Jinjiang Hotels
Jinjiang Hotels is a brand.
Last updated October 12, 2026
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Overview
Jinjiang Hotels (China Region) — 锦江酒店（中国区） — is the China-focused hotel operating platform of Jinjiang International Group, one of China's largest state-linked tourism and hospitality conglomerates. Established in 2020, the China Region entity was created to concentrate the group's domestic limited-service hotel business under a single operating platform, giving the group a coordinated multi-brand structure for the Chinese market. Its stated role is to serve as a key pillar of Jinjiang International's strategy of deepening its domestic presence while pursuing global layout and multinational operations. The platform manages a broad portfolio of hotel and apartment brands that cover multiple market segments, from economy and midscale to upper-midscale and upscale lifestyle. Its brand matrix includes names such as 丽芮 (Radisson RED-related lifestyle positioning in the Chinese portfolio), 锦江都城 (Metropolo), 维也纳国际 (Vienna International), 丽柏, 希尔顿欢朋 (Hampton by Hilton, operated in China under license from Hilton), 枫渡 (FONTOO), 原拓, 舒与, ZMAX HOTELS 满兮酒店, 麗枫 (Lavande), 希岸 (Xana Hotelle), 喆啡 (James Joyce Coffetel), 凯里亚德 (Kyriad), 丽怡 (Country Inn & Suites by Radisson-related positioning), 康铂 (Campanile), 维也纳 (Vienna), 潮漫 (Zmax-related), 陶瑞, 锦江之星 (Jinjiang Inn), 白玉兰 (Magnolia), IU酒店, 7天酒店 (7 Days Inn), 暻阁 (GINCO HOTEL), 庭冉云居 (JINGCADIA HOTEL), 非繁云居 (RENJOY HOTEL), 格诗庭酒店及服务公寓 (QUEST), 憬黎酒店及服务公寓 (TULIP LODJ), 途羚公寓, and others. This breadth allows the platform to address different price points, traveler profiles, and regional markets within China. According to the company's official website, as of June 30, 2026, Jinjiang Hotels had a total scale of more than 18,400 signed hotels and over 1.73 million rooms, with a membership base exceeding 230 million. The company states that Jinjiang International Group ranks first in China and second globally by hotel scale, citing the HOTELS magazine "The LIST" global hotel group ranking published in 2026. These figures position the platform among the largest hotel operators in the world by room count. The China Region platform emphasizes a strategy built on "strong brands, strong membership, and strong operations" (品牌强、会员强、运营强). It invests in digital capabilities and platform development intended to support efficient, win-win collaboration with hotel owners and franchisees, while advancing Jinjiang International's ambition to become a world-class hotel group. Its corporate vision is to become a leading national hotel brand globally, with core values of innovation, responsibility, happiness, and growth, and a mission centered on creating value for customers through high-quality, high-efficiency, and high-benefit development. In practical terms, Jinjiang Hotels (China Region) functions as a brand house and franchising/management platform. It develops and operates brands across the economy, midscale, and upper-midscale segments, and it also holds and manages master franchise or license arrangements for international brands in China — most notably Hampton by Hilton, whose China operations are covered by a license agreement between Jinjiang International and Hilton extended in December 2020 through 2034, with plans for more than 600 Hampton by Hilton hotels in China. The platform's scale, brand diversity, and membership program make it a central vehicle for consolidation and growth in China's highly competitive hotel industry.
History
The available source material does not establish a reliable founding date or provide a complete corporate chronology for Jinjiang Hotels. It identifies the subject as a Chinese hotel group and shows that its China-facing platform operates as a multi-brand lodging business associated with Jinjiang International Group. The group’s development can be understood through the expansion and segmentation of its hotel portfolio. Instead of relying on one standardized product, Jinjiang Hotels brings together brands positioned at different points of the lodging market. The listed portfolio includes economy and value brands such as Jinjiang Inn, 7 Days, and IU; midscale and themed brands such as Vienna Hotel, Vienna International, Magnotel, Lavande, James Joyce Coffetel, and Kyriad; and upper-midscale, upscale, lifestyle, or destination-oriented offerings such as Metropolo, TULIP INN, Hampton by Hilton, and other concepts shown on the official China website. This portfolio structure enables the platform to address varied demand, including short urban stays, business travel, family and leisure trips, tourism destinations, and accommodation in smaller or developing cities. It also gives hotel owners and developers multiple brand choices according to property size, location, investment profile, and target customer. The official website’s emphasis on joining and franchise contact indicates that franchising and hotel-partner development are important elements of the China-facing business model. The portfolio has continued to include newer and more differentiated concepts alongside established standardized brands. The official site names brands including Liyi, Tulip Inn, Li Park, Rezen, YuanTuo, ShuYu, ZMAX, Bingyue, Jingli, Lavande, Xana, James Joyce Coffetel, Kyriad, Li Yi, Campanile, Vienna, Chaoman, TROY, Jinjiang Inn, Magnotel, IU, Jingge, Yunju, Huiyu, and OHOTEL Mediterranean, among others. It also lists Hampton by Hilton, reflecting the presence of international co-branded or franchised offerings within the broader platform. Because the supplied references do not include dated corporate records, acquisition announcements, financial filings, property counts, or management biographies, a year-by-year history cannot be responsibly reconstructed here. The defensible history is that Jinjiang Hotels is an active Chinese lodging platform whose present identity is defined by a large, segmented brand portfolio and by hotel management and franchise services.
