforestation.
Products and positioning
Non-toxic, planet-conscious essentials that are kinder to families and the environment.
Hypoallergenic nappies
Award-winning nappies made without harsh chemicals, with plant-based materials, produced in a certified carbon neutral factory in the EU powered by 100% renewable electricity. Every pack sold helps protect acres of rainforest.
Hypoallergenic baby wipes
Soft, strong wipes made with 99% water and infused with organic aloe vera, fragrance-free and AllergyUK approved. Packaging is recyclable and made with recycled materials.
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