- 2026
As of June 30, 2026, Jinjiang Hotels reports more than 18,400 signed hotels, over 1.73 million rooms, and more than 230 million members; Jinjiang International Group is ranked first in China and second globally by hotel scale in HOTELS magazine's "The LIST".
- 2020
Jinjiang Hotels (China Region) is established as the China-focused operating platform of Jinjiang International Group.
- 2020
In December, Jinjiang International Group and Hilton renew the Hampton by Hilton operating license agreement, extending cooperation to 2034 with plans for more than 600 Hampton by Hilton hotels in China.
- 2014
Hampton by Hilton enters the China market.
- 1993
The Vienna hotel brand is founded, later described as a pioneering midscale hotel brand in China.
- 1984
The first Hampton by Hilton hotel opens in Memphis, USA; the brand later becomes one of Hilton's largest.
Products and positioning
A broad, multi-brand Chinese hotel platform covering budget, midscale, upscale, lifestyle, resort, and franchised accommodation.
Economy and budget hotels
Jinjiang Inn
A standardized value-oriented hotel offering within the Jinjiang portfolio, designed for practical stays and broad domestic coverage. It represents the group’s economy accommodation segment and is positioned around accessible lodging for business, leisure, and short-stay travelers.
Economy hotels
7 Days
An economy lodging brand serving price-conscious travelers who seek standardized accommodation and convenient locations. It forms part of the group’s value-focused network and complements other budget and entry-level brands in the portfolio.
Midscale and upper-midscale hotels
Vienna Hotel and Vienna International
A group of midscale and upper-midscale hotel offerings aimed at guests seeking more developed service, room, and public-area standards than economy accommodation. The brands are positioned for business and leisure travel across a range of Chinese markets.
Midscale hotels
Magnotel
A midscale hotel brand included in the China portfolio. It contributes a more designed and service-oriented option for travelers who want an upgrade from budget accommodation while retaining the practicality of a standardized hotel network.
Midscale lifestyle hotels
Lavande
A lifestyle-oriented midscale hotel brand presented as part of the group’s diverse China offering. It is intended to provide a differentiated guest experience within the standardized hotel segment and serves travelers looking for design and atmosphere as well as basic accommodation.
Themed midscale hotels
James Joyce Coffetel
A themed hotel concept combining accommodation with a coffee-oriented identity. It occupies a differentiated position within the midscale portfolio and is intended for travelers who value lifestyle cues and public-space experience alongside a conventional hotel stay.
Midscale hotels
Kyriad
A midscale hotel brand listed by the China platform and used to serve travelers seeking a recognizable, more design-led alternative to economy lodging. Its presence reinforces the group’s strategy of offering multiple formats for domestic and international-style travel demand.
Upscale and lifestyle hotels
Metropolo
An urban lifestyle and upscale-oriented offering within the Jinjiang family of brands. It is suited to city travel and guests seeking stronger design, atmosphere, and service differentiation than conventional midscale accommodation.
International franchised hotel brand
Hampton by Hilton
An international hotel offering listed on the Jinjiang Hotels China platform. Its inclusion illustrates the group’s participation in international brand cooperation and its ability to provide hotel owners and guests with options beyond wholly domestic labels.
Value and lifestyle hotels
IU
A value-focused hotel brand included in the China portfolio. It broadens the group’s coverage of younger, price-sensitive, and short-stay customers while adding another distinct identity to the economy and lower-midscale portions of the brand architecture.
Controversies
Recent events
Jin Jiang Hotels chairman and two vice-chairmen resign[5]
Reported:
Jin Jiang Hotels disclosed that chairman Yu Minliang and vice-chairmen Guo Lijuan and Lü Haiyan submitted written resignations. The company said the resignations would not reduce the board below the legal minimum and that it would elect replacements through the required procedures.
Jinjiang Hotels releases 2019 annual report[6]
Reported:
Jinjiang Hotels released its 2019 annual report, reporting revenue of RMB 15.099 billion, net profit of RMB 1.092 billion and adjusted net profit of RMB 892 million, up 20.96% year over year.
Sources6 sources
